Google starts new Search Console training series on YouTube
Daniel Waisberg from Google has started a new video series to help you learn how to get the most out of Search Console.
Topic: Google
CallJoy, Google’s virtual phone agent for SMBs, gets an upgrade
The service is Google's first real foray into SaaS for SMBs.
SEO myths busted by an ex-Googler
Google doesn't hate your website, AdWords don't impact SEO and 'freshness' and keywords are not as important as you think.
Part II Video: Danny Sullivan on what he sees differently now working inside Google
Knowledge, understanding and objectives have all changed for Danny Sullivan now that he is at Google.
The Periodic Tables of PPC
For nearly a decade, Search Engine Land’s Periodic Table of SEO has been a globally recognized tool for search professionals. Now, we are bringing this comprehensive, visual approach to the paid search landscape with the release of the Periodic Tables of PPC Paid search has become increasingly complex, with more campaign types, more ad formats, […]
Google did several search algorithmic updates; somewhat confirming update rumors
Google said "We did, actually several updates" this week.
Google expands Local campaigns inventory, BOPIS offers for Shopping campaigns
New Local inventory includes Promoted Pins in Maps and catalog-style ads in Display.
Google My Business discontinues toll free phone support
This will impact how quickly your Google My Business issues can be addressed.
Video: Danny Sullivan, Google Public Liaison of Search, on his transition from Search Engine Land to Google
It was an honor and privilege to interview Danny Sullivan, someone I have worked closely with at this site for about 15 years.
How to recognize a lost cause in SEO projects and request for proposals (RFPs)
Without giving away specific details in a proposal, here are some key indicators to assess if a client's team will actually support your recommendations.
European antitrust chief says Google’s auction-based shopping remedy not working
Margrethe Vestager may require Google to make additional changes in the SERP.
Google Ads Editor update includes support for Discovery campaigns
Version 1.2 is now available.
Uber Eats readies ad sales for restaurants
Could it become a rival to Google and Yelp over time?
Senate bill seeks to compel tech giants to offer ‘unfiltered’ versions of their content
The 'Filter Bubble Transparency Act' would apply to websites and mobile apps.
Soapbox: Why I’m so glad Google ended our relationship with Average Position
It was not a reliable indicator of how well ads were positioned and even more important, we shouldn’t rely on a single metric to make decisions anyway.
FAQ: All about the BERT algorithm in Google search
What it is, how it works and what it means for search.
A deep dive into BERT: How BERT launched a rocket into natural language understanding
Get the full backstory of the algorithm's evolution and how BERT has improved human language understanding for machines.
5 tips and trends from Google Webmaster Conference
The Google Webmaster Conference was filled with fun information. Here are the more important topics covered.
Google extends Shopping ads to more YouTube inventory
Plus, Showcase Shopping ads open to more categories and Image Search, and a beta to include sitelinks in TrueView for action ads proved successful.
Google News app lets users access content in two languages
Personalization preferences are maintained across both languages.
Google Search Console begins rolling out Speed report
Check out your new Speed report under the Enhancements tab within Google Search Console.
What you need to know about Google Merchant Center identifier enforcement updates
The changes that can affect the visibility of your products in Google Shopping.
Google ramps up investment in wearable technology, enters deal to buy Fitbit for $2.1 billion
Fitbit-successor wearables will be Assistant-centric devices, supported by BERT.
Google launches Site Kit plugin for WordPress
WordPress users can see data pulled from various Google products.
Study: Killing ‘review gating’ doesn’t hurt scores and grows overall volume
GatherUp's examination of internal data shows benefits of inclusive process.
SMX Advanced Overtime: Your questions answered about webspam and penalties
Bing's Frédéric Dubut and ex-Googler Fili Wiese covered a wide range of questions in Seattle and will be sharing more insights at SMX East.
Google doesn’t have an ‘ideal’ page speed
The most meaningful speed metric depends on how users interact with your site, said Google's Martin Splitt.
Google Merchant Center updates rolling out ahead of holiday push
Automated feeds, Surfaces on Google and automated image corrections are among the latest features for sellers.
Video: Eric Enge on Google advice vs. real-world SEO experience
We also discussed how to build out successful content and manage client expectations.
Google’s Q3 ad revenue growth propelled by mobile search, YouTube
Ad revenues were $33.9 billion in the third quarter of 2019.
Why you may not have noticed the Google BERT update
Don't try to optimize for BERT, try to optimize your content for humans.
As App campaign placements expand, Google Ads aims to improve asset combinations for app ads
App campaign advertisers might see changes to asset reporting.
Google to stop indexing Flash content
By the end of this year, Google will stop indexing Adobe Flash.
Voice assistant study: Microsoft’s Cortana offers most answers, Google Assistant proves most accurate
Perficient Digital ran 5,000 queries on seven devices including Alexa, Cortana, Google Assistant (Home, smartphones) and Siri.
Amazon ad revenue tops $3.5 billion in third quarter, expecting strong holiday season
Ad revenue growth accelerated in the third quarter.
Welcome BERT: Google’s latest search algorithm to better understand natural language
BERT will impact 1 in 10 of all search queries. This is the biggest change in search since Google released RankBrain.
Microsoft search, LinkedIn revenue growth remains slower than a year ago
Cloud helped the company beat expectations with overall revenues of $33.1 billion in the first fiscal quarter of 2020.
Conditional ads – customized ads made easy
A new approach combines the benefits of feed-based customization with the simplicity of IF functions.
Featured snippets display on desktop 13% more often than mobile, study finds
URLs matched 91% of the time when featured snippets were displayed on both devices.
Survey: 97% of online adults transact with businesses they find on Yelp
The survey of more than 6,000 adults is a follow up a study conducted by Nielsen in 2016.