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SearchCap: The Day In Search, May 11, 2009

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: MSN Overhauls City Guides, Integrates With Live Search MSN and Live Search probably don’t get enough attention in the local search field, but the reality is that there’s a solid core […]

Barry Schwartz on May 11, 2009 at 5:06 pm | Reading time: 6 minutes

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

MSN Overhauls City Guides, Integrates With Live Search
MSN and Live Search probably don’t get enough attention in the local search field, but the reality is that there’s a solid core of usage thanks to the default experience offered on many PCs — Windows OS and Internet Explorer. (On a purely anecdotal level, an old blog post I wrote about adding a business […]
Google’s Searchology Event: An “Insider’s Perspective On Search”
Tomorrow from 10am – 11:30am PDT, Google will live stream their latest Searchology event. We will be live blogging at the event, so if you can’t watch the Google webcast, check here for all the news as it unfolds.
In 2007, Google held their first Searchology event, where they announced universal search. Universal search, of course, […]
Google News Clusters Changes User Interface & Features
Google News has changed how they display clusters of news. If you take a look at a news cluster, such as this one you will now notice links across the top that read “Full Coverage of articles, blogs, local sources, images, quotes and videos.”
You can then click view more articles within blogs, […]
Hackers Take Control Of Google Morocco For Several Hours
TechCrunch reported that Google Morocco was taken over by hackers for several hours.
The reports say that the hackers gained access to Google’s domain name through the country’s registrar, NIC.ma. The DNS information was then changed to point to a different server until Google regained access and pointed the domain name back to the Google […]
PPC Agencies: Not One Size Fits All
Hiring the right PPC agency requires knowing what your firm wants out of paid search and finding a firm with the roots and tools to do that job well. One size does not fit all.
Attribution Alchemy: Mining Your Sales Funnel
Many online advertisers find themselves in the never-ending and seemingly unattainable quest to achieve the best marketing mix across all channels, including paid search. They continually struggle with monetizing paid search in terms of sales and customer engagement, wondering how to measure real ROI against these two metrics. However, most marketers don’t realize that the […]
Twitter Is A Local Search Power Tool
How many good conversations have you had where one person spends the entire time talking?
That’s not a conversation, of course. That’s someone simply spouting off. A conversation requires dialogue, people taking turns talking and listening.
The online world is no different, and we’ve reached a point where true online conversations occur all the time. The days […]
Happy Mother’s Day Logos From Google & Other Search Engines
The Search Engine Land team would like to wish you a Happy Mother’s Day today. As tradition, I like to post the various logos from the search industry, to help celebrate the day. Here are the Mother’s Day logos.
Fights In The Google Monopoly Debate Miss Key Points
The noise about whether Google is a monopoly that needs to be controlled continues to ramp up, with Google itself releasing a “charm offensive” set of slides after its lobbying using those slides was outed by Consumer Watchdog. I’ll cover that below, but as I watch the debate continue over whether Google […]
An Insider’s Look At SMX Advanced: Michelle Robbins
Continuing our series of behind-the-scenes insights from our SMX Advanced programming team, today we have a Q&A with Michelle Robbins, Third Door Media’s Technology Director, and the operations whiz behind Search Engine Land, Sphinn and our other web sites.
You are the Technology Director at Third Door Media. Tell us what that means.
Michelle Robbins: Primarily, […]