Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords rolls out new interface to all advertisersOct 11, 2017 by Susan Wenograd The new experience touts speed, upgraded visuals, more management tools. AMP up your call conversions: 5 things you […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Submit your SEO questions to Google for upcoming short Q&A videosOct 9, 2017 by Barry Schwartz Google hasn’t produced short-form SEO video answers for three years, but now they’re looking to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google test surfaces user data for publishers as part of new Insights Engine ProjectOct 4, 2017 by Ginny Marvin Several new initiatives are aimed at bringing machine learning into publisher products […]
Google tries going blue with the AMP label, testing the word "instant" over "AMP."
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Beat high-cost paid search clicks by sweating the detailsOct 3, 2017 by Pauline Jakober Paid search can be difficult in competitive industries where CPCs are higher than average, but columnist Pauline […]
The scope and feature list of the open-source project continue to expand.
AMP isn’t quite a household acronym yet, but it has big implications for virtually everyone with web access. The Accelerated Mobile Pages (AMP) Project, the brainchild of Google announced just two years ago, is already impacting millions of users’ experience. And it’s growing fast. The downside — arguably a temporary one — is that not […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AMP links at large: What’s a publisher to do?Sep 14, 2017 by Barb Palser If you’re a publisher that’s implemented Accelerated Mobile Pages (AMP), you’ve likely seen views on those pages […]
Below is what happened in search today, as reported on and from other places across the web.
Attending SMX is a bucket list item for many search marketers. Join us October 24-26 in NYC for three days of learning, 50+ sessions, 80+ dynamic and expert speakers, keynotes, exceptional networking and more. If you’re involved in SEO, SEM, social media marketing or other customer-facing activities, this is the conference for you (and your […]
Below is what happened in search today, as reported on and from other places across the web.
Google begins removing app indexing features from within Google Search Console.
Below is what happened in search today, as reported on and from other places across the web.
All advertisers will be able to point mobile search text ads to Accelerated Mobile Pages.
Below is what happened in search today, as reported on and from other places across the web.
The AMP Client ID API requires a simple code change to unify users who visit an AMP page from Google mobile search and also view non-AMP pages.
Now AMP pages can rank in Google's position zero but Google says AMP is still not a ranking factor.
Below is what happened in search today, as reported on and from other places across the web.
Below is what happened in search today, as reported on and from other places across the web.
Take our brief survey and tell us about how you/your clients are approaching adoption of Google's mobile framework
Below is what happened in search today, as reported on and from other places across the web.
Tests using Safari on iOS 11 beta 7 show URLs are converted back to original when saving or sharing to apps via Share Sheet.
Below is what happened in search today, as reported on and from other places across the web.
Utilizing "Fast Fetch" ad request and rendering, ads served on AMP (Accelerated Mobile Pages) will now be faster, and potentially will improve viewability rates.
Google effort appears to be a modified version of existing tools and approaches with some new, unspecified wrinkles.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google rolling out hands-free calling on Google Home to US and CanadaAug 16, 2017 by Greg Sterling One day relatively soon, home assistants could be generating large volumes of calls to […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Labels are coming to Bing Ads & Bing Ads EditorAug 15, 2017 by Ginny Marvin As in AdWords, labels can be applied at various levels of campaigns to aid management and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is your marketing organization ready for martech?Aug 11, 2017 by Scott Brinker Join me August 15 live for this exclusive webinar. Disclosure and transparency: The agency/client relationship twinsAug 11, 2017 by […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords mobile extensions get major upgrades with tappable sitelinks & more visible contentAug 9, 2017 by Greg Finn New changes to sitelink extensions will bring more usability to mobile, while also […]
Google has confirmed they are working on a beta of the new Google Search Console and shared some new reports they are offering to beta testers.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google has dropped Google Instant SearchJul 26, 2017 by Barry Schwartz Several years after Google launched Google Instant, they are killing the default search feature to bring search more inline with […]
Not that Google wants you to take these steps, but if you really wanted to drop supporting AMP on your site, here is how to do that.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: An update on executive changes on the editorial teamJul 14, 2017 by Elisabeth Osmeloski Flagship sites Search Engine Land, Marketing Land and upstart MarTech Today look ahead as personnel shifts present […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google begins rolling out messaging feature within Google My BusinessJul 12, 2017 by Barry Schwartz You can now message with your customers directly via your Google local panel in mobile search. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google tests a Google My Business dashboard within the web search resultsJul 11, 2017 by Barry Schwartz Google is testing a method to get more business owners to update their data […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads retiring Campaign Planner in favor of Keyword PlannerJul 7, 2017 by Ginny Marvin Keyword Planner will take over at the end of July and offer most of the same […]
From new products to ads updates to targeting changes, here's a look at the paid search changes that mattered most.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: EU slaps Google with $2.7B antitrust fine for favoring its own content in search resultsJun 27, 2017 by Greg Sterling The fine is much larger than expected and sets a worrying […]
The deep-linking provider is out with ads for AMP that can link directly to specific content in apps.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why one e-commerce company is going all-in on AMP (Hint: conversions)Jun 22, 2017 by Ginny Marvin With significant conversion lifts over responsive design, Event Ticket Center has been pushing the AMP […]