Topic: Amazon.com

SearchCap: The Day In Search, September 9, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Adds Automatic Authorship With Google+ Sign In Google announced an even easier way to get your picture into the Google search results by adding automatic author attribution through Google+ signin. […]

SearchCap: The Day In Search, July 29, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Matt Cutts: Websites Using ccTLDs Should Contain Content Relevant To The Specific County Code In his latest video, Google’s head of search spam Matt Cutts addresses whether or not it […]

SearchCap: The Day In Search, July 24, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Adobe First To Announce Support For Bing Product Ads Today, Adobe announced it’s first to market with support for Bing Product Ads. Very similar to Google Product Listing Ads, Bing Product […]

Report: Google PLAs Dominate CSE Channel Like Never Before [CPC Strategy]

CPC Strategy’s latest Shopping Comparison Engine report shows Google’s grip on the market only tightened in Q2. Across performance metrics, Google PLAs (product listing ads) continue to outperform other CSEs by wide margins. For example, in Q1, Shopping.com, Pricegrabber and Amazon Product Ads all drove roughly half the traffic of Google PLAs. In Q2, the […]

SearchCap: The Day In Search, July 8, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Two Local & Voice Search Improvements In Latest Google Glass Update Two search-related improvements made their way into the latest Google Glass software update. Google announced the XE7 software update last […]

SearchCap: The Day In Search, June 19, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New Updates To Bing Ads Intelligence, Excel Add-In For Keyword Research And Analysis Microsoft has released an update to Bing Ads Intelligence, the free Excel add-in for keyword research and keyword […]

SearchCap: The Day In Search, June 14, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Spurred By PRISM Scandal, StartPage & Ixquick Surpass 3 Million Daily Searches Alternative search engines are having a good week, likely thanks to public awareness and concern over data and privacy […]

Why You Should “Bing It On” In Your Online Marketing

Bing commercials have been running rampant on TV lately — they have amped up their service and definitely have something to prove. Among other things, they’re becoming increasingly integrated into Windows 8, possibly increasing public interest in Bing. For many people (online marketers in particular), there is a tendency to forget that Bing even exists […]

SearchCap: The Day In Search, June 4, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Search Your Own “Pins” On Pinterest Pinterest announced a new, useful search feature that allows you to filter your search results to just your own Pins. You can now search for […]

Microsoft Search Ad Revenue Estimates Get Major Downgrade; Google Retains 74% U.S. Market Share [Report]

eMarketer has issued a major revision to its predictions for Microsoft’s U.S. search ad revenue. The latest estimates peg Microsoft net search ad revenue at $660 million last year and $890 million this year, down substantially from the previous estimates of $1.41 billion last year and $1.84 billion expected this year. The downgrade is based […]

SearchCap: The Day In Search, May 31, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Yandex Turns Up The Dial On Personalized Search The Russian search engine Yandex has announced changes to how it presents personalized search results, saying that personalization is now based on what’s […]

SearchCap: The Day In Search, May 30, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Search Rolling Out Nutrition Information On More Than 1,000 Foods Building on their Knowledge Graph technology, Google search is rolling out nutrition information on more than 1,000 fruits, vegetables, meats […]

SearchCap: The Day In Search, May 24, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Glass Diary, Part 4: Local Search & Navigation Remember that first Google Glass video? It was published a little more than a year ago and gave the world its first […]

SearchCap: The Day In Search, May 9, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google & Time Inc. Launch Timelapse: See How Any Part Of The World Has Changed Over Time The new Timelapse site, created by Time Inc. and Google, is a pretty amazing […]

Why Vertical Search Is Threatening Google’s Reign

Until recently, Google has dominated search. It has been the main stomping ground for consumers looking to buy products, visit sites, or conduct research. However, the nature of search is changing, especially on mobile devices. My own search behavior is a prime example. As a frequent traveler, I go straight to Kayak.com to search for […]

Google’s New European “Antitrust” Search Results: Here’s What They’ll Look Like

I’ve found documents associated with the Google-EU settlement proposal that offer mock-ups of how the new, regulated SERPs will look. It’s very interesting and greatly clarifies the settlement terms and how they will be implemented practically. These mockups look quite different (and less “disruptive”) than what I imagined. There are three basic scenarios: where Google […]

Will Mobile Apps Be Google’s Undoing? (Hint: No)

The New York Times offers an interesting story about Google and the competitive landscape of mobile. The headline is “As Web Search Goes Mobile, Competitors Chip at Google’s Lead.” The central idea of the article is that while Google is used on the PC equally to discover information and to navigate to specific sites, on smartphones […]

As News Publications Experiment With Sponsored Content, Google Says Keep It Out Of Google News

News publications having “sponsored content “deals are on the rise, and Google’s apparently concerned enough that it’s issued a warning today that publishers should keep such content out of Google News. In a post today on the Google News blog, the company writes: If a site mixes news content with affiliate, promotional, advertorial, or marketing […]

SearchCap: The Day In Search, March 11, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: How To Work With Four Common SEO Leadership Styles I’ve had the pleasure of working on SEO in a variety of companies both in house and, frequently, through casual advice to […]

“Better Than Google” Claims: Why Doesn’t Anyone Believe Them?

Microsoft continues to run online its Pepsi-Challenge style ads “Bing It On,” in which a majority of users prefer Bing in a “blind comparison test” with Google. Despite the commercials and despite Microsoft reporting that after extensive testing users preferred Bing 2:1, people generally express skepticism. People simply don’t buy the campaign. Another recent study […]

Google Panda Two Years Later: Losers Still Losing & One Real Recovery

Editor’s Note: This is the first in a series of articles looking at the aftermath of Google’s Panda algorithm update, which launched February 24, 2011.) Two years ago today, Google sent shockwaves through not only the SEO industry, but also through online publishing in general when it launched the Panda algorithm update. It was originally […]

SearchCap: The Day In Search, February 22, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: After Penalizing Interflora & UK Newspapers, Google Warns Against Advertorials After penalizing Interflora and UK newspapers Google has issued a stern warning that selling links on sites that pass PageRank can […]

These Five Websites Captured 20% Of All Search Result Clicks

Once in every five times that someone clicks a search result, it goes to one of five websites: Facebook, YouTube, Yahoo, Wikipedia or Amazon. That leaves about 80 percent of search clicks for the rest of us. Going further, the top 500 websites received almost 50 percent of all clicks from search results, and the […]

SearchCap: The Day In Search, February 20, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: No, Google Hasn’t Released Unannounced Penguin UpdatesThe last time Google has confirmed a refresh or update to the Penguin algorithm was back in October 2012 with the 3rd Penguin update. The […]

Google Shopping Tops Amazon Product Ads: 32.7% More Cost Effective

A new report from CPC Strategy looks at how Google Shopping fared against its rival, Amazon Product Ads, after making the switch to a commercial model in Q3 last year. The analysis finds its performance changed significantly compared to Amazon Product Ads, and provides further evidence that the move bolstered Google Shopping. Surge In Traffic […]

SearchCap: The Day In Search, February 18, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Search Engines More Trusted Than Social Media For News & Information [Study] When it comes to getting general news and information, consumers worldwide put as much trust in search engines as […]

SearchCap: The Day In Search, February 12, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Updates Pro Accreditation Training; Exam Is Now Free Bing has announced updates to its Bing Ads Accredited Professional Program for search marketers looking to get certified as “Pro Bingers”. […]

Google Buys Channel Intelligence For $125 Million

Google has acquired retail feed management provider Channel Intelligence (not to be confused with Channel Advisor) for $125 million. The company counts major brands and retailers among its clients. Channel Intelligence (CI) offers a range of services built around data management and product feed optimization. It lists Target, Philips, HP, Neiman Marcus and Best Buy […]

Are Search Engines Driving Libraries To Extinction? Not Quite Yet

With today’s instant anywhere-anytime access to Google, Bing and Wolfram Alpha, where searching for information takes a few scant heartbeats via an internet-connected device, some people regard physical libraries as a quaint relics of a forgotten age. But new research from Pew Research Center’s Internet & American Life Project suggests just the opposite: that in […]

SEO

SearchCap: The Day In Search, January 17, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Is Google Hijacking Semantic Markup/Structured Data? In 2012, I started a series, How The Major Search And Social Engines Are Using The Semantic Web, which took us to a point in […]

Google, Mobile Search And The Paradox Of Competition

How much does Google figure into the “future of search,” whose advances will largely be determined by mobile and non-traditional devices? That’s a hard question to answer. On the one hand Google is one of the biggest (if not the biggest) brand in the world, with almost unlimited resources to develop technology or buy companies […]

SearchCap: The Day In Search, December 31, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Engine Land’s Most Read Stories Of 2012: Google Places Goes Google+, Panda, Penguin & More What were our most popular stories on Search Engine Land over the past year? Below, […]