AI works best when it removes work, not judgment
AI becomes risky when you delegate judgment. It becomes an “easy button” when you delegate tedious, repetitive, and mundane work.
Topic: Regular expression
Reddit is the keyword research tool you’re probably not using
Use Semrush to mine Reddit's rankings for content gaps, unanswered questions, and opportunities to strengthen your search visibility.
7 ways AI can turn Google Search Console data into action
Find hidden patterns, classify search intent, spot trends, and prioritize SEO opportunities without digging through thousands of queries.
20 practical ways to use AI in SEO
Based on hands-on SEO work, these examples show where AI fits across content, technical tasks, and reporting.
How to see AI search prompts inside Google Search Console
See how long-tail Google Search Console queries reveal AI-style prompts, plus a regex trick and ways to turn raw data into tracking insights.
Regex for SEO: The simple language that powers AI and data analysis
From Google Search Console to LLMs, regex helps structure and interpret text data efficiently. See how it connects SEO and AI workflows.
Too many redirects: How to fix loop errors and protect SEO
Redirect chains and loops slow sites and hurt rankings. Learn what causes “too many redirects,” how to fix errors, and best practices for clean redirects.
Excel for SEO: 10 formulas to work smarter
Master Excel for SEO with expert formulas, templates, and workflows. Analyze data, audit sites, and streamline SEO tasks using advanced Excel techniques.
The ultimate Google Search Console guide: Everything you need to know
Learn how to use Google Search Console to monitor site performance, fix indexing issues, and boost your SEO rankings with this step-by-step guide.
GA4 exploration report: 3 ways to uncover website roadblocks
Turn your site’s roadblocks into opportunities for improvement. Unlock user experience insights and boost engagement with Google Analytics 4.
Google Analytics 4 Reports get Match Types, including regex
Report Filters now support the Match Types 'begins with', 'exactly matches' and 'regrex', giving you more control over your reporting.
Google Analytics 4 now lets you modify and create events using regular expressions
This allows you to migrate destination and event goals using regex.
3 SEO tools to build for your clients in Looker Studio
Creating technical SEO auditing, keyword research, and link building tracking tools is easy with Google Data Studio. Learn how here.
How to get the most out of the Google Search Console API using regex
Learn how to extract the maximum amount of data from the GSC API and filter difficult URLs using regular expressions.
How GA4, data modeling and Google Ads work together
Google is moving quickly to a future of data modeling. Here's how paid search marketers need to approach the analytics shift.
11 Google Sheets formulas SEOs should know
Sometimes the best SEO tools are free. Learn how to use these formulas to save time and reduce manual errors.
Google shares search traffic monitoring dashboard for Data Studio
Plus, you can now pull Discover and Google News traffic data into Data Studio using the Search Console connector.
How to gain SEO insights using data segmentation
It's difficult to find value in mounds of data. At SMX Next, Murat Yatağan shared how SEOs can use data segments to build successful campaigns.
Makes you miss the ‘Don’t be evil’ days; Tuesday’s daily brief
Plus, Facebook's aging user base and what it means for advertisers.
Google Search Console Search Analytics API gains Discover, News and Regex
This data and the features were already in the web interface but now they are also available in the API.
What could possibly be better than one Google core update?; Thursday’s daily brief
Plus, how speakers can keep their audience awake during presentations.
Google Search Console regex filter adds negative matching option
Google Search Console improved the regex filter for advanced reporting.
Looks like we made it: Regex finally comes to Search Console; Thursday’s daily brief
Plus, Google updates Merchant Center product data specifications
Google Search Console adds regular expression support and more data filtering to Performance reports
More ways to slice and dice your organic search data in Google Search Console.
Analytics Recommendation: Google Data Studio
Google Data Studio is a free product that you can use to easily create beautiful and powerful charts, dashboards, and reports. It plugs into most Google products for free (Google Analytics, Google Ads, Google Search Console, Google Sheets and more), and there are companies building connectors for other platforms all the time. If you want […]
Regular expression filter support coming to Google Search Console performance reports
This new support is mentioned in the Google help documents but does not seem to be live yet.
Don’t underestimate the power of advanced filtering when analyzing crawl data
Columnist Glenn Gabe shares various ways of filtering crawl data to obtain actionable insights.
SMX West: Solving SEO Issues in Google’s Post-Update World
Now that Google no longer regularly announced algorithm updates, it can be hard to tell when your site's been hit by one. Luckily, there are steps you can take to determine if you've been hit. Contributor Mark Traphagen sums up a session from SMX West on this topic.
SearchCap: The Day In Search, August 21, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Webmaster Tools Adds Clarity to Traffic Alerts: What To Do If You Receive One For some time (since at least March), Google webmaster tools has been sending messages to site […]
SearchCap: The Day In Search, August 29, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 6 Key Findings From The 2011 Local SEO Industry Survey If you ask any local SEO what the nature of our industry is like, you’ll get a range of answers from […]
SearchCap: The Day In Search, August 5, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s 12 Sitelink Experiment Returns Google is once again testing — or continuing to test — a jumbo-sized search result that displays a whopping 12 sitelinks below the main/top search result. […]
SearchCap: The Day In Search, February 21, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Simplifies Site-Specific Bidding on Display Network Google is eliminating managed placement default bids in an effort to simplify bidding on its Display Network. Now Display Network advertisers who use managed […]
Compete: Google Keeps Stomping The Others In Search Traffic
The latest search engine share stats for May 2008 from Compete show Google hitting yet again another high. Let’s do the numbers, including the debate on whether Microsoft Live Search Club searches should be counted plus how everyone might start generating queries in new ways.
SearchCap: The Day In Search, February 11, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.