Struggling to keep up with algorithm updates named after exotic animals? Could automating paid search campaigns be your get out of Excel-hell-free card? Attend Search Marketing Expo – SMX East, Sept. 30 – Oct.2 in NYC, and learn the latest SEO, paid search advertising and conversion-driving tactics. SMX East is the world’s largest search engine […]
Last week TechCrunch profiled a “stealth” startup called Relcy, which is seeking to build a “native” search engine for mobile. The post mentions the company has raised $9 million in funding so far. In an interview with the site, founder Rohit Satapathy says his company is developing a “PageRank” style approach to mobile search but […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Search Share Falls Below 10 Percent For “All-Time Low” We’re on the cusp of new comScore U.S. search market share data for June. According to financial analyst notes, releasing the […]
We’re on the cusp of new comScore U.S. search market share data for June. According to financial analyst notes, releasing the numbers early, desktop search declined for the fifth consecutive month after a period of growth in mid-2013. The big headline, however, is what we’ve been anticipating: Yahoo’s share has now fallen below 10 percent. […]
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
Earlier this year, eBay was hit with a search penalty by Google. The loss of traffic resulting from that has been noticeable enough that eBay acknowledged it in a financial call this week, suggesting it may have cost up to $200 million in revenue. eBay also said it plans to improve its efforts in paid search, something […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Marin Software Adds Support For Google Shopping Campaigns Marin Software has added support for Google Shopping Campaigns, which will become the only way to manage Product Listing Ads (PLAs) in AdWords […]
Microsoft Bing has announced they’ve added a new feature to the school snapshot boxes on the right hand panel — the school’s rating. They’ve added school ratings, rankings and academic indicators directly in Bing Snapshot. Microsoft says this works for searching for schools from elementary to high school to higher education. Bing displays how they […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Blogger Fined By French Court, Negative Restaurant Review Too Prominent In Google A French court has ordered a blogger to pay a substantial fine and change the title of a restaurant […]
A French court has ordered a blogger to pay a substantial fine and change the title of a restaurant review because the review was too prominent in search results and harmed business at the restaurant. The post has since been removed but can be viewed here (via TechDirt). The restaurant, Il Giardino, complained to the […]
Google has added new translation features, making it easy to edit translation search terms, change languages or hear the translations directly within search. Going off a tip from @WilliamHarvey, when searching the word “translate,” Google now delivers a quick search option for entering text or choosing the translation language via a dynamic knowledge graph box as […]
Google announced they have updated their robots.txt testing tool in Webmaster Tools. The update brings you a few more features including: (1) Highlights which line in your robots.txt file is blocking a specific page. (2) Make test changes to the robots.txt tool and test it before you make the file live. (3) Google will also […]
Skyrocket SEO has published their link building results for 2014, surveying over 300 SEOs on questions around link building. The big question is how are SEOs and agencies changing their link building efforts and spend over this and next year. You’d think with all the penalties, both through algorithms such as Penguin and the manual […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Admits They Need To Do Better With Webmaster Communication In a blog post today on the Bing Webmaster Blog, Bing’s Igor Rondel, Principal Development Manager of the Index Quality team, […]
In a blog post today on the Bing Webmaster Blog, Bing’s Igor Rondel, Principal Development Manager of the Index Quality team, said you can expect Bing to do more proactive communication on the Bing Webmaster Blog in the future. Igor said Bing needs “to do a better job of proactively communicating updates” and they realize […]
Google has added zip code matches and lookups to the knowledge graph section of the search results. If you search for [new york, ny zip codes] in Google, you will be presented with all of the zip codes in that location. This loads a carousel that lets you slide through the various options: When you […]
Global paid search investment continued its rise through the first half of 2014, according to Covario’s latest quarterly analysis of search spend. Overall spend among the firm’s clients rose 21 percent in the second quarter year-over-year, and 2 percent over the first quarter of 2014. Mobile search spend nearly doubled, rising 98 percent year-over-year and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Now Link Google My Business And AdWords, Get Account-Level Location ExtensionsGoogle is introducing the ability to set up location extensions at the account level by linking your Google My Business account […]
Google’s Quality Rating Guidelines document has been leaked once again! Version 5.0 was leaked a few days ago, where Google has reportedly completely revamped the guidelines. Jennifer Slegg has documented most of the new guidelines on her blog. You can also read the full new 160 page guidelines on scribd.com. I am actually surprised the […]
Get your digital marketing team in shape! Send them to SMX East for results-driving SEO and paid search tactics. With over 60 sessions to choose from, your team can attend presentations relevant for their responsibilities and skill level. Is your team experienced? The SMX East program shines with intermediate and advanced level content. Blue squares […]
Google has officially announced the new feature we reported was in beta named International Targeting. The new International Targeting reports within Google Webmaster Tools helps webmasters debug common issues with their implementation of href-lang. The markup enables Google and other search engines to serve the correct language or regional version of pages to searchers. But […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Reassess How You Prioritize Your E-Commerce PPC Campaign BuildsOver the last couple of years, the prioritization of e-commerce PPC campaign builds has shifted dramatically. With the rise of Google Shopping and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Leaked Documents Show How Yelp Thinks It’s Not Getting Screwed By Google Yelp may once again feel Google is robbing it of its fair share of search traffic, with a study […]
Yelp may once again feel Google is robbing it of its fair share of search traffic, with a study that’s been leaked to TechCrunch to prove it. A close read of that study actually shows that it proves the opposite — or at least, that it’s certainly not as damning as it sounds. Leaked Documents […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s EU Censorship Removes Links For More Than Just Names On Their Own It turns out that those in the European Union asking Google to “forget” links they don’t like that […]
Filmmakers behind “America: Imagine the World Without Her” have accused Google of keeping their movie’s showtimes and locations from appearing in search results. As it turns out, “America” isn’t the only film not getting fair play from the search engine. Based on our research, if there is a conspiracy theory at work — it’s not exclusive to […]
Figuring out when and why Google indexes a specific Tweet has long been a conundrum and point of angst for many SEOs. Of course Google does index Tweets, but the methodology has seemed like a total crapshoot — until now. The good folks over at Stone Temple Consulting have attempted to crack the Twitter indexation […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “America” Movie Filmmaker Sends Legal Demand For Google To Fix Showtime Results The Hollywood Reporter writes that Dinesh D’Souza’s movie, “America” is not coming up properly in the Google search results […]
The Hollywood Reporter writes that Dinesh D’Souza’s movie, “America” is not coming up properly in the Google search results and as a result, they are getting complaints that the movie is not available in local theaters near movie-goers. Dinesh D’Souza’s lawyers sent a letter to Google’s chief legal officer, David Drummond demanding Google fix the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Semantics: Google AdWords To Replace “Delete” With “Remove” In Most Instances It’s always seemed odd that choosing to “Delete” a campaign, for example, in AdWords doesn’t actually mean the campaign will […]
Say goodbye to local search as we know it. We have entered into a period of the human algorithm. The future of local search can be summed up in two words — collaboration and trust. Are you prepared? Listen to Justin Sanger, a long–time innovator and leader in local search, share his insights into the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Head Of Google’s Web Spam Team Matt Cutts Is Going On Leave Google’s Matt Cutts – who holds the title of “distinguished engineer” — is taking a break from his duties […]
Google’s Matt Cutts — who holds the title of “distinguished engineer” — is taking a break from his duties as Google’s chief web spam fighter. Cutts has announced on his personal blog that he’s taking leave through October. It will be the longest break Cutts has ever taken from Google since he started with the company […]
Four months after Google’s first link network penalty in Poland, Google has targeted an additional two Polish link networks this morning. Google’s Karolina Kruszynska, a spam fighter, posted on Twitter that the most recent wide spread manual action targeted two link networks in Poland: @rustybrick We took action on two link networks. — Karolina Kruszyńska […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Panda Strikes Again: Yahoo Voices & The Yahoo Contributor Network Closing Down Yahoo has announced another round of product cuts and changes, all part of what it calls a continued effort […]
A former member of the Google search quality and web spam team, Pedro Dias, said publicly on Twitter yesterday that “Google is less likely to trust a link once it has changed from the first time it was seen.” So if you changed the anchor text or URL path of the link, the value and […]
Local SEO provider Placeable, which competes with a range of companies in the increasingly crowded national-local segment, has released new travel-related survey data . The study’s findings, at least as presented, don’t tell an entirely coherent story about user behavior however. Basically the survey says that travelers rely heavily on search — mobile search in […]
Now that Google has been removing results from the European versions of Google in response to the EU’s Right To Be Forgotten requirements, many webmasters are now receiving notifications of these removals. Last night, around 10 p.m. EST, I received a notification for a site I have verified Webmaster Tools access from. The notice read: […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Adds Khan Academy Courses & Book Finding Results Bing has added two new search features for the school break season. (1) The ability to search for free online courses offered […]
It’s been a big year so far for product listing ads on both Google and Bing. Google started putting more ads in the Knowledge Graph. Bing followed Google’s lead on combining tablet and desktop traffic. And Google said it would begin stripping paid search queries from referrer strings. Now that we’re halfway through the year, […]