Google Ads: Phrase and broad match keywords that are identical to a query are now preferred
Google has also provided new details for when searches are identical to a given keyword as well as when a search isn’t identical to any of an...
Google rolls out new products for travel and leisure businesses; Thursday’s daily brief
Plus, Facebook is sorry, not sorry, and Roku’s new app for Shopify...
Google Search Console performance reports are now back to normal
We are now seeing reporting as early as four hours ago!...
5 tips to max your Google Ads search spend efficiency
In this live webinar, take away data and tips and use them to boost your campaign...
Staying virtual; Wednesday’s daily brief
Plus, how to set up Google Analytics 4 using Google Tag...
Google rolls out ticket booking links, ‘Things to do’ ads and an eco-certified badge for hotels
Google’s new travel and leisure products are meant to help businesses bounce back after over a year and a half of...
How to set up Google Analytics 4 using Google Tag Manager
Save time, avoid editing code and easily create custom events by configuring your analytics setup via...
Google explains why it made the title change to the search results
Google said it went from using your HTML title tag 80% of the time to 87% of the time in the past couple of...
Google Ads will combine Smart and standard Display campaigns
The new Display campaign type will have the same controls that standard Display campaigns currently...
Your communications shouldn’t feel like marketing; Tuesday’s daily brief
And, California’s challenge to Amazon’s labor algorithms carries potential ramifications for...
Google to enforce unique product identifiers on free merchant listings
Starting on September 15, 2021, Google said it will begin to enforce the requirement of products having unique product identifiers in the...
Second annual Search Engine Land Award for Advancing Diversity and Inclusion in Search Marketing: Nominations open
We're elated to announce that this year’s awards will include a guest judge, last year’s winner Areej...
Advertisers will now get more data in Google Ads… sort of; Friday’s daily brief
Plus, the conundrum of in-house career...
Google search terms report adds historical query data for impressions without clicks
And, on February 1, 2022, Google Ads will be removing historical query data (collected before September 1, 2020) that no longer meets its...
Incorrect business listings deter 63% of consumers; Thursday’s daily brief
Plus, the Google News app will show non-AMP content and Microsoft Advertising announces optimization score in the Recommendations...
Google News app will display non-AMP content and send readers to publisher pages
Tracking and performance reports in Google Search Console won’t be...
New pilots from Microsoft Ads and the secret to happiness at work; Wednesday’s daily brief
Plus, B2B tech finally sees the SEO...
Now you can speed up your site indexing in Bing; Tuesday’s daily brief
Plus, Q&A about ETAs and...
Why are in-house SEOs looking for new jobs?; Friday’s daily brief
Plus, is pinning the solution to control...
Google page experience update is now rolled out
The Google News app changes have about a week more to...