Trolls propel Trump to top Google ratings for ‘idiot’
People upset with Trump's recent actions and policies have used several SEO techniques to get pictures of the president at the top of image search results for the word 'idiot'
Topic: Reddit
SearchCap: Google speed update, SEO glossary, content outreach and more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Link to my awesome content, please! Jul 9, 2018 by Jeremy Knauff Your content may be terrific, but if you lack a smart outreach plan, you’re going to fall short, says […]
SearchCap: Matt Cutts at SMX Advanced, Bing announces AMP viewer & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Supercharging your SEO with AI: Insights, automation and personalization Jun 12, 2018 by Jim Yu The tech giants are fully committed to ‘AI-first,’ and marketers who follow suit can supercharge their […]
When To Post On Social Media (And How Often)
If you’re running social media activity on a professional basis you need to be posting all the time. You also likely should be posting across multiple social networks. These two things combined can be exhausting, especially if you have other things to do too. To make your life easier, you should use a scheduling tool […]
Top Social Networks
Social Media is forever changing. What started with sites like Friends Reunited simply helping you find your old classmates in the early noughties is now a complex set of ecosystems. Each social network has its own culture and rules. Many now have their own celebrities and sub-cultures too, which are completely unknown by the outside […]
SearchCap: Local search ads, Intent keywords & The Flying Housewife
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Look Ma, no keywords! Phrase-free AdWords campaigns are hereApr 26, 2018 by Andy Taylor Contributor Andy Taylor discusses Google’s new Local Search Ads Experiment in AdWords, which uses address and location […]
SearchCap: Bing Ads CPC, SEO platforms & software & search volume
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: No search volume? No problem! 3 ways to improve low-traffic AdWords campaignsMar 29, 2018 by Jacob Baadsgaard Contributor Jacob Baadsgaard thinks you need to get scrappy and find ways to make […]
SearchCap: Google with no results, ad removals & building links
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google search results page displays answer without any search resultsMar 13, 2018 by Barry Schwartz Who needs the ten blue links when you have the answer? Google is hiding the organic […]
SearchCap: Google mobile-friendly, email marketing with AdWords & Yelp reviews
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google offers advice on how to get ready for the mobile-first indexDec 18, 2017 by Barry Schwartz Check your log files to see if you see an increase in smartphone Googlebot […]
SearchCap: Bing & Reddit, Google travel pricing & meta descriptions
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Fundamentals of writing meta descriptions don’t change with longer search snippetsDec 14, 2017 by Barry Schwartz Google has officially commented about what webmasters should focus on when writing meta descriptions […]
Bing announces AI-powered new ‘intelligent search’ features
None of the features or changes is disruptive, but they collectively point to the fact that search evolution is accelerating.
Microsoft adds Reddit data to Bing search results, Power BI analytics tool
Reddit posts will appear in Bing's search results, and its data will be piped into Power BI for marketers to track brand-related comments.
SearchCap: Bing Ads call conversions, Google doodle & Google audiences
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: ‘Purchases on Google’ Shopping ads test is running on iOS devicesDec 8, 2017 by Ginny Marvin The quick-payment mobile Shopping ads have previously been limited to Android. Bing Ads now supports […]
SearchCap: Canada courts with Google, Google Maps sharing & SEO ranking factors
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: US court orders Google not to comply with Canadian court’s order delisting search resultsNov 3, 2017 by Greg Sterling The US court agreed with Google that implementation of the Canadian court’s […]
SearchCap: Google mobile design, Google News breaks RSS feeds & Baidu hack
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolling out new curved mobile search results interfaceNov 2, 2017 by Barry Schwartz Are you seeing a new look for the Google mobile search results page? You are not alone! […]
Tracking the Accelerated Mobile Pages (AMP) Project
AMP isn’t quite a household acronym yet, but it has big implications for virtually everyone with web access. The Accelerated Mobile Pages (AMP) Project, the brainchild of Google announced just two years ago, is already impacting millions of users’ experience. And it’s growing fast. The downside — arguably a temporary one — is that not […]
SearchCap: AMP, YP SEO product & PPC budgeting
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Do SMB websites matter anymore? YP doubles down on ‘yes’ with new ‘pro’ SEO productJun 9, 2017 by Greg Sterling Company says program resulted in a page one ranking on Google […]
SearchCap: CRO tips, local search proximity & paid search analytics
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Getting the most bang for your buck: 11 CRO opportunitiesMar 31, 2017 by Amy Bishop Stumped on ways to improve your conversion rate? Columnist Amy Bishop has you covered — check […]
SearchCap: Google AdWords cards, Bing pervasive search & Google verification spam
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft execs share plans for making Bing ‘pervasive’; say search is about to become very differentNov 14, 2016 by Ginny Marvin At an event in Redmond, Microsoft shared its vision of […]
Community Marketing 101
Since the dawn of the internet, people have been drawn to online communities for collaborating and advancing knowledge. Discussions that previously took place in the depths of Usenet are now emerging on Reddit. In a matter of seconds, you can find massive online communities dedicated to everything from astrophysics to Zen. As a marketer, it’s […]
SearchCap: AdWords Partners bug, AMP upsets publishers & SEO power
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Report: AMP causing monetization frustration among some news publishersOct 28, 2016 by Greg Sterling Some publishers, such as CNN and The Washington Post, are having good experiences, however. Due to a […]
The myth of the duplicate content penalty
There is a lot of confusion surrounding how Google handles duplicate content, but columnist Patrick Stox aims to clear it up once and for all.
AMP — Accelerated Mobile Pages — begin global rollout in Google mobile search results
Google reiterated that the move does not include a rankings change.
SearchCap: AdWords preview tool, Moz layoffs & AdWords Express
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Moz trims product line to focus on search, lays off 28% of staffAug 17, 2016 by Barry Schwartz Moz, a company many SEOs have grown to love, announced they have made […]
AMP breaks out of news into the main Google search results
The company says that AMP pages will not receive a rankings boost.
Google says it’s not deliberately filtering “Crooked Hillary” suggested search to favor Clinton
Google offers an autocomplete suggestion of "Lying Ted" for "lying" but fails to do something similar for Clinton, raising questions.
SearchCap: Google mobile-friendly warning, Bing HackerRank & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft partners with HackerRank to deliver executable code in Bing search Apr 7, 2016 by Amy Gesenhues Bing’s group engineering manager for UX features and shared tools calls the new feature […]
Bing Adds Interactive Solar System To Search Results
Bing gets out of this world with an interactive map for the solar system.
Google Provides An Interactive Bubble Level In Their Search Results
Google has a new feature where you can search for bubble level and use the bubble level directly on Google's mobile search results page.
CPE Definition (Cost Per Engagement)
CPE stands for Cost Per Engagement. The CPE price is the price that gets paid when an ad is engaged with. An engagement can be anything from pausing or muting a video to submitting contact details. So depending on what the ad is about, these campaigns can pay either very poorly or very well. For […]
Social PR Psychographic Segmentation: The NEW Facebook Influencer Marketing
For hundreds of years, PR pros whipped out little black books for person-to-person content pitching. It’s true. Relationships matter more than ever. However, these days, radical psychographic influencer targeting makes easy work of placing precious PR content in front of influencers’ eyeballs via social feeds. After all, media players, bloggers and other important distribution targets […]
DuckDuckGo Is The Default Search Engine In New Adblock Browser
In addition to being the default Adblock browser, the privacy search engine says it will sign the "Acceptable Ads Manifesto."
When Google Gets It Wrong: Direct Answers With Debatable, Incorrect & Weird Content
As Google adds more direct answers, top results with questionable - and sometimes completely inappropriate content - continues to grow.
SearchCap: Google Mobile Winners, Google Maps Hack & Disavowing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Enterprise Paid Media Campaign Management Platforms: New Market Intelligence Report Do you need an paid media campaign management platform? Act Now: SMX Advanced Early Bird Rates Expire Saturday Search Engine Land’s […]
Are These The Winners & Losers Of Google Mobilegeddon?
Was Reddit the biggest loser? Early results say yes, while TV Tropes and Entertainment Tonight are seen as winners.
SearchCap: SEO Support, SEO Mistakes & DuckDuckGo Answers
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: DuckDuckGo Now Supports Instant Answers In French, German, Czech & Polish Languages Now you can get 9 million answers in French, German, Czech & Polish from DuckDuckGo. AMA: Common Local SEO […]
SearchCap: Google Adds 2015 Oscar Nominations To Knowledge Graph, Local Search Challenges For Franchises & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 2015 Oscar Nominations Now Showing In Google Knowledge Graph & Bing Carousel Searches for “Oscar nominee” and “Oscar nominations” on both Google and Bing deliver results for this year’s best picture […]
Search Engine Land’s Top 10 News Stories Of 2014: When Pandas, Penguins & Pigeons Attack
We begin two weeks of year-in-review articles with a look at the most popular news stories we covered in 2014.
SearchCap: Search Market Share Report, Google Keyword Planner Adds Conversion Estimates & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Down Slightly, Bing-Yahoo Up In October comScore Search Report Google saw its share of the US search market drop slightly in October, while both Bing and Yahoo saw corresponding gains. […]
Search In Pics: GooglePlex Where’s Waldo, Jon Stewart At Reddit & Marissa Mayer The Crayon
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.