This day in search marketing history: January 9
AdWords Managed Accounts got shared negative lists, plus: a Google knowledge graph hack, Google’s advertiser growth and more.
Topic: Adam Sherk
SearchCap: Google Penguin Rolls On, AdWords Editor Revamped & Mobile-Friendly Labels Go Global
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Says Penguin To Shift To “Continuous Updates” Google To Continuously “Optimize” The Penguin Algorithm As It Goes Google Overhauls AdWords Editor: Version 11 Released Globally Editor now supports more bulk […]
SearchCap: Firefox Picks Yahoo, Apple Maps Partners & Bing Home Page HD
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Free Ride? In Europe, Google Will Remain Firefox Search Default Despite No Deal How much does it cost to be Mozilla’s Firefox search provider in Europe? Perhaps nothing — because Google […]
SearchCap: Google UX Ranking, Google Bill Reminders & Nokia Here Maps
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Nokia’s Here Maps Come To Android Phones (Sort Of) Nokia’s Here Maps, which power maps on Windows Phones, has released a beta version for Samsung Galaxy Android phones. It’s not available […]
SearchCap: The Day In Search, October 23, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Yahoo-Microsoft Search Tensions On Public Display In Court Ruling Microsoft has essentially had to sue Yahoo to get the company to fully comply with the terms of their 2010 “Search Alliance” […]
SearchCap: The Day In Search, July 23, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Gets Lowest Score Ever In Customer Satisfaction Survey There’s a mystery surrounding the latest customer satisfaction numbers released by ForeSee Results (for the American Customer Satisfaction Index [ACSI]). Published late […]
SearchCap: The Day In Search, May 14, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Authority Boost: Google’s Algorithm To Determine Which Site Is A Subject Authority Yesterday, we covered and summarized the ten future Google SEO changes coming to Google’s search results by the […]
SearchCap: The Day In Search, April 16, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: SMX Advanced Agenda Posted – Register Now & Save with Early Bird Rates! Join the most accomplished search marketers in the world at SMX Advanced, June 11-12 in Seattle. Check out […]
SearchCap: The Day In Search, April 3, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: How Search Retargeting Is Bridging The Gap Between Search & Display Recently, Harvard Business School published a working paper, Do Display Ads Influence Search? Attribution and Dynamics in Online Advertising. While […]
SearchCap: The Day In Search, January 16, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Report: PLAs Drove 28% Of Google Non-Brand Ad Clicks In Q4 Google Product Listing Ads generated 28% of Google non-brand clicks in Q4 according to RKG’s latest Digital Marketing Report released […]
Required Reading For Enterprise SEOs: The Top 25 Posts Of The Year
The Enterprise SEO column made its debut on Search Engine Land midway through 2011, as large companies and big brands were faced with new challenges and massive opportunities in the search world. In 2012, we saw mega-sized content sites lose visibility in search results due to Panda, while the Penguin updates squashed those who gambled […]
SearchCap: The Day In Search, September 24, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: iPhone 5 Won’t Change Mobile Search, But Can Nokia? With the launch of the iPhone 5, perhaps the most eagerly awaited electronics launch ever, speculation has been rampant on the impact […]
SearchCap: The Day In Search, September 11, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Must-Have Browser Tools For Link Builders Of all the tasks associated with content advocacy (I have never actually liked the term link building, and my business card has never included those […]
SearchCap: The Day In Search, August 14, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing-hoo Search Down 4 Percent In Past Year, Hitwise Says June and July haven’t been very kind months for Bing and Yahoo. What Hitwise calls “Bing-powered search” had about 28.1 percent […]
SearchCap: The Day In Search, May 1, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Video: Google Speaks About Search Quality Raters Google’s head of web spam, Matt Cutts, has published a video talking about a topic that Google has never really talked about publicly before […]
SearchCap: The Day In Search, April 10, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yelpy Insights: Yelp Adds Two New Search Filters, Looks To Add More Is there a battle brewing in the area of searchable local content and reviews? Foursquare has been making some […]
SearchCap: The Day In Search, November 14, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SEO Best Practices For HTML5: Truths, Half-Truths & Outright Lies During a panel at SMX Advanced 2011 in Seattle, I remember hearing a question about Schema.org tags. More specifically, I remember […]
SearchCap: The Day In Search, September 1, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Use LinkedIn To Improve Organic Visibility I was recently doing some link building for a client and noticed that a LinkedIn profile for their top competitor appeared in the […]
SearchCap: The Day In Search, August 23, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Blind Social Sharing & Its Effect On Personal Credibility Social media may seem like ‘information overload’ for some, especially since there are now thousands of tweets sent per second and millions […]
SearchCap: The Day In Search, August 22, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Dominates Online Video, In Hunt For Hulu By unique viewer count (per comScore) YouTube is more than two and a half times the size of the next largest US video […]
SearchCap: The Day In Search, April 4, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter Improves “Who To Follow” Results & Gains Advanced Search Page Twitter announced that it has improved its “Who To Follow” feature with better people search results and added a new […]
SearchCap: The Day In Search, February 9, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Super Bowl Sparks Twitter Record For Sporting Event Fans watching the final few moments of the Super Bowl last weekend set a new record for Tweets-per-second (TPS) for a sporting event: […]
SearchCap: The Day In Search, January 20, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Huge Earnings Overshadowed By Leadership Change Google just announced Q4 and full year 2010 earnings. They also dropped the bombshell that Larry Page would be taking over as CEO, with […]
SearchCap: The Day In Search, November 11, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing For Android Now Available To Everyone Bing for Android was previously only available on selected Verizon Android handsets. Now, according to Microsoft, it’s available to everyone with an Android handset, […]
SearchCap: The Day In Search, October 28, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft Records Their Q1 2010 Earnings, Bing Takes Loss Again Microsoft announced their Q1 2010 fiscal earnings with a 25% increase in revenue, $16.20 billion for the quarter ended Sept. 30, […]
Seven Questions For SEO Pioneer John Audette
I wasn’t that well-versed in John Audette’s contributions to the SEO industry before meeting and chatting with him recently at the Bend WebCam search conference. During the “History of SEO” session that concluded the festivities, each of the panelists that worked with John back in the mid-90’s universally praised his professional guidance and acknowledged his […]
SearchCap: The Day In Search, August 24, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Official: Yahoo’s Results Now Come From Bing Yahoo just announced the transition from Yahoo Search powered results to Bing powered organic Yahoo search results is now complete. The search ads are […]
SearchCap: The Day In Search, August 4, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The SEO Rap Sheet: What Does Your Mug Shot Look Like? While attending the SMX Advanced conference in Seattle this year, I was very eager to sit in on the SEO […]
SearchCap: The Day In Search, April 13, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Medium Is The Message In Link Building In 1964, Marshall McLuhan proposed the idea “that media itself, not the content it carries, should be the focus of study.” He said […]
SearchCap: The Day In Search, March 16, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Hits All-Time High Market Share: Nielsen The latest search market share numbers from Nielsen are out, and it’s more good news for the folks in Redmond. Nielsen says Bing’s market […]
SearchCap: The Day In Search, February 2, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “Inkbait”: A Case Study In Linkability In the world of search engine optimization (SEO), the tactic known as “linkbait” is one of the few link building tactics the search engines embrace, […]
SearchCap: The Day In Search, January 26, 2010
From Search Engine Land: Yahoo’s Q4 2009 Revenues Down Only 4%, Search Ads Down 15% YoY Yahoo announced their fourth quarter 2009 earnings just minutes ago. They reported better than expected earnings, with a decline in revenue of only 4%, year over year. Most of that decline came from a 15% drop in search ad […]
Q&A with Marshall Simmonds, In-House SEM: About.com, NYT.com
As a continuation of our series of interviews with in-house search engine marketers, this month we’ve engaged Marshall Simmonds. He heads up the search-related efforts at About.com and the New York Times. Marshall has a deep history working in this industry, and we wanted to ask him a few things, such as what his biggest […]
Preview: Search Engine Land’s SMX Social Media Marketing Conference
Last year in New York, Search Engine Land held its first SMX Social Media Marketing conference. I’ve been organizing conferences for nearly 10 years now, and this one was exceptional, if I say so myself. Every speaker blew me away with great ideas on how to tap into social media to drive traffic and help […]
Live Blogging: SMX Social Media – Evangelist: The Marketer’s Role In SMM
It’s the second session of the second day of SMX Social Media, and it’s all about how marketers (particularly at larger companies) can get involved with social networking communities. It can be tricky and hard work. If you do it wrong, you not only won’t get benefit from it, but it could hurt your brand. […]