Google Mobile Results Have New Expandable Sitelinks
Google's mobile search results has a new design for the sitelinks; they now are expandable to show more options.
Topic: Sitelink
SearchCap: Thumbtack Google Penalty Reversed. Bing To Go Not Provided & Google Slow Label Returns
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: FIFA Women’s World Cup Results Are For Android-Only Want scores in the FIFA Women’s World Cup? On Android, Google makes it easy. For desktop & iOS, it’s doing nothing special […]
SearchCap: Google Local Algorithm Change, Sally Ride Doodle & Link Building
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why You Should Be Using Google Analytics Smart Lists For Remarketing Are you using Smart Lists in your remarketing efforts? Columnist Rebekah Schelfhout believes you should consider doing so if you’re […]
SearchCap: comScore Search Share, RetailMeNot Google Panda Free & Bing Ads Enhanced Sitelinks
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Right To Be Forgotten: Google Tells Europe It Won’t Scrub Global Index European privacy regulators continue to push for an extension of The Right to Be Forgotten (RTBF) to the entire […]
Bing Ads Rolls Out Enhanced Sitelinks Globally, Adds Sitelink Device Preference
Additional copy below each Sitelink extension is available in most markets and languages supported by Bing Ads.
Bing Ads, Too, Says Goodbye To Phone Numbers In PPC Ad Copy
Advertisers will need to use call or location extensions to display phone numbers.
SearchCap: Remove The Sitelinks Search Box, Renaming Google AdWords Columns & Google Analytics Treemaps
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Using The New Treemaps Report In Google Analytics To Find AdWords Nirvana Google Analytics’ new Treemaps report allows for lightning-fast analysis. Contributor Matt Lawson goes through some analyses to use in […]
Google Allows You To Disable The Sitelinks Search Box, To Search Within The Google Search Results
In early September, Google introduced the Sitelinks search box that gives webmaster the ability to control how Google handles searches conducted within the search within this site, in the Google search results snippet area. Google is now letting webmasters disable the feature completely. For example, if you search for [youtube] in Google, Google will add […]
Bing Ads Debuts Enhanced Sitelinks In U.S.
Enhanced Sitelinks are now available on Bing Ads in the U.S., and will be rolling out to more global markets through the end of the year. Enhanced Sitelinks offer two additional lines of copy below the link itself. Bing Ads reports that on average, advertisers testing Enhanced Sitelinks saw click-through rates rise 27 percent, without […]
SearchCap: Bing Predicts Scotland Vote, Google Maps Navigation Expands & Bing Ads Sitelinks
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Cortana Coming To Windows 9, Will It Replace Bing? Next week in San Francisco, Microsoft will unveil Windows 9 for the press. Among the features of the new OS is reportedly […]
Bing Ads Rolling Out Dynamic Sitelinks In U.S.
Bing Ads has debuted Dynamic Sitelinks, new annotations that are automatically created and displayed in the same fashion as standard Sitelinks that advertisers control. If this sounds familiar, it’s because Google introduced the same feature in July. The engines know that sitelinks increase click-through rates, so if you haven’t taken the time to set up […]
Google Allows Developers Integrate With Search Within Site Feature
Google announced a few changes to the search box you find within the Google search results. Often, when you search for a brand name, Google will add a search box within the search snippet result for that site. That box allows you to search within that specific site only. The results are similar to the […]
AdWords Callout Ad Extensions Roll Out, Offer More Text In Search Ads
Today, Google announced the roll out of callouts, a new ad extension in AdWords that allows advertisers to show off unique offers and benefits of their sites, products and services with an additional line of text in their ads. Advertisers can use callouts to promote free shipping, around-the-clock customer service and price matching, as in […]
SearchCap: The Day In Search, January 24, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Days-Old Error In Google Search Causes Gmail User To Get Thousands Of Emails Earlier this week, we reported a glitch in Google Search, where clicking on a link after a search […]
Days-Old Error In Google Search Causes Gmail User To Get Thousands Of Emails
Earlier this week, we reported a glitch in Google Search, where clicking on a link after a search for Gmail listed someone’s email address, complete in a window ready to send them email. With today’s Gmail outage, that error — never fixed — has resulted in at least one person getting thousands of unwanted emails. […]
Searching For Gmail In Google Links You To Compose A Message To A Google Apps User
If you search for [gmail] in Google and if you click on the sitelink that reads “Google mail” — Google may push you to a page that composes an email to a Google Apps user. Here is the search result you may see when you search for [gmail]: Clicking on that sitelink below the main […]
SearchCap: The Day In Search, December 11, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Analyst Gives Both Google Now And Siri A “C+” Piper Jaffray financial analyst Gene Munster performed his now annual comparison of Google Voice Search/Google Now and Siri to determine which one […]
New AdWords Editor Version 10.3 Now Available
Google released the latest version of AdWords Editor yesterday to all AdWords users. Here is an overview of what is new in version 10.3. Sitelinks: The new version supports enhanced sitelinks, allowing you to add two lines of text, and a new Sitelink Import Setting (see below) offers the opportunity to import sitelinks with the […]
Bing Tests Deep Links Within Search Box Results
Aaron Wall shared a picture on Twitter of a new experiment Bing is trying out by showing deep links directly in the search box results. When possible, Bing likes to show answers and structured data directly as you type in their search box. But this is the first time I am seeing Bing show “deep […]
AdWords Editor Update Brings Upgraded Sitelink Management And More
Google released an update to AdWords Editor, version 10.2, that supports upgraded sitelink management and several other smaller feature updates. Apparently now dubbed upgraded sitelinks, these new sitelinks rolled out in June just prior to the enhanced campaign roll-out. They give advertisers the ability to include additional details for each sitelink. So far, they’ve been spotted […]
Google Sitelinks Redesigned: White & Gray Backgrounds With More Quick Links
Google is testing a new design for their organic search results sitelinks. The new sitelinks are showing for some searchers, although I am not able to see them myself. The screen shot above, provided by +Jon Cooper shows the a grid of four main sections of the web site. clicking on a section seems to […]
SearchCap: The Day In Search, July 2, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Alerts Drops RSS Delivery Option Google has quietly dropped the support to deliver your Google Alerts via RSS. A warning at the top of the page, for those who had […]
Google Webmaster Tools Restructures Navigation & Adds Search Appearance Overlay
Google announced they’ve updated the navigation within Google Webmaster Tools and have also added a new “search appearance” pop up that should help novice webmasters. New Webmaster Tools Navigation The new navigation was redesigned and structured to be in the order of “the stages of search,” said Mariya Moeva, Google Webmaster Trends Analyst. The structure […]
Bing Updates Deep Links Management While Google Displays Up To Ten Sitelinks
Bing announced changes to the way they allow webmasters to manage their “deep links” in the search results, while Google has quietly added up to ten sitelinks for a navigational query. Bing Deep Links Update Vincent Wehren, Senior Program Manager at Bing Webmaster Tools, announced on the Bing Webmaster blog that they have updated the […]
AdWords Advertisers Can Now Control Sitelink Details In Enhanced Campaigns
When Google introduced sitelink details in February as a new feature in enhanced campaigns, the sitelink details were pulled from other ads in the campaign. Now, Google has announced that advertisers will be able to control the copy in sitelink details. New description fields have been added to both the pop-up window to set-up new sitelinks […]
SearchCap: The Day In Search, June 5, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Will Copycat Google AdWords Enhanced Campaigns With New Bid Adjustments It shouldn’t come as a surprise that Microsoft is adjusting the Bing Ads platform to play nicely with AdWords […]
More Sitelink Performance Detail Coming To Bing Ads Reporting
To provide more insight into sitelink performance, Bing Ads reporting will soon include Click Type segmentation. The new Click Type check box will be pre-selected in the Ad Extension by Ad and Ad Extension by Keywords reports. Currently Ad Extension reports provide data on just the sitelink itself. By choosing Click Type, the reports will […]
SearchCap: The Day In Search, April 15, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: 2013 Boston Marathon Explosion: Official Information Sources Following today’s explosions at the Boston Marathon, social media channels were immediately swamped with reports and graphic images, videos from the scene. Race officials […]
Google Testing Sub (Secondary) Sitelinks
The Google Operating System blog noticed Google is testing a new form of Sitelinks on the mobile interface. These new sitelinks are sub-sitelinks, secondary levels beyond the sitelink you’d find in the normal search interface. Sitelinks are designed to help searchers quickly find the section of the website they are trying to navigate toward. It […]
A Test, Not A Bug: Bing Deep Links To Facebook, eBay, Craigslist Under Google’s Search Result
It looked like a screwup. If you searched for [google] on Bing, you saw Deep Links to Facebook, eBay and Craigslist underneath the main search result for Google. So, in my article earlier today, I called it a “strange bug” in Bing’s search results. I was wrong. It wasn’t a bug; it was a test […]
SearchCap: The Day In Search, December 14, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google In Privacy Flap With Germans Over New iOS Maps According to a report in Computerworld, Google has violated German data protection and privacy rules with its new Google Maps app […]
SearchCap: The Day In Search, October 11, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Ask CEO Doug Leeds Proclaims Search Wars “Over,” Says Yahoo Can Be Great Again Ask.com has 3.5 percent of the search market according to comScore. Ask.com CEO Doug Leeds told Bloomberg […]
Bing Ads Intros Sitelinks Extensions, Tweaks Preview Tool
After several months of beta testing, Bing Ads is releasing Sitelink Extensions to all advertisers in the U.S. It’s now available through the Bing Ads web interface, the desktop editor and through the API, under “ad extensions” under the Campaign tab. Advertisers may enter up to 10 Sitelinks to accompany their ads, and help prospects […]
Google To Proactively Police Ad Sitelinks For Duplicate Landing Pages
Google has always banned the use of duplicate landing pages for AdWords sitelinks extensions. It just hasn’t been particularly aggressive about ensuring compliance, until now. This because the company has noticed many advertisers including two or more sitelinks that go to the same landing pages, or different pages with substantially the same content. Starting this […]
SearchCap: The Day In Search, September 14, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A Simple Guide To Understanding The Searcher Experience When search engine optimization (SEO) professionals talk about the searcher experience, they often cast their personal mental models onto the minds of searchers. […]
Google Rolls Out AdWords Enhanced Sitelinks Globally
In February Google released enhanced Sitelinks for AdWords. Now, Google has announced they are rolling this out globally where all countries where AdWords is available. Enhanced Sitelinks look at the other text ads in your account and when it makes sense, they will combine those text ads for your single ad and make it into […]
7 Is The New 10? Google Showing Fewer Results & More From Same Domain
It looks as if Google is testing a move away from showing the traditional 10 listings to only displaying seven, and it also appears that it’s even easier than ever for one site to dominates all those results. 7 Blue Links We started getting reports last week about the 7-results change last week. Here’s an […]
Google’s June-July Updates: Site Clustering, Sitelinks Changes & Focus On Page Quality
It’s back. And it’s bigger than ever. I’m talking about Google’s monthly announcement of search quality/algorithm changes — an announcement that the company skipped in July, making the one that they posted late Friday afternoon the biggest ever, with a reported 86 changes covering June and July. As I’m wont to do, below is a […]
SearchCap: The Day In Search, July 5, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft Adds Ad Rotation Option To adCenter Microsoft announced they are adding a new ad serving feature to adCenter. The new feature is ad rotation and will allow advertisers to either […]
Google’s April Updates: Bigger & Tiered Index, Document Ranking, Sitelink Changes & More
If it’s the first Friday of the month, it must be time for Google to share its latest list of search quality updates. And, like clockwork, Google didn’t disappoint today — the company has posted a list of 53 changes that affect search results. This list is particularly interesting because of all the upheaval happening […]