SimilarWeb & Rank Ranger talk acquisition, SEO challenges, opportunities
SimilarWeb's Baruch Toledano and Rank Ranger's Shay Harel discuss what the recent acquisition means for its companies and customers.
Topic: Similarweb
How your PPC conversions will be impacted without privacy-first measurement
What happens if you don't build new measurement frameworks? Decreased PPC performance, for starters. Let's avoid this.
SEOClarity acquires RankSense technology
The enterprise platform will integrate the technology, which was created by the late Hamlet Batista, into its platform.
NP Digital acquires keyword research tool AnswerThePublic
AnswerThePublic will be integrated with UberSuggest to give users visualizations of Google searches and content ideas.
More FAQ rich results being displayed in Google Search
RankRanger data and SEO evidence shows Google is displaying more FAQ rich results.
Start structuring your privacy-focused PPC measurement plan now
The deprecation of third-party cookies in Chrome is fast approaching. Here's a timeline to help you build a new measurement framework.
How successful marketers plan paid media in a changing world
Uncertainty has defined much of the past two years. At SMX Next, PPC professionals shared how marketers can develop adaptable plans to overcome the unforeseen.
How to test your content site strategy for continued improvement
Forecasting, documenting and analyzing your content initiatives can help grow your brand’s visibility and your skills as an SEO.
SEOs rejoice: Core web vitals release moves to June; plus WordPress might block FLoC; Tuesday’s daily brief
And why you should use social media as a key component of your negotiation research
Amazon now accounts for more than 10% of U.S. digital ad market revenue; Wednesday’s daily brief
Plus, Google's new product leads and Yelp introduces a new diversity attribute for business profiles.
Google’s latest Maps and GMB features up the ante for competing platforms; Wednesday’s daily brief
Plus, Neeva is in beta testing and Twitter's rumored community page feature.
FLoC testing hits a snag in Europe; Wednesday’s daily brief
And, which is more difficult for brands, being authentic or conveying authenticity?
Zero-click Google searches rose to nearly 65% in 2020
Efforts to regulate Google aren’t making a dent. And, the pandemic may have resulted in greater overall search volume, but zero-click searches may rise even further as people become more mobile.
Crowd Marketing: Fears, perks and a comprehensive Guide
“Crowd marketing is spam. It is dangerous. It does not really work. Is crowd marketing even SEO?” Erik Ivanov, a Co-Founder of Natural Links, shares his own experience in crowd marketing.
Twitter is now back in Google
After Twitter was hacked, Google removed the Twitter carousel from search - it is now back.
The line between subdomain leasing and alternative revenue strategy
How search engines handle subdomain leasing may carry implications for all businesses.
DuckDuckGo a new ‘default search’ option for Chrome, is it time to start paying attention?
The upstart search engine's visibility has been growing.
How to know when it’s time to pay for search analytics tools
SEO and search marketing experts offer feedback on when to pay for search analytics tools, factors to consider and making the most out of what you buy.
DuckDuckGo is growing fast but not enough to grab SEOs’ attention
The search engine's share is small but some of its metrics are better than Bing's, according to a third party analysis.
How to generate links that drive traffic, not just ranking
Links are a crucial element of search engine optimization, and columnist Kevin Rowe believes that long-term SEO success relies on building links that drive real traffic.
SearchCap: Google job search, Firefox picks Google & Bing Black Friday
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google adds new features to its job listings search tool released earlier this yearNov 15, 2017 by Amy Gesenhues Salary, location and application details are now included directly in job listing […]
SearchCap: Google autoplay videos, SOS alerts, Sitelinks update & GOOG earnings
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google confirms testing auto-play videos in the search resultsJul 24, 2017 by Barry Schwartz Google is running a small experiment where videos automatically play in the knowledge panel. While it’s a […]
SearchCap: Google Home integration, AdWords local extensions & PageRank
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Home gets ‘Beauty & The Beast’ promo, but Google says it’s not an adMar 16, 2017 by Danny Sullivan Appears to be the first-ever commercialization of Google’s home assistant product. […]
SearchCap: Google voting, Google Shopping carousel & Samsung assistant
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: For e-commerce success: SEO > aestheticsNov 7, 2016 by Julian Connors For those in the online retail space, columnist Julian Connors shares his advice for making your e-commerce website SEO-friendly. Google […]
Domain Level Metrics’ dashboard aggregates metrics from Moz, SpyFu, SEMRush & others
The new product, free during its beta phase, displays everything from the tools’ APIs.
SearchCap: Google local ranking, Bing ads analytics & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google documents Google My Business local ranking factorsApr 1, 2016 by Barry Schwartz Google’s document on ranking in the local search results has been expanded to include factors like links, articles […]
Report: search drives 10X more traffic to shopping sites than social media
SimilarWeb data argue that search remains the dominant source of traffic to desktop sites.
Overstock Blames Change To Google Search Rankings For Hurting Its Growth
Overstock.com says it was hit by a change in Google's search ranking algorithm, hurting growth. Its stock dropped 18% based on the earnings report news.
The Power & Importance Of A Search History Analysis For SEO Recovery
When working with a new client who's experienced a significant traffic loss, it's easy to jump right into an audit. But columnist Glenn Gabe believes you should dig into the search history of the domain first.
Study: Despite Wikipedia’s Visibility Decline In Google, It Still Shows Up More Often Than Google Properties
A new study from Stone Temple Consulting validates previous studies showing Wikipedia's Google traffic is declining.
Jimmy Wales Says Wikipedia Is Losing Traffic From Google
Jimmy Wales, the co-founder of Wikipedia, posted that Google is sending them less and less traffic, calls this a "long-term issue."
Moz Releases 2015 Search Engine Ranking Factors Study
Moz released their ranking factors study which interview 150 SEO experts and applied that to a data correlation study.
Google Cites Incorrect Traffic Data In Response Post To EU Antitrust Charges
Company argued Guardian and Yelp got more direct traffic than they actually do.
SearchCap: The Day In Search, April 5, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: If Search Results Were NCAA Championships, Then All Bets Would Be On Louisville The data analytics firm Chitika has created an infographic showing search volume for the final four teams in […]