Google Search Console to remove International Targeting report
Google said it will continue to hreflang and the recommendations for managing multilingual and multiregional sites.
Topic: Search engine optimization
How Google uses NLP to better understand search queries, content
Learn the role that natural language processing plays in making Google search even more semantic and context-based.
SEOs feel content ahead of Google helpful content update
Most SEOs are taking a wait-and-see approach to the helpful content update, but many SEOs are confident their content is helpful.
Google Search Console adds URL-level data in Core Web Vitals report
Google also is now highlighting new stats on how improving Core Web Vitals metrics can improve user engagement and business metrics.
Google’s helpful content update: What should we expect?
SEOs may be in for another shakeup similar to Penguin's launch 10 years ago. Here's what you need to know about Google's new update.
Google Search Console’s video indexing report now live for all
You will only see it if you have videos on your site that Google can detect.
What is helpful content, according to Google
Google is about to launch its helpful content update. So what exactly is helpful content? Here’s what Google has told us.
A 3-phased approach to proactive online reputation management
It's better to take steps to build a better online reputation now instead of waiting for a crisis to blow up your business. Here’s how.
Google’s new helpful content update targets sites creating content for search engines first
Google will soon rollout a change to its search ranking algorithm that may prove to be one of the most significant changes in over a decade.
Google to release August 2022 product reviews update in coming weeks
The fifth version of the Google product reviews update will be rolling out after the helpful content update.
How to approach SEO in a period of global disruption
A good SEO strategy reflects people's needs – especially in a turbulent global landscape. Here's how to get traction with your pivots.
Perfectionism in SEO: A route to self-destruction
Is perfectionism holding you back as an SEO professional? Here are some ways you can overcome unhealthy perfectionistic tendencies.
Google Search Console reported pages as being indexed when they were not indexed
This affected "many" Google Search Console properties, so make sure to check your reports in the next couple of days.
The WORST SEO advice I heard this year (and what you should do instead)
SEO is like ice cream; there are lots of flavors, but some (like Grey Poupon) should be avoided. It's the same with select SEO advice.
5 international SEO tips that don’t include hreflang
Hreflang tags are not enough to ensure a country-specific site ranks in its local market. Follow these tips to boost your international SEO.
6 fundamental truths about SEO
Is your SEO not going the way you wanted or expected? Here are some realities about SEO that you may not have heard before.
How to plan and budget for enterprise SEO
This step-by-step guide will help you make a business use case for your enterprise SEO budget that connects with the C-suite.
Google reenables the validate fix feature in Search Console and adds new classifications
As expected, Google has launched the new classifications for the coverage report with a tour to walk you through the changes.
What SEOs can learn about aligning with consensus as described in Google’s QRG
Here's how Google's approach to consensus ties in with its quality raters guidelines – and why it matters for SEOs now and in the future.
3 ways the customer journey can guide SEO
A well-mapped customer journey can bring SEO closer to your overall marketing strategy. Learn how you can leverage it as an opportunity.
IndexNow attributed for 7% of all new URLs clicked on in Bing in the past month
Plus, Czech search engine Seznam.cz has adopted IndexNow.
Google reporting issue with Search Console Discover report
This data logging issue was on July 26, 2022 - any drops in clicks or impressions might be just a reporting bug.
Google steps up featured snippets with MUM; reducing false premise results by 40%
Google is using general consensus for callouts, expanding content advisories and about this result in Google Search.
Microsoft Bing adds 3 new shopping annotations
Microsoft Bing's search results now show product price history, available coupons and ethical choice annotations for shoppers.
Google July 2022 product reviews update had very little ranking volatility, say data providers
As a reminder, this update started on July 27th and ran for six days through August 2nd.
Google no longer recommends using dynamic rendering for Google Search
Google now says this is a workaround and not a long-term solution.
How to optimize your ecommerce site for better indexing
Is your ecommerce site underperforming? Learn how optimizing your product pages can help you exceed the quality threshold for indexing.
What percentage of your budget should go toward SEO?
Spending on SEO now is an investment in your business's future revenue. Learn the key factors to consider when deciding your SEO budget.
Top technical SEO issues every webmaster should master
How to improve your SEO ranking and generate a better user experience.
Google Search outage causing major issues with search quality and indexing
Google is working on resolving the issue and we expect search quality to return to normal soon.
Google updates Business Profile posts spam policies
The posts that do not comply with this guideline may be rejected and removed from Google Maps and Google Search.
Google launches new image preview interface in web search
Instead of Google taking you to the Google Image tab, you now remain within the main search results.
SEO is marketing
SEO should be solidly considered a marketing function. That's because SEO is, perhaps, the best form of marketing available.
The complete guide to on-page optimization
This step-by-step guide will show you how to take your on-site optimization to the next level, create top-performing pages and achieve desired results.
Bad website design: Bad for SEO, UX and business
Are these design elements slowing your download times and keeping your website from doing what you need it to do: earn you more business?
Google adds structured data support for pros and cons on product markup
Even if you don't use this markup, Google may still show pros and cons in the product search result snippets.
Google updates search result snippets for queries with quotes
Now Google will now show the quoted text in the snippet where that exact phrase appears on the page.
Google July 2022 product reviews update is finished rolling out
It took only six days to roll out, we expected it to take at least 14 to 21 days to roll out.
Google tests new SERP feature that gives searchers Perspectives
Google has confirmed this Perspectives box is a test but would not tell us more on how this works.
Indexing and keyword ranking techniques revisited: 20 years later
Learn how keyword-based ranking techniques have evolved – from the 'little old ladies' to the vector space model, to today.