Google’s Not Sure What Day Super Bowl 50 Is Happening In 2016
Google sometimes makes it Super Bowl Saturday rather than Super Bowl Sunday.
Topic: Search engine optimization
SearchCap: Facebook Business Search, Google Maps App & Link Building
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Goodbye Keyword Optimization — Welcome To The Age of Topical Optimization Dec 15, 2015 by Stoney deGeyter Columnist Stoney deGeyter believes we have moved beyond “traditional” keyword optimization and should now […]
SearchCap: Google App, Holiday Decorations & AdWords Reports
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Never-Before-Seen AdWords Data Points That Have Been Quietly Rolled Out To Your Account Dec 14, 2015 by Susan Waldes Columnist Susan Waldes dives into the new Report Editor in AdWords […]
SearchCap: Yahoo Search App, MindMeld Voice Assistant & Holistic SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Search App For iPhone Gets A Bit More “Now” With Personalized Content Dec 11, 2015 by Greg Sterling Yesterday Yahoo introduced an updated search app for the iPhone. It offers […]
Yahoo Search App For iPhone Gets A Bit More “Now” With Personalized Content
Yesterday, Yahoo introduced an updated search app for the iPhone. It offers a range of new capabilities and utility. Overall, Yahoo has done a nice job with the UI and search experience. I haven’t systematically compared it to Google or Bing mobile search experiences. But in my 24 hours of casual usage, it appears to […]
SearchCap: Bing Menus, Google Smart Goals & Yahoo Japan
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Launches Smart Goals For Advertisers That Don’t Have Conversion TrackingDec 10, 2015 by Ginny Marvin Smart Goals harness aggregated conversion data from Google Analytics-enabled sites for advertisers that don’t have […]
Bing’s New “Menu Favorites” Feature Recommends Dishes Based On User Reviews
Local restaurant listings within the Bing app now include a "Menu favorites" section with top-rated menu items.
SearchCap: Cortana For iOS & Android, Google AdWords Reports & AMP Ranking Boost
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Now Taking Sign-Ups For AdWords iOS App Beta Dec 9, 2015 by Ginny Marvin Advertisers can apply now to start testing the iOS version of Google’s AdWords app. Google “Play […]
Google Search Will Integrate AMP Pages In Feb. 2016, May Get Ranking Boost
Fast-loading pages using the AMP format will arrive early next year, may be designated as "Fast" in search results.
SearchCap: New Google Reconsideration Requests, Four Google Ads & Bing Elections
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Gears Up For 2016 Elections: Launches Candidate Pages, Political Index & TimelineDec 8, 2015 by Amy Gesenhues Bing says its “Election 2016” search experience is the first of several election-related […]
Bing Gears Up For 2016 Elections: Launches Candidate Pages, Political Index & Timeline
Bing says its "Election 2016" search experience is the first of several election-related features the site plans on rolling out.
Google Rewords Many Of Their Reconsideration Request Responses
Seems Google has changed their language for the reconsideration requests. Is the language more specific and more helpful now?
SearchCap: Google AdWords Snippets, Google Place Rich Snippets & Google Entertainment Results
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Foursquare CEO Crowley: “We Do Location Better Than Anybody Else” Dec 7, 2015 by Greg Sterling Foursquare has come a long way from its early days as a social “check-in” app. […]
DataHero Adds Support For Google AdWords Reporting
AdWords is the latest marketing service supported by the reporting and analysis platform, joining Google Analytics, Salesforce, HubSpot and others.
Google Place Actions Rich Snippet Markup Documentation Posted & Then Removed From Developer Portal
Google's book an appointment, place an order or make a reservation rich snippet markup was available on Friday but then removed over the weekend.
SearchCap: Google Local CTR, Yahoo Jumbo Ads & Local One Box
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google To Update Shopping Policy Center In February 2016Dec 4, 2015 by Ginny Marvin Most advertisers won’t be affected, but all should review to ensure compliance in the new year. New […]
Search In Pics: Google Panda Nativity Scene, Bearded Matt Cutts & Stolen Google Bike
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. World’s Largest Android Marshmallow Mosaic: Leaf Plows In Mountain View, California: Source: Google+ Matt Cutts With […]
Google Posts That Local Results Are Influenced By Clicks, Then Deletes That
Does Google use click data for local rankings? A new post by a Googler said so, but it was then quickly edited to remove those details.
Google Local One Box Details Removed From Web Search Listings
Was it a bug or a feature change? Google no longer shows local data in the main search results snippets.
SearchCap: Google Penguin Delay, Search Channels & Google Map Maker
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: New Penguin Algorithm Update Not Happening Until Next YearDec 3, 2015 by Barry Schwartz Webmasters and SEOs need to have a bit more patience, as Google is not releasing the […]
Google: New Penguin Algorithm Update Not Happening Until Next Year
Webmasters and SEOs need to have a bit more patience, as Google is not releasing the updated Penguin algorithm this year.
SearchCap: Google Update, Santa Tracking & Yahoo Top Searches
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Evidence Of An Unconfirmed Google Update Happening On November 19 Dec 2, 2015 by Barry Schwartz While Google did not confirm an update on November 19, there sure is plenty of […]
Was “Phantom 3” A New Google “Quality Update” To Its Algorithm
While Google did not confirm an update on November 19, there sure is plenty of evidence to show there was a core ranking algorithm update.
Google’s Year Of Change Hits Mobile Retail
How have recent changes in Google's mobile SERP display impacted traffic, and what can you do about it? Contributor Jonathan Hunt lays it out.
SearchCap: Google Location Setting, Save Google Images & Thanksgiving Search Spend
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Drops Change Location Search Filter From Search ResultsDec 1, 2015 by Barry Schwartz Google seems to have dropped yet another search tool/filter, this one for location settings. Search Spend Rose […]
Google Drops Change Location Search Filter From Search Results
Google seems to have dropped yet another search tool/filter, this one for location settings.
SearchCap: Building Author Rank, Google’s Car Loan Calculator & L.M. Montgomery Google Doodle
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SEOs, SEMs, Analysts & Developers: Teams Save Up To 20% At SMX West Nov 30, 2015 by Search Engine Land Do you manage the search marketing team at your company or […]
SEOs, SEMs, Analysts & Developers: Teams Save Up To 20% At SMX West
Do you manage the search marketing team at your company or agency? Sister site Search Engine Land’s SMX West is the ultimate team-building experience. There members will get must-know SEO, SEM, mobile and conversion optimization tactics at more than 50 sessions and from 100 expert presenters. Is your team sophisticated? Search marketing is constantly changing, […]
Avoid Hurdles When Working With Multiple Agencies
Columnist Pauline Jakober discusses how to work through common issues that arise when clients employ multiple agencies.
Google Is Testing A Car Loan Calculator Quick Answer Box
Google is testing a car loan tool. Will we soon see new ads where Google helps you buy or finance your new car?
Search In Pics: GoogleBot In Snow, Google Pet Toys & John Mueller In Star Wars
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. World’s Largest Android Marshmallow Mosaic: Google John Mueller Star Wars: Source: Google+ Google Pet Toy: Source: […]
SearchCap: Google Store Data, AdWords Shopping Ads & Semantic Search
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 3 Google Patents You Need To Know About In 2016Nov 25, 2015 by Pratik Dholakiya Columnist Pratik Dholakiya outlines three patents that Google is applying for and explains how they could […]
3 Google Patents You Need To Know About In 2016
Columnist Pratik Dholakiya outlines three patents that Google is applying for and explains how they could affect search results for you and your clients.
SearchCap: Google AMP, Bing Maps & AdWords App Upgrade
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Local Traffic “Diversion”: Google Claims It’s A Bug, Yelp Says It’s Intentional Nov 24, 2015 by Greg Sterling Local search represents between 30 and 40 percent of mobile search results. Local […]
Local Traffic “Diversion” — Google Claims It’s A Bug, Yelp Says It’s Intentional
Local search represents between 30 and 40 percent of mobile search results. Local is critical for consumers and represents billions in annual ad spending. And it’s a high-stakes area for all the companies involved in serving or selling to local businesses. Over the weekend, the following exchange took place on Twitter regarding Google’s local search […]
Bing Featuring Black Friday Flyer Ads On Some Retailer Brand Terms
The ads showcase products on sale and link to promotional flyers hosted on Flipp.com.
Paid Search Spend On “Black Friday” Terms Began Surging A Month Earlier Than Last Year [Study]
Paid search ad spend on desktop text ads started escalating the week of September 27, a month ahead of 2014's surge.
Bing Images Launches “Places To Buy” For Holiday Shopping Season
Two new Bing image search features let users compare product prices, get product recommendations based on favorited images.
SearchCap: Google Penalty, Yandex Actions & Google Shopping
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: For Some Broad Queries, Google Shopping Showing Top Categories On Mobile, Not PLAsNov 23, 2015 by Ginny Marvin The new mobile experience is among the updates released before the holiday shopping […]
For Some Broad Queries, Google Shopping Showing Top Categories On Mobile, Not PLAs
The new mobile experience is among the updates released before the holiday shopping surge, including Click Share reporting.