All advertisers recognize the value of PPC listings. But savvy advertisers go beyond the basic call to action and link to a landing page, making use of extensions that enhance the overall utility and attractiveness of ads in multiple ways. Extensions allow advertisers to include additional business information in an ad, such as an address […]
Google’s head of search spam Matt Cutts announced in a recent video answer that Google receives about 5,000 reconsideration request per week through Google Webmaster Tools. In January 2013, Google said it had taken manual action on 400,000 different websites and averaged about 5,000 reconsideration reports each week. As you can imagine, that is a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Search In Pics: Xoogley Tesla, Google Lite Brite & Running Of The Non-Newtonian Fluids In this week’s Search In Pictures, here are the latest images culled from the Web, showing what […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New Bing Search By License Feature Filters Images Based On Usage Rights Bing announced a new “Search by License” feature today that filters images based on usage rights. The new feature […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Maps Adds Variety Of Hi-Res Image Improvements Bing Maps has announced a series of updates to its high-resolution imagery, including expanded coverage, better mapping of ocean floors, cloud filtering and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: No, Google Hasn’t Released Unannounced Penguin UpdatesThe last time Google has confirmed a refresh or update to the Penguin algorithm was back in October 2012 with the 3rd Penguin update. The […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A Simple Guide To Understanding The Searcher Experience When search engine optimization (SEO) professionals talk about the searcher experience, they often cast their personal mental models onto the minds of searchers. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Emma Watson: Most Dangerous Celebrity Search Object, McAfee Says Hey Emma Watson fans: Be really careful about clicking on those search results. McAfee, the security technology company, says Watson is 2012′s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s SEO Guide On A/B & Multivariate Testing Google posted their official word on how you can conducting web site testing using A/B testing or multivariate testing and stay clear of […]
Google Translate announced they added in integration with Google Goggles, to help with your translation needs. So when you are in a restaurant and the menu looks foreign to you, you can pull out your Google Translate app and have it search for the translation. You take a picture of the words, highlight the words […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Faces July 2 Deadline To Settle EU Antitrust Claims — Or Else European Commission (EC) antitrust chief Joaquin Almunia is engaged in what amounts to a poker game with Google […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google To Chinese Searchers: Your Search Interruptions Are Not Our Fault Google announced on their blog that they have noticed an increase in complaints from searchers in mainland China. The issues […]
Yahoo’s product teams are officially on notice. Shortly after announcing Q1 earnings yesterday, new Yahoo CEO Scott Thompson dropped a bomb during the analysts’ call when he said the company will be “shutting down or transitioning roughly 50 properties that don’t contribute meaningfully to engagement or revenue.” He went on to say that Yahoo’s focus […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Wikipedia Appears On Google’s Page One Only 46% Of Time, Study Shows Wikipedia doesn’t pwn Google nearly as much as the SEO industry thinks it does. In fact, according to a […]
More than 300 Billion searches were made in the US in 2011, according to ComScore. In December each year, the Big Three search engines publish the most popular searches of the year. In 2011, the top ten searches from the three search engines added up to more than 250 million searches alone. We thought it […]
Google has had a tumultuous and ambivalent relationship with China, reflecting an internal debate about the importance of the vast market to Google’s future revenues and the compromises involved in operating there. Yet the literal and figurative bottom line is that it’s all but impossible for a US public company to resist the lure of […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: ‘Think Insights’: Google’s New Research Hub Offers Data Porn For Marketers Lest you think that Google’s product streamlining has completely stifled any new developments, the company has announced a new research […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: US Government Makes Most Content Removal Requests To Google So Far in 2011 The US government sent Google 5,950 content removal requests in the first half of 2011, more than triple […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Larry Page: Google+ Now Has 40 Million Users As part of Google’s earnings announced today, CEO Larry Page announced that Google’s social network, Google+, now has 40 million members. That puts […]
In January, Google Translate for Android gained “Conversation Mode,” a way to speak into your phone and have it speak back in a different language. Today, Google’s expanded the number of languages supported. Originally, the tool only supported English-to-Spanish translation (or vice versa). Now, Google says 14 languages in all are covered: Brazilian Portuguese, Czech, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft Tightens Relevancy And Quality Requirements In AdCenter Microsoft has announced changes that tighten up its adCenter Relevancy and Quality policy for ads served to the U.S. and Canada. Changes are […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Testing URLs Above Descriptions In AdWords Google is testing a variation on AdWords display that has the URLs shown above the two lines of description, but under the headline. Representatives […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Comparing Facebook Like vs. Google +1 Google’s new +1 feature was one of SMX Advanced Seattle most engaging sessions and, as a speaker, I have received a wide variety of feedback […]
Everyone ready? Because the big day has arrived! Google’s “Inside Search” event begins today at 9:30am Pacific Time. OK, reset your expectations. It might not be that big. But I’ll be live blogging it, so stay tuned. The event was only announced a few days ago, and it’s anyone’s guess as to what’s happening. I’m […]
Wouldn’t it be cool to know when a Google Street View car was planning on taking pictures of your office or home? Most of us do not have that luxury, but if you are Google, you are privy to that information. All of Google Ireland’s staff stood outside cheering, holding signs, balloons and other items […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Tweaks iOS Search App With Bigger Font, More Speed If you’re an iOS device user, you’ll probably notice that the search results in Google’s search app look a little different […]
It’s day two of the Google I/O developers conference. Call it “Chrome Day,” because yesterday was all about Android. What to expect? How about a Chrome computer for $20 per month? That’s what’s likely to be revealed during the keynote. Techmeme is buzzing with the headlines of details that have leaked out so far. The […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Q1 2011 Revenues $8.58 Billion, Some Investors Unhappy Google had a strong Q1 with $8.58 billion in gross revenue. Net revenue was $6.54 billion. Both figures were somewhat better than […]
It’s not even April 1st in Mountain View, but the April Fools Day comedy game is already over and I’m declaring Google the winner. Hiring autocompleters? YouTube 1911? Gmail Motion? Chromercise? Ding, ding, ding and ding. Game over. If you’re planning any big pranks tomorrow, skip it. Below, what’s out there now — and a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Demand Media & Being “The Best Click” On Google Demand Media’s success? Listening to what people want and generating great content to show up at Google. At least that’s part of […]
A question I get asked all the time is “what’s the future of search?” Everyone wants to know what’s coming next. I mostly tend to answer that search has become so ubiquitous that it’s becoming part of nearly everything we do and we probably won’t always recognize the future of search as “search”. Urban Spoon’s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The New York Times, Demand Media Edition Demand Media — widely described as a “content farm” — went public yesterday and quickly racked up a valuation higher than the New York […]
Last year, Google published an SEO Report Card of 100 Google properties. In it, they rated themselves on how well the sites were optimized for search. Google’s Matt Cutts presented the results at SMX West 2010 in Ignite format. He noted that not every Googler is an expert in search and search engine optimization. Googlers […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Extreme Email Experiment: How Much Is Too Much? With some simple analytics in place, you can pretty easily establish the ideal frequency of your B2B email campaigns. Based on the results […]
There are many resolutions, eat less, stop smoking, win the lottery, you name it. All over the world most new years resolutions are the same, or at least similar. Most posts you read are from writers writing about their own new years resolutions. For 2011, I would like to give you some resolutions. I’ve written […]
The Google AdWords Blog announced new tools to help advertisers expand their search ads into other countries and languages. Google released a new keyword research tool named Global Market Finder and a resource site named Google Ads for Global Advertisers for this purpose. The Global Market Finder tool will translate your keywords into languages you […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google AdWords Gets New ‘Click Type’ Report If you take advantage of some of the relatively new AdWords features like click-to-call, Sitelinks, and Product Ads, there’s a new report in your […]
The web is buzzing about how you can use Google Translate to make a neat beatbox. This came via Reddit and all you need to do is go to Google Translate, set the settings to translate from German and to German. Then copy and paste the following text and hit “listen.” pv zk pv pv […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: Google’s BBB Grade, Google’s Keyword Research Tool, Social Media Professionalism & More Google dominated the discussion on Sphinn this past week. Stories about Google’s “C-” rating from the […]
Google announced a few new small features added recently. (1) Google Translate added Latin as a new language. Google said, “although considered a “dead language” by many, Latin is still studied by hundreds of thousands of students worldwide and is the predecessor to many modern tongues.” I am sure those who study in this language […]