SearchCap: The Day In Search, January 26, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content Several major UK entertainment industry groups are accusing Google and Bing of directing searchers to illegal content, and have […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content
Several major UK entertainment industry groups are accusing Google and Bing of directing searchers to illegal content, and have proposed a “Code of Practice” for how search engines can better encourage consumers to locate legal content on the web. The groups are also calling for the UK government to help oversee how well the search […]
- Now Test Your Sitemaps Before Submitting Them To Google
Google has quietly added a feature to Google Webmaster Tools that allows you to test your sitemap files prior to submitting them to Google. Google’s Pierre Far confirmed that this is indeed a brand new feature built to help webmasters debug their sitemap files prior to submitting them. One of the most common complaints about […]
- 3 Keys To Online Retail In 2012: Doing More With Less
We are only a month into 2012, but 2011 already seems like a distant memory. Christmas was over a month ago and Black Friday was approximately 6 months ago by my calculations. But as we reminisce on the year that was 2011, hopefully you were pleasantly surprised with how it turned out. For a year […]
- What The Holidays Tell Search Marketers
I realize most of us are already well-focused on 2012, so a look back at the 2011 holiday season may seem a bit dated. However, the holiday season provides search marketers a snapshot of behavior that should prove relevant for the upcoming year, though perhaps on a smaller scale. To gain a more accurate view […]
- Are You Keeping Secrets From The Search Engines?
Many webmasters are obfuscating the content of their sites’ pages from view of the search engines. They post content that appears differently for human readers than it does for search engine crawlers. And as a result, their sites receive inferior treatment from those search engines in the indexes. No, I’m not talking about page spam […]
- Google Panda 3.2 Update Confirmed
Google has confirmed reports of a Panda update with us. Thye company told us they have done a data refresh of the Google Panda algorithm about a week ago, and added that there were no additional signals or algorithm changes. This was only a data refresh. I saw reports over the past week or so […]
- FairSearch.org Introduces Anti-Google “Good To Know” Ad Campaign
FairSearch.org, a consortium of companies that originally came together to oppose the Google acquisition of ITA and includes Tavelocity, Microsoft and TripAdvisor among others, has added several new members to its ranks and launched an anti-Google print-ad campaign. Entitled “Good to Know,” the ads seek to expose “truths” about Google and its alleged conflicts of […]
- Search Engine Land’s SMX West Conference Rates Increase Saturday – Register Now!
Early Bird rates for Search Engine Land’s SMX West conference end this Saturday, January 28th. Register now and save $250 on your All Access ticket! Join us February 28-March 1 in San Jose for: Timely programing: 85% of the sessions are new, exploring new developments in personalized search, keyword data blocking and the impact of […]
- Google Changes Definition Of Average Search Ranking Position
The Google Webmaster Blog and Google Analytics Blog announced they are changing how they define the average position in the search query report in Google Webmaster Tools and search optimization report in Google Analytics. The new definition will take the average of the top ranking of your site for all searchers, as opposed to all […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- New Google+ Badges Feature Unified +1′s, Darker Themes & Smaller Sizes
- Facebook Joins Washington AG In Lawsuits Targeting “Likejacking” Scam
- Twitter Now Able To Censor Tweets, If Required By Law, On A Country-By-Country Basis
- New Google+ Safety Center & Privacy Features Rolled Out For Teens
- US Mobile Ad Projections Revised Upward: $2.6 Billion In 2012
- Reddit On The Rise While The Decline Of Digg Continues
- Tracking Social Links On Google+: How Do You Do it?
Search News From Around The Web:
Applications & Portal Features
- Techmeme has redesigned. Drudge Report is now indisputably the web’s ugliest news site, Techmeme News
Business Issues
- tech / google-2011-vs-microsoft-1995, Nelson’s Weblog
- Astounding ‘Facts’ About Google’s Most Badass Engineer, Jeff Dean, Business Insider
- Facebook Just Hired A Bloomberg Journalist To Be Its Managing Editor, Business Insider
- Google exec questions Reding’s ‘Right to be forgotten’ pledge, The Register
- Google Reincarnates Dead Paper Mill as Data Center of Future, Wired
- House lawmakers seek Google answers on privacy policy, Reuters
- Larry Page’s “Beautiful” New Google, PandoDaily
- Yuri Milner and Google’s Matt Cutts back $2.8 M round in medical app, DrChrono, VentureBeat
Local, Maps & Mobile
- Get to know any neighborhood like a local, Google Places Blog
- Android Reaches 39% Tablet OS Market Share (Standing On Amazon’s Shoulders), TechCrunch
- Google Earth 6.2: It’s a beautiful world, Google LatLong
- Is Google Reducing the Local Search Result Footprint?, Mike Blumenthal
- New Biking Directions Legend, Google LatLong
Link Building
- Link Building in the Age of Google Search Plus your World, pointblankseo.com
- The Myth of the Relevant Link, Virante Orange Juice
Searching
- Macworld 2012, Yahoo Search Blog
- Fun Facts from the 2011 NFL Season, Wolfram|Alpha Blog
SEO & SEM
- 5 Basic SEO Troubleshooting Tips for Content Marketers, Online Marketing Blog
- Analytics Regular Expression Characters, PPC Hero
- Are You Wasting Budget With Online Press Release Distribution?, SEOmoz
- Face-off – 4 Ways to De-personalize Google, SEOmoz
- How Classification of Page Elements and Search Results May Influence Alternative Titles and Snippets Displayed in Google, SEO By The Sea
- How Google ‘removes’ content from its search engine, BBC News
- How To Get Hired At A Top SEO Agency Part 2: What most applicants are lacking, Search Engine Journal
- Power Adwords Tools with Google’s Frederick Vallaeys, Stone Temple
- Report Spam In Google Rich Snippets, Search Engine Roundtable
- SEO – 16 SEM Predictions, Understand Search + Your World, Guide to Google’s Freshness Score – Bruce Clay, BruceClay.com
- The Future of SEO Campaigns with Jon Henshaw & Taylor Pratt from Raven, SEO Book
- Too Much SEO Can Harm an Ecommerce Business, Practical eCommerce
- What Google’s Above-the-Fold Update Means for SEO, Karl Ribas
Social Media
- Biz Stone, 500 Startups And Others Put $1M In CRM For Web Businesses Intercom, TechCrunch
- 6 Ways to Get Booted From Twitter’s Search Results, blog.hubspot.com
- Facebook, Washington AG file suits over ‘likejacking’ scheme, GeekWire
- More Options for Google+ Badges, Official Google Webmaster Central Blog
Video, Music & Image Search
Web Analytics
- Android developers: Easier conversion tracking with AdMob, Google Mobile Ads Blog
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