SearchCap: The Day In Search, January 26, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content Several major UK entertainment industry groups are accusing Google and Bing of directing searchers to illegal content, and have […]

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content

    Several major UK entertainment industry groups are accusing Google and Bing of directing searchers to illegal content, and have proposed a “Code of Practice” for how search engines can better encourage consumers to locate legal content on the web. The groups are also calling for the UK government to help oversee how well the search […]

  • Now Test Your Sitemaps Before Submitting Them To Google

    Google has quietly added a feature to Google Webmaster Tools that allows you to test your sitemap files prior to submitting them to Google. Google’s Pierre Far confirmed that this is indeed a brand new feature built to help webmasters debug their sitemap files prior to submitting them. One of the most common complaints about […]

  • 3 Keys To Online Retail In 2012: Doing More With Less

    We are only a month into 2012, but 2011 already seems like a distant memory. Christmas was over a month ago and Black Friday was approximately 6 months ago by my calculations. But as we reminisce on the year that was 2011, hopefully you were pleasantly surprised with how it turned out. For a year […]

  • What The Holidays Tell Search Marketers

    I realize most of us are already well-focused on 2012, so a look back at the 2011 holiday season may seem a bit dated. However, the holiday season provides search marketers a snapshot of behavior that should prove relevant for the upcoming year, though perhaps on a smaller scale. To gain a more accurate view […]

  • Are You Keeping Secrets From The Search Engines?

    Many webmasters are obfuscating the content of their sites’ pages from view of the search engines. They post content that appears differently for human readers than it does for search engine crawlers. And as a result, their sites receive inferior treatment from those search engines in the indexes. No, I’m not talking about page spam […]

  • Google Panda 3.2 Update Confirmed

    Google has confirmed reports of a Panda update with us. Thye company told us they have done a data refresh of the Google Panda algorithm about a week ago, and added that there were no additional signals or algorithm changes. This was only a data refresh. I saw reports over the past week or so […]

  • FairSearch.org Introduces Anti-Google “Good To Know” Ad Campaign

    FairSearch.org, a consortium of companies that originally came together to oppose the Google acquisition of ITA and includes Tavelocity, Microsoft and TripAdvisor among others, has added several new members to its ranks and launched an anti-Google print-ad campaign. Entitled “Good to Know,” the ads seek to expose “truths” about Google and its alleged conflicts of […]

  • Search Engine Land’s SMX West Conference Rates Increase Saturday – Register Now!

    Early Bird rates for Search Engine Land’s SMX West conference end this Saturday, January 28th. Register now and save $250 on your All Access ticket! Join us February 28-March 1 in San Jose for: Timely programing: 85% of the sessions are new, exploring new developments in personalized search, keyword data blocking and the impact of […]

  • Google Changes Definition Of Average Search Ranking Position

    The Google Webmaster Blog and Google Analytics Blog announced they are changing how they define the average position in the search query report in Google Webmaster Tools and search optimization report in Google Analytics. The new definition will take the average of the top ranking of your site for all searchers, as opposed to all […]

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About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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