SearchCap: The Day In Search, May 6, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Impacted By Google’s Panda Update? Google Asks You To Consider This… Amit Singhal, Google’s head of search, published a blog post on the Google Webmaster Central blog named More guidance on […]

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Impacted By Google’s Panda Update? Google Asks You To Consider This…

    Amit Singhal, Google’s head of search, published a blog post on the Google Webmaster Central blog named More guidance on building high-quality sites. Amit’s goal with this post is to have those webmasters impacted by this Panda Update, which rolled out internationally about a month ago, with some direction and guidance to help explain what […]

  • Google Releases AdWords Editor Version 9

    Google is rolling out version 9 of its AdWords Editor software, a free desktop client for managing AdWords campaigns. The new release is said to enable users to manage campaigns over multiple accounts more efficiently. It also adds handling of new ad features, such as Ad Sitelinks and the targeting of mobile devices. AdWords Editor […]

  • Don’t Expect A Big Social Announcement At Google I/O 2011

    The Google I/O developers conference has turned into an event where people anticipate big announcements about forthcoming Google products. But at Google I/O 2011 next week, don’t expect Google to rollout a shiny new social network. Expect little to do with social at all. That’s the word from a source close to Google. There will […]

  • Bing Previews Plans For Local, Mobile Ad Options

    At a time when competitor Google is focusing intensely on mobile and local, Microsoft’s Bing is sharing plans for ad products that would go toward evening the score between the two biggest search players in the U.S. The company will introduce radius targeting for search ads, allowing advertisers to choose a specific five to 100 […]

  • Flash Support For Google Instant Previews

    Google announced they are now adding Flash support to their instant previews. Google Instant Previews launched in November, giving Google searchers a way to preview the landing page of the search results prior to visiting the page. When it first launched it did not support Flash web sites and the previews were not fully visible […]

  • Search In Pics: YouTube Bus, Yahoo Door & Noodler Cup

    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. YouTube London Bus: Metromint At GooglePlex: Yahoo Logo Embedded In Door: 3D Google Maps Sidewalk: Have […]

  • Amid Talent War Apple, Google, Adobe Sued For Conspiring To “Fix” Employee Salaries

    Last year, after an investigation, the US Department of Justice (DOJ) concluded that a number of tech companies, including Apple and Google, violated antitrust laws when they agreed not to poach and cold call each others’ employees. The DOJ obtained a settlement that “prevents [the companies] from entering into no solicitation agreements for employees” for […]

  • Why 50% of SEO/PPC Engagements Fail

    A few months ago, I tripped across a staggering (but believable) statistic: 50% of major B2B engagements fail to produce a positive ROI. The book cited three (I like it broken up into four, though) primary reasons for this: The service offered wasn’t capable of producing value. The client/customer/receiver of the service was unprepared or […]

  • Keyword Insights: How Office Furniture Vendors Can Target Start-Ups

    It’s a great time to start a company. Incubator labs are springing up all over the place, sponsored by venture capitalists and universities. Universities are teaching entrepreneurial skill, and have programs to sponsor student startups. Massive layoffs over the past two years have forced new college graduates, and experienced former employees to strike out on […]

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About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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