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Over one million people signed up to try the new AI-powered Bing
The excitement and interest are very real for the new Microsoft Bing search experience.
Microsoft: Bing saw the largest relevancy jump in search in two decades
January 18, 2023 there was a large Bing search ranking algorithm update - one that Microsoft's Yusuf Mehdi now confirmed.
TikTok enhances organic content reach with improved ‘Promote’ features
Promote campaigns were originally launched in 2021 and optimized for video views, site visits, and follows.
2 free tools for tracking your Google reviews
Monitoring reviews is a must for businesses with an online presence. Here are some tools to include in your local SEO toolkit.
6 new Microsoft Ads updates, including data exclusions and in-market audience segments
Market expansion and automated bidding make their debut.
Walmart’s retail media network: What advertisers need to know
As Walmart's dominant physical footprint runs toward digital, it's crucial to pay attention to the opportunities available to advertisers.
Twitter Blue subscribers can now Tweet 4,000 characters
The new feature is available in the US only.
Cost-Per-Hour Masthead placements: YouTube’s latest offering
Large enterprise brands may find the new ads ideal, while smaller local businesses may not see much advantage.
Pinterest puts more emphasis on its shoppable video feature
The feature was released in 2021 and has 450 million users
Google reiterates guidance on AI-generated content – write content for people
Also consider evaluating the "who, how and why" of your content.
New with Google multisearch, Google Maps, and more previews of Bard
Google Lens is now used over 10 billion times per month.
Learning to trust the lack of transparency from ad platforms
Ad platforms are clear as mud in helping you look under the hood. But at some point, we have to trust them and focus on what we can control.
Bing Webmaster Guidelines updated for “conversation mode” and AI
Bing also updated the answers section to incorporate the new AI version of Bing Search.
Test driving the new Bing
I got early access to the new ChatGPT integrated Bing browser and decided to test it out.
Missing links: Where are sources in Google’s AI search results?
Forget zero-click. Now we have zero-link search results from Google. Is this an act of war on publishers?
Will the new Bing create more opportunities for advertisers? Maybe
The placement of ad results won't change right now, but there could be an opportunity in the future to incorporate them into the AI results.
The new Bing: Microsoft unveils its ChatGPT-like, AI-powered search engine
In addition to adding ChatGPT, using GPT-3.5, Bing is applying AI to improve the relevancy of its core search ranking engine.
Mastodon shows declined growth, despite concerns with Twitter
Mastodon was onboarding users fast as Elon Musk took over Twitter, but now Mastodon's monthly active users are declining.
Understanding and resolving ‘Discovered – currently not indexed’
Learn potential reasons why you're seeing this status in Google Search Console, plus ways to address related crawling and indexing issues.
Google Search podcast carousel going away on February 13
Your Google podcast manager stats will show a drop in clicks and impressions.
Microsoft Ads in 2023: Key areas to leverage, test and optimize
As Microsoft aims to compete more aggressively in the ad space, here are compelling opportunities you can seize to stay ahead of the PPC game.
Conductor acquires Searchmetrics in big enterprise SEO merger
Conductor said the deal will help it better support global organizations. Both platforms will eventually become one unified platform.
Google launches Bard, its answer to ChatGPT – here’s what it looks like
Google promises to make their experimental conversational AI service, powered by LaMDA, available more widely in the coming weeks.
New Bingbot user-agent now fully live
After a couple years of testing, Microsoft has now stopped using the old BingBot user agent.
Google search, network, and YouTube revenue all fell in Q4 2022
Google's Q4 earnings report showed a decline in ad revenue, missing analysts' expectations, due to challenges in the digital advertising market.
How to manage and edit your Google Business Profile from Google search
Managing your GBP listing from Google search is the new norm. Here's an overview of the in-search experience features you need to know.
Microsoft Bing’s ChatGPT interface spotted in the wild
We know Microsoft Bing is working towards integrating ChatGPT into its search interface.
Sundar Pichai confirms Google is working on AI search feature users can “engage directly with”
In the Google Q4 earnings call, Sundar Pichai confirmed the company's plans to deliver ChatGPT like features.
Make the switch to GA4, or Google will do it for you
Starting next month, advertisers should begin creating new Google Analytics 4 properties, or they'll be automatically configured.
Meta blames weak advertising demand, rivals for Q4 2022 revenue decline
Rivals such as TikTok and continuing effects from App Tracking Transparency attributed to last quarter's decline.
Google’s search quality raters protest for higher pay
Google's search quality raters – the people who help evaluate Google's search results – want a raise.
Microsoft revises multi-channel advertising approach and discontinues bid modifiers for audience ads
Together, Microsoft says their Search and Audience networks can reach over a billion people.
Report: Microsoft Bing’s ChatGPT feature to be faster and richer with GPT-4
As reported earlier, we are now learning more about Microsoft's plans to incorporate ChatGPT into Bing Search.
ChatGPT Plus launches, it costs $20 a month
OpenAI said users can access the paid version of its popular ChatGPT service during peak times and get faster responses to prompts.
Google Maps removed policy-abiding reviews from Local Guides
Google is working on restoring the reviews over the next few weeks.
Google testing new search design with AI answers over organic results
We may have gotten our first preview of at what chatbot-style Google desktop search results will look like later this year
Microsoft Bing to rely more on lastmod date in XML sitemap files for crawling
Microsoft also released some interesting stats on lastmod dates in XML sitemap files.
Google Search Console Video indexing report gains video impressions overlay and sitemap filter
Google has upgraded the video indexing report to help your videos perform better in search.
Search Engine Land’s updated What is PPC guide is now available
The evolution of PPC in recent years calls for an updated guide. Our improved version will bring you up to speed.