How to write a press release that gets results
In this guide you'll learn exactly how to write a press release that gets noticed and pick up by bloggers and journalists.
Topic: Fast Company
Patreon: Subscriber and creator statistics for 2026
Important Patreon user statistics. Includes data on user, funding, company value and more.
Link building works better when you think beyond links
The strongest off-page signals aren't always followed links. See how content, PR coverage, and outreach can reinforce one another.
Instagram’s new ‘Your Algorithm’ tool could boost discovery for brands
The new Instagram feature reveals what the algorithm thinks you like and lets you adjust it, reshaping how content gets recommended on Reels.
U.S. vs. Google antitrust trial: Everything you need to know
The landmark court case brought by the US Justice Department could spell huge changes for Google and the future of Search.
8 lessons before starting a digital marketing business; Plus, voice analysis for marketing; Thursday’s daily brief
Also read Search Engine Land’s guide to SEO: Content and search engine success factors
Long live small businesses and brand awareness with Prince Harry; Monday’s daily brief
Plus, Microsoft proposes feature to submit URLs directly from WordPress
SearchCap: Google search bar, new rich snippets & Bing partner program
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Partner Program shifting to calendar-year qualificationsDec 3, 2018 by Robin Kurzer The change will take effect in January. Google launches Q&A structured data for Question & Answer pagesDec 3, 2018 […]
SearchCap: Google’s 20th birthday, Image Search update & event markup reports
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New Google Image Search desktop design is now rolling outSep 27, 2018 by Barry Schwartz In addition, Google has added Creator and Credit metadata support to image search. Google adds event […]
Three ways retailers can deliver meaningful 1:1 shopping experiences amidst the retail apocalypse through AI marketing
If you were paying attention, 2017 might have seemed like the year that industry pundits’ predictions about the death of retail finally came to fruition. The traditional Main Street took some major blows last year. Shopping mall mainstays like Wet Seal, Payless ShoeSource, BCBG Max Azria and Gymboree were among the casualties. Even behemoths like […]
SearchCap: Twitter AMP analytics, Bing Ads & targeting branded searches
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter broadens its AMP support to include analytics Dec 6, 2017 by Amy Gesenhues Twitter says the new AMP analytics feature will help distinguish page views happening on Twitter versus organic […]
SearchCap: Google Shopping, Google’s HTTPS algorithm & Google Assistant
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How keyword segmentation can increase Google Shopping profits Oct 18, 2016 by Digital Marketing Depot Over the past few years, retailers have seen steady growth in product listing ad (PLA) channels […]
SearchCap: Google Goes After The App Interstitial, Duke Kahanamoku Google Logo & ComScore Report
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Goes After The App Interstitial: Protecting Consumers Or Its Own Search Monopoly? Google recently published a case study suggesting that app download interstitials on mobile are ineffective, leading to high […]
SearchCap: The Day In Search, January 14, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yelp Turns Up The Heat: 285 Consumer Alerts Issued Over Fake Reviews It’s been almost a year and a half since Yelp began issuing Consumer Alerts when a business on its […]
SearchCap: The Day In Search, November 25, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: 5 Trusted Accounts Every Local SEO Should Have As local marketers, most of us know how to set up a Google Places for Business account or create a Facebook Page. But, […]
SearchCap: The Day In Search, September 10, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Cutts: Auto-Generated Content & Search Results In Our Index Violate Our Guidelines In a recent video from Matt Cutts, Google’s head of search spam, Matt discussed a pretty obvious spam […]
SearchCap: The Day In Search, May 17, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Matt Cutts: Domain Clustering To Change Again; Less Results From Same Domain Google’s head of search spam, Matt Cutts, posted a new video about a new change coming to Google’s […]
SearchCap: The Day In Search, November 26, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Auto Industry Benefiting From Growth In Mobile Search Approximately one-third of all search traffic for auto industry related terms comes from mobile devices. This underscores why it is critical for auto […]
SearchCap: The Day In Search, August 9, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s SEO Guide On A/B & Multivariate Testing Google posted their official word on how you can conducting web site testing using A/B testing or multivariate testing and stay clear of […]
SearchCap: The Day In Search, July 12, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A Google Marketplace? New Google Shopping Is One Indicator Imagine if Mall of America had unlimited space and let all merchants setup shop for free. Now imagine if Mall of America […]
SearchCap: The Day In Search, June 14, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Therapy: The Prescription For Dealing With Product Search & Paid Inclusion It’s not a secret that I am a big fan of Google’s addition of product extensions and product listing […]
SearchCap: The Day In Search, June 1, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Faces July 2 Deadline To Settle EU Antitrust Claims — Or Else European Commission (EC) antitrust chief Joaquin Almunia is engaged in what amounts to a poker game with Google […]
SearchCap: The Day In Search, May 31, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google To Chinese Searchers: Your Search Interruptions Are Not Our Fault Google announced on their blog that they have noticed an increase in complaints from searchers in mainland China. The issues […]
SearchCap: The Day In Search, December 12, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Seven Mobile SEO Myths Exposed Not too long ago, the article Mobile SEO is a Myth got a lot of people fired up about the foolish notion that mobile SEO is […]
SearchCap: The Day In Search, November 9, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: ‘Think Insights’: Google’s New Research Hub Offers Data Porn For Marketers Lest you think that Google’s product streamlining has completely stifled any new developments, the company has announced a new research […]
SearchCap: The Day In Search, October 12, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google+ Search Goes Real Time & Gains Hashtag Support Google has announced that its still relatively new Google+ Search feature now will update its results in real time plus has new […]
SearchCap: The Day In Search, September 27, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Old AdSense Interface To Be Retired in November Google has worked the most-requested features from its older interface into its new one, including creating scheduled reports and viewing channels on the […]
SearchCap: The Day In Search, August 8, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google+ Poised To Become Number Two Network In 12 Months According To Survey A Bloomberg-YouGov survey of 1,003 online adults found that Google+ is on a trajectory to surpass other social […]
SearchCap: The Day In Search, July 28, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search For Hotels With Google Hotel Finder Forget using Google Maps when you want to find a hotel to stay at for a business trip or family vacation! You can now […]
SearchCap: The Day In Search, July 19, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Testing URLs Above Descriptions In AdWords Google is testing a variation on AdWords display that has the URLs shown above the two lines of description, but under the headline. Representatives […]
Google’s Got Logos, But Bing’s Home Page Images Attract Too
Fast Company has a fascinating article on Bing’s background images and how they are used to market the Bing service. While Google updates their logos to be fun and creative on special birthdays or occasions, Bing revamps their background with an image that stands out and leaves users asking for more. If you haven’t noticed, […]
SearchCap: The Day In Search, June 21, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Comparing Facebook Like vs. Google +1 Google’s new +1 feature was one of SMX Advanced Seattle most engaging sessions and, as a speaker, I have received a wide variety of feedback […]
SearchCap: The Day In Search, May 19, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Matteo Lopez Wins The 2011 Doodle 4 Google Competition Google has announced the winner of the 2011 Google 4 Doodle, “What I’d like to do someday.” The winner is Matteo Lopez […]
SearchCap: The Day In Search, March 18, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Goes Beyond Answers, Starts Guessing Release Dates Google can answer a lot of searches without needing to send you to another web site. If you’re looking for weather, sports scores […]
SearchCap: The Day In Search, February 4, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing: Why Google’s Wrong In Its Accusations Along with everything else going on for Bing’s Harry Shum on Tuesday — a panel about search spam, dealing with Google’s accusations that Bing […]
The Big List: 168 Marketing Trends, Predictions & Resolutions For 2011
You’ve had a week to put 2010 in the past and start unpacking 2011. If you’re the type to do so, you’ve probably already made your own marketing resolutions for the new year, or thought about the trends and predictions that might make a difference as the year goes along. You have? Good. So has […]
SearchCap: The Day In Search, December 14, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Voice Search Adds Personalization Traditional search on Google is already personalized (and has been for some time), and now the company has announced that its Voice Search service can also […]
Google’s Head Of Search: Google Does Not Give Brands A Bias
Google’s head of search, head engineer, and Google fellow, Amit Singhal told Fast Company in an interview that Google Instant does not have a brand bias. Google Instant, the search predictions that Google gives searchers as they type a query, is not influenced by any brand bias, Singhal said. He said, “we didn’t want to […]
SearchCap: The Day In Search, December 1, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Now Likely Using Online Merchant Reviews As Ranking Signal Earlier this week, the New York Times spotlighted how a merchant with bad reviews nonetheless was ranked well in Google. Today, […]
SearchCap: The Day In Search, November 10, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Foursquare’s Crowley Can Feel Foursquare Fatique, Has Plans To Fix It Feeling Foursquare fatigue and perhaps wondering what’s the point of checking in at times? Foursquare CEO Dennis Crowley sometimes feels […]