Microsoft: Search advertising revenue grew slower than expected last quarter
LinkedIn sessions grew faster than the previous three quarters, though revenue growth slowed slightly in the second quarter of its fiscal 2020, the company reported.
Topic: Search engine optimization
Apple’s big maps makeover now available across U.S., Europe coming soon
Apple Maps needs a 'breakout' feature. Could that be privacy?
What is Quora?
Founded in 2009, Quora is a social network based around knowledge. Users of the site may post questions, which anyone may then answer. Users also have the option to request answers from specific users if they like, and Quora will also prompt users who have previously answered questions on the same subject to attempt to […]
What’s happening with featured snippets?
Questions remain if number one in the SERPs means a featured snippet or a typical organic result. Rank Ranger's Mordy Oberstein breaks down what's been happening recently.
With Jumpshot shuttered, where will SEOs get their ‘zero-click’ fix now?
Move is ominous for all companies "aggregating and anonymizing" user behavioral data for third party sale.
Google has stopped deduplicating right-sidebar featured snippets
Google still plans to remove featured snippets from the right rail on desktop and move the feature into the main listings.
Video: Lisa Barone on the early days of SEO blogging
Hope you have fun watching two bloggers joke around with each other.
Google Search Console launches new removals tool
The new tool temporarily block URLs from showing in Google, it shows outdated content and content filtered by SafeSearch.
Botify partnership with Microsoft brings real-time content indexing to Bing
Immediate indexing and more control over content are the benefits for publishers and site owners.
What local SEOs should focus on in 2020
Four experts offer their top 3 recommendations for local search marketers.
Google’s SEO job description highlights importance of collaborating with multiple teams
You can apply to work at Google as an SEO -- no joke.
Video: Thom Craver at CBS Interactive on the importance of schema and a bit on Google News
Just because Thom is an SEO at a news agency, don't blame him for any bias you see in Google News.
Google to experiment with more desktop search changes after favicon/black ad label rollout
Expect more changes to how your search snippets in Google search are rendered on desktop.
Bridging SEO and web development: How to get developers on your side
Autodesk’s Jenny Jiang shares her approach to fostering a healthy, productive environment between SEOs and web developers.
Video: Search pioneer Mike Grehan on everything from the early days of SEO to AI’s role in paid and organic search
Grehan also settles the long-running dispute over who coined the term search engine optimization.
Listings that earn featured snippets will not repeat on the first page of Google search
Google says it is 'decluttering' the first results page.
Google’s mobile-first indexing guide update emphasizes the same content across site versions
New guidance has been added in numerous areas, including crawling, structured data, visual content and best practices.
Raising the stakes on product category pages
Aleyda Solis and Arsen Rabinovich discuss ways to make your category pages more competitive and adapt to inventory shifts.
Video: Josef Sperzel talks technical SEO and using Python to pull data
Sperzel says he's most excited about using Python to do data visualization and streamline the processes behind technical SEO.
Google will drop support for data-vocabulary.org structured data on April 6
Site owners will have to switch to schema.org markup to be eligible for rich results.
CallRail adds call analytics integration with Google My Business
Call tracking makes more data available to marketers than GMB insights.
The latest data on the January 2020 Google core update
We asked several data providers for some more insights into the latest Google update.
Google January 2020 core update almost done rolling out
Check your analytics and rankings to see how this latest core update impacted you or your clients.
Google rolls out organic ‘Popular Products’ listings in mobile search results
The listing are powered by product schema and retailer feeds submitted to Google Merchant Center.
Video: John Morabito on uncovering opportunities in branded search
You don't want your resellers or competitors outranking you for your own brand name and product names.
3 Easy steps to complete your annual PPC checkup
Use these techniques to make sure your PPC accounts are in great shape all year long.
7 reasons why you need to update your reputation management strategy in 2020
Whether repairing or proactively managing your reputation, prioritize a multi-pronged approach to build a positive impression for your online identity.
Google rolling out desktop search redesign with black “Ad” label, favicons for organic results
After several months of being live in the Google mobile results, Google has launched the new design on desktop.
Google January 2020 Core Update rolling out later today
Google has pre-announced yet another core update, keep an eye on your rankings -- it will begin rolling out soon.
Google’s ‘My Business Provider’ program replaces ‘Trusted Verifier’ for GMB outreach
But agencies, SEOs, and resellers are not eligible to become MBPs.
Google Rich Results testing tool now reports on unloadable embedded resources
Google's rich result test tool can now show external elements included by a page.
Video: William Álvarez on the importance of structured data and Google search
He also likes to give back to the SEO community by mentoring less experienced SEOs.
Yelp cracks down on ‘review rings’ as Google continues to see widespread mapspam
Will the problem of fake listings and reviews destroy trust in major platforms?
Google Ads testing custom dimensions to enable reporting based on your business structure
Group and report on campaigns with a hierarchical structure to see performance by business category or marketing strategy.
SMX Overtime: Managing Google My Business profiles, reviews and more
Local search expert Dan Leibson offers advice on how to manage GMB profiles and why it's important to implement a meaningful review system.
Conductor launches SEO services marketplace for Searchlight users
Marketers can request analyses, content briefs and more directly through the interface.
The dangers of misplaced third-party scripts
Most SEO tags like the title, canonical, etc. belong in the HTML HEAD but if placed in the BODY, Google and other search engines will ignore them. Here's how you fix it.
With Bing Pages, brands can manage their profiles across Microsoft products, including Bing Search
Brands can also use Bing Pages to promote their social content on relevant search results.
Google handles reconsideration requests in batches
John Mueller said that the Google team goes through reconsideration requests in batches, so sometimes it can feel like there is a backlog.
Video: Brian Dean on growing YouTube subscribers and the nofollow link change
Brian Dean does SEO training and has grown a nice following over the years. I sat down with Brian to discuss his history and much more.