URL parameters: What they are and how to use them properly
Master URL parameters to ensure they boost—not block—your SEO and marketing efforts. Learn top strategies to avoid common pitfalls.
Topic: Reddit
What 9 million AI answers reveal about search visibility
What if positive sentiment doesn’t drive more citations? Or Reddit isn’t your biggest opportunity? The data offers surprising answers.
What 714 suppression campaigns show about pushing down negative results
Starting position and top 10 placements decided the outcome, not publishing volume. Plus why Page 2 isn't far enough for AI Overviews.
VidIQ: The ultimate guide
This is a complete guide to using the YouTube SEO tool VidIQ.
What is web copywriting?
This is a complete guide to web copywriting, including tips, examples, helpful strategies, and more.
25 best blog niche ideas (Data study)
We analyzed 100 niches using real data to reveal the top 25 blog ideas – ranked by growth, competition, and monetization potential.
When more PPC budget doesn’t equal more leads
If search is carrying your lead generation strategy, increasing spend won’t replace the awareness and trust built across other channels.
Google’s /goto change: The latest challenge for third-party SEO data
Google’s /goto URLs add to a series of changes making third-party SERP data harder to collect and rank tracking less reliable.
Google AI Mode cuts clicks and user satisfaction: Study
A 1,100-person experiment found fewer publisher visits, lower trust and satisfaction, and greater use of rival search engines.
Managing the AI mandate upward
AI automation costs more than tokens. Learn how to track team hours, cap experiments, and make the tradeoffs visible.
Google AI Overviews now appear in 39% of U.S. desktop searches
AI search is expanding as YouTube and Reddit gain citation visibility and ChatGPT loses prompt share to rivals, Comscore data shows.
BuzzSumo: The definitive guide
A complete guide to the popular content marketing tool, BuzzSumo. Includes a detailed tutorial and lots of "pro tips".
How to become the answer in AI search: The ASC framework
What does AI say about your brand? Analysis, SEO, and content turn that answer into a practical visibility plan.
Title tags and SEO: Everything you need to know in 2027
Make your page titles pop in the SERPs with creative techniques that capture attention without sacrificing relevance.
3 GEO pillars: LLM readability, brand context, agentic commerce
Your next search competitor may be an AI's shortlist. GEO addresses what it takes to get cited, recommended, or selected by AI systems.
9 ecommerce search trends that actually matter in 2027
Some search shifts are already affecting ecommerce performance. Others remain mostly hype. Here's what the latest data reveals.
What happens before search strongly shapes the decision
Search can confirm a decision that was shaped before the query. Here’s where that influence comes from and what you can do.
Search everywhere optimization guide (+ free checklist)
Learn how Search Everywhere Optimization expands SEO beyond Google to build visibility, trust, and conversions across platforms like YouTube, Reddit, TikTok, Amazon, and AI search.
How to use SimilarWeb for SEO and content marketing
Want to get the most out of SimilarWeb? This in-depth guide will show you how to boost your SEO and content marketing campaigns with SimilarWeb.
4 risks hiding in your branded search results
Your branded search results can change in ways that affect visibility and perception. Learn what to monitor and how to spot emerging risks.
The AI hours nobody on your marketing team is counting
AI adoption can turn marketers into unpaid (ineffective) software teams, while the real work absorbs the opportunity cost.
SEO vs. GEO, AEO, LLMO: What marketers need to know
Confused by GEO, AIO, LLMO, and AEO? This guide breaks down what each acronym means, how they relate to SEO, and what really matters for AI search visibility.
The big winners and losers in U.S. website traffic over the past year
ChatGPT surged 48% while Bing fell 50% in U.S. traffic. See which sites gained, which lost, and what the latest data means for SEO.
7 proven blog post templates (That work like a charm)
This is a list of 7 detailed blog post templates that are proven to drive traffic to your blog.
Lily Ray on why shortcuts rarely win in SEO or AI search
From buying links to AI search, Lily Ray shares why lasting visibility comes from E-E-A-T, real expertise and earning recommendations.
25 creative ways to find new content ideas
25 easy ways to find LOTS of new content topic ideas, including tools and strategies.
Evolving SEO for 2027: What still needs to change
Search visibility now extends from Google results to AI citations and community conversations. Here’s where to focus your SEO effort in 2027.
Discord user and funding statistics: How many people use Discord?
Interesting Discord user stats. Includes data on users, funding, employees and more.
What makes a good listicle?
New research into 3,000 listicles reveals the signals associated with higher rankings — from freshness to explicit item counts.
5 steps to building Reddit authority for Google and ChatGPT visibility
Reddit can reveal why people choose, reject, or question a brand. Turn those insights into better content for organic and AI search.
How to map AI search prompts to every stage of the sales funnel
Your brand may win the shortlist and lose the buyer earlier. Map prompts to see where AI introduces, recommends, compares, or drops you.
Social network usage & growth statistics (2026)
Explore the ultimate roundup of social media user statistics. Discover social network statistics on growth, country, platform & time spent daily.
7 ways to use AI for the SEO work that matters
Find higher-value SEO tasks where AI can give you an edge, from experiments and gap analysis to tools and digital PR.
Reddit is the keyword research tool you’re probably not using
Use Semrush to mine Reddit's rankings for content gaps, unanswered questions, and opportunities to strengthen your search visibility.
Reddit user and growth stats
Interesting Reddit user stats. Includes data on users, post, revenue and more.
Has Google demoted listicles?
A 60,000-query analysis reveals where listicles still rank, where they’ve declined, and why ranking well doesn’t guarantee clicks.
AI search is here, but marketers still call it SEO
New research shows how marketers define AI search, where they’re putting budget, and what vendors need to prove to earn their trust.
DTC LLM visibility: A case study on how vertical authority wins AI mentions
See how Knix beats bigger brands in AI search – and six strategies DTC brands can use to build authority, earn citations, and boost LLM visibility.
How to use ChatGPT at work: Expert techniques for beginners
Learn how to use ChatGPT the right way. Skip beginner mistakes and start getting better, more useful answers with this step-by-step guide.
The 20 most popular social media platforms
Discover the 20 top social media platforms with key stats and tips to choose the best channels for your brand's growth.