Bing
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Bing adds election information, redesigns image search, provides NFL answers, and word of the day
Bing highlights some search features that are popular during the upcoming season.
Tips to be more productive in Google Ads, Bing Ads interfaces
Julie Friedman Bacchini and Ted Ives shared their advice at SMX East.
Bing’s ‘Quest for Intelligent Search’ at SMX East
Search has come a long way and, in a keynote talk Wednesday, Christi Olson and Frederic Dubut painted a picture of what the future might hold.
Bing exec: Microsoft’s AI is giving it the ‘right to innovate’
But as the company’s machine learning makes it easier for marketers, ethical concerns and human input aren't being ignored.
Bing resolves backlog with its Webmaster Tools URL submission tool
Spammers went from the public Bing URL submission tool to the authenticated version, causing a backlog of URLs that needed to be processed.
Marketers can now use LinkedIn category data for targeting through Bing search
Advertisers can leverage the data across text ads, shopping and most Bing search products available in the U.S.
Bing Ads changes when conversions are reported
The change applies to conversion and assist reporting.
Bing says it is improving web crawler efficiency
Bing is working on making sure its crawler doesn't miss new content and at the same time overload your web servers.
Developing a schema strategy for local business: An interview with Schema App’s Martha van Berkel
Semantic markup offers the most clear-cut opportunity to tell search engines about your small business website. Discover the benefits and learn how you can get started.
Do you still need a PPC tool with the new Google Ads?
Four ways a great PPC tool can turn you into a PPC rockstar.
New format for Google Sitelinks shows more site content in search results
Check out this new Google search result user interface that looks like featured snippets within Google Sitelinks.
Bing Ads Editor now supports in-market audiences
Manage in-market audience associations in bulk.
Bing votes ‘no’ on political candidate and ballot measure ads
The policy will not likely impact Bing's ad revenue as the search engine reports political ads make up a small portion of its advertising volume.
Bing Ads now supports language targeting at the campaign level
The change brings language targeting in line with Google Ads, making campaign imports smoother.
Augmented reality artist creates sculptures using Bing search
At the Annual Bing Agency Awards in New York City on Thursday, guests were asked to input random search queries (e.g., “Flower”) into a simple field, then watched as results were mapped to the wireframes of the digital sculptures. Bing API connected to AR platform. The sculpture forms were created by 3D sculptor Michael Murphy, […]
Bing finally releases AMP viewer for news stories in mobile search
The Bing AMP viewer and Bing AMP Cache make AMP-enabled web pages accessible from Bing mobile search results.
Bing Ads gives advertisers machine learning-powered insights
Competition tab, performance insights and location recommendations highlight performance changes and competitive pressures, offering suggestions advertisers can take to improve results.
Bing shuts down public URL submission tool
This decision may help Bing reduce spam shown in the search results and focus on more trustworthy content.
Bing improves visual search, adds educational carousel, American Sign Language and NFL answers
Microsoft's search engine adds a robust image search feature and educational results just in time for the school year.
The ultimate guide to using Bing Webmaster Tools – Part 6
Part 6 of our special series focuses on how to customize and configure reports within BWT so you can zero in on what you need quickly and efficiently.
Bing Ads enhances Overview tab, makes it easier to save, share reports
Updates include the ability to add or exclude search queries from the Overview tab.
Expert management of Bing Shopping Ads just got easier
Look to Google Shopping Ads best practices for ways to maximize sales with Bing Ads.
5 ways to avoid duplicate content and indexing issues on your e-commerce site
Before a page can rank well, it needs to be crawled and indexed. Contributor Manish Dudharejia shares five tips to give your pages the best chance of getting indexed in the search results.
The ultimate guide to using Bing Webmaster Tools – Part 5
Contributor and Bing Chief Evangelist Christi Olson outlines the free publicity tools Bing offers in part 5 of our Bing WMT series.
‘Bing spotlight’ offers a news hub for information on evolving stories, powered by AI and human editors
Bing is tackling news with a new feature that showcases a timeline of how a story has evolved, different perspectives from news sources and related social media posts on a topic.
The ultimate guide to using Bing Webmaster Tools – Part 4
In Part 4 of this special series, Contributor and Bing Chief Evangelist Christi Olson reviews widgets, copyright removal notices, webmaster tools API, specialty sections and how to contact support if you need assistance.
Flying close to the sun: SEO tactics that may get you burned
The temptation to take the "quick and easy" route is everywhere, and SEO is no different. Contributor Stephan Spencer shows how going black- or gray-hat might sound good initially, but in the end, like Icarus, may get you burned.
The ultimate guide to using Bing Webmaster Tools – Part 3
Bing Chief Evangelist and contributor Christi Olson reviews the Diagnostics & Tools and Security sections in Part 3 of our series on Bing Webmaster Tools.
Bing app’s Camera Intelligent Search can solve complex math problems in a snap
With the new "math mode" in Bing's Camera Intelligent Search feature in the iOS app, Bing can solve complex math problems for you with the snap of a picture.
Forget me not: 3 steps to make your PPC ads more memorable
What makes text ads memorable? Contributor Purna Virji looks at ways to keep text ads fresh and top of mind by optimizing ad targeting and implementing ad extensions.
The ultimate guide to using Bing Webmaster Tools – Part 2
In Part 2 of this series on Bing Webmaster Tools, contributor and Bing Chief Evangelist Christi Olson reviews four BWT sections: My Sites, Dashboards, Configure My Site and Reports & Data.
Ask an SMXpert — Advanced Technical SEO for Bing
SMXpert and Microsoft Senior Program Manager Frederic Dubut answers questions on how Bing handles redirects, crawl budgets and more.
How Bing is enhancing search and apparently growing as a result
Sure, Google is still bigger, but contributor Adam Dorfman notes that Bing has been introducing significant innovations. Here's why the underdog search engine is worth another look.
Bing adds hotel booking filter, home services pricing & coupon deals in search
Bing launches new intelligent search features to help you make better buying decisions.
The ultimate guide to using Bing Webmaster Tools — Part 1
Contributor and Bing Chief Evangelist Christi Olson kicks off a multipart series on Bing webmaster tools. If you are new to Bing’s webmaster toolset, this detailed guide will get you started and on your way to better rankings on Bing.
Survey: SEO rated the ‘least popular digital marketing channel’
Only 44% of businesses said SEO was a part of their digital strategy.
Merkle: Search ad spending growth slowed again across Google, Bing & Yahoo in Q2 2018
Google CPC growth kept climbing, while Bing Ads and Yahoo Gemini saw a sharp drop in CPCs in Q2 2018.
Bing Maps adds build and share your itinerary
Now in the US and the UK, you can plan your trips using Bing Maps with predefined itineraries that can be customized.
Bing Ads debuts Target CPA, Maximize Conversions smart bidding strategies
A campaign only needs a minimum of 15 conversions within the past 30 days to be eligible for either of the new bidding strategies.
Bing is testing an ‘open in new window’ icon in the search results
While you can set your search settings to open all search results in a new window, Bing is testing an icon that lets you do that for each individual search result.