Topic: Search engine optimization

SEO

Survey: Under 40 Percent Start A Local Search With A Search Engine

What we widely call “local search” is only partly about search engines. Finding local content and making offline purchase decisions is a multifaceted process that involves several categories of information and devices. That’s according a new survey and report from IDC and YP. The report, called “Local Search Unleashing Opportunities for National Advertisers,” is based […]

Google Tests “What’s Hot” & “What’s Nearby” As Android Search Options

Artem Russakovskii found an interesting Google search options test for Android. In addition to recent searches, Google inserted a “What’s Hot” and “Nearby” option in the pull-down menu. Here’s what it looks like: I asked Google for a comment or more information on this. Google provided the following statement: “We’re always experimenting with the look and feel of […]

SearchCap: Google Dance, Bing Logo & Amit Singhal Interview

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Updates Keyword Planner With Impression Share Comparisons And MoreJan 14, 2016 by Ginny Marvin Version 2 of the keyword planning tool is now available in all Bing Ads accounts. […]

SEO

Obsessed with SEO and SEM? Supercharge Your Search Skills at SMX West.

Join us at Search Engine Land’s SMX West in San Jose March 1–3 for dynamic paid and organic search content and opportunities to make career-defining professional connections. Build your own agenda from 50+ powerful sessions led by industry giants who are redefining #Search marketing. Learn to dominate search from leading experts who will share their SEO and […]

SearchCap: Local Search, SEO Columns & Engaging SEO Stories

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Getting Social With Search Engine Land: Our Most Engaging Stories Of 2015Dec 30, 2015 by Lauren Donovan Likes, comments, shares — you name it, we tallied it. Here are the most […]

SearchCap: Bing Ads Feature Changes, SEO Hype & Search Trends

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: PPC Paydirt: Check Out Our Top Paid Search Columns Of 2015!Dec 29, 2015 by Jessica Thompson From retargeting tactics to time-saving AdWords scripts, our top SEM columns from the past year […]

SearchCap: Santa, Google NCR & SEO Success

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Authoritative Links: Search Engine Land’s 10 Top Link Week Columns Of 2015Dec 28, 2015 by Jessica Thompson Though naysayers continue to predict the death of link building, it’s still going strong. […]

SearchCap: Bing Ads Tour, Facebook Event Search & AdWords CPC

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Launches Guided Tours In Web InterfaceDec 18, 2015 by Ginny Marvin Walk through setting up retargeting lists, automated rules, campaigns settings and more. The Search For An Optimal AdWords […]

SearchCap: Google Year End, Bing iOS App & Apple Closes Topsy

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Provides An Interactive Bubble Level In Their Search Results Dec 16, 2015 by Barry Schwartz Google has a new feature where you can search for bubble level and use the […]