Apple Search Ads can now be edited in bulk
If you don’t have the time or capacity to use the Apple Search Ads Campaign Management API, the bulk editor may be the solution.
Topic: Italy
Microsoft announces Automotive Ads, Audience Network expansion, and 7 other updates
The new updates were announced today on Microsoft's blog and will be rolled out over the coming weeks across the USA and other markets.
TikTok launches Inventory Filters for safe ad placements
The solution provides advertisers with more control over the content that appears around their In-Feed Ads.
Pinterest for WooCommerce extension turns products into shoppable pins
Pinterest continues to expand its shopping features for retailers and improve the shopping experience for users.
Microsoft Advertising Shopping campaigns reporting enhancements
Plus Microsoft Audience Network, Similar audiences and in-market audiences have been expanded.
PPC 2021 in review: Privacy and automation force advertisers to adapt
From the deprecation of broad match modified keywords to FLoC to RSAs becoming the default, PPC professionals dealt with a lot of change in 2021.
Google Ads ditches campaign drafts in updated experiments page
The updated experiments workflow is currently rolling out to select advertisers.
The Microsoft Audience Network expands to 18 new markets
Advertisers can now reach more audiences in Europe, Central and South America.
Microsoft Advertising: ETA deprecation, auto-generated remarketing lists and Audience Network updates
Microsoft Advertising’s October product updates include aligning with Google Ads’ ETA deprecation timeline, new view-through conversion metrics and more.
Google’s back-to-school shopping tips for local merchants; Monday’s daily brief
And, should advertisers or platforms bear the burden of digital service taxes?
The Google link spam update is rolling out; Wednesday’s daily brief
And, the review stars are back in Google Search results.
Google passes on 2% “Regulatory Operating Cost” for ads served in India and Italy
Google will start applying the surcharge beginning on October 1.
Google expands GMB profile editing capabilities in Search and Maps
Google is also offering Pointy, a platform that enables local businesses to get their inventory discoverable online, for free to eligible businesses until September 30.
Unusual start to a Google core update, don’t you think?; Monday’s daily brief
Plus, Moz is sold to iContact
Google removes short names from business profiles, adds new label to local listings and tests new local card
Google is always busy with new features, changes and updates to its local search product.
Will YouTube’s new ToS increase ad inventory and lower prices?; Tuesday’s daily brief
Plus, rainbow-colored map pins, Google News Showcase on desktop and more.
Google News Showcase now available on desktop, adds enhanced panels on mobile
If your publishing site is lagging on desktop, make sure to give it some attention as this update could drive more desktop traffic,
Google I/O is next week; expect a lot of new search goodies; Friday’s daily brief
Also an unconfirmed, Google algorithm update, local search features and video SEO.
Bing rebrands as Microsoft Bing, expands Give with Bing
The rebrand includes new logos, and Give with Bing is now available in seven markets.
Google takes Local Services Ads to Europe
Searches for local services grew more than 25% YoY across European countries.
New Google My Business features aim to help SMBs pivot and survive COVID-19
The new tools and capabilities mirror the expanding role of GMB as a gateway to both offline and online services.
Coronavirus disrupts search, digital ad budgets
With ad spend expected to fall in many sectors, media buyers share what they're seeing on the ground.
What you need to know about Google Merchant Center identifier enforcement updates
The changes that can affect the visibility of your products in Google Shopping.
You can’t advertise that: The big list of prohibited ads across social and search platforms
To get ads approved in a timely manner, brands need to know what content is allowed, what’s restricted and what’s prohibited. we put together this cheat sheet to help.
Apple News, Google News, Google Newsstand: What marketers need to know
What they are, how they work and how to optimize for Google News and Apple News.
Waze partners with WPP to literally drive traffic to retail stores
The partnership will launch in North America and parts of Europe.
Google tests ads in Assistant results
With the Assistant now on a billion devices, the move was inevitable.
YouTube aims to show more authoritative search results around news topics
Google to provide more sources and context on breaking news-related searches in YouTube.
TripAdvisor survey: TripAdvisor more trusted, widely used than Yelp, Google, Facebook
The sponsored survey looked at influence on restaurant decision-making.
Google doodle doubles as a garden gnome game in honor of Germany’s Garden Day
Leading to a search for 'History of Garden Gnomes,' the doodle gives players a quick history of garden gnome production before launching the game.
Bing Entity Search API is now available
The API enables you to pull Bing Knowledge Graph information about people, places, things, and local businesses directly into your sites and apps.
European press agencies push for licensing fees for their content from Google, Facebook
It remains to be seen whether European legislators and regulators will pick up the cause, but there's a possibility that they will.
Google bringing the Assistant to tablets and Lollipop Android phones
The move comes against the backdrop of accelerating virtual assistant usage and intensifying competition.
CSEs will compete head-on with Google Shopping in EU search results
To provide "equal treatment" in the ad auction, Google Shopping will operate as a separate business unit bidding against Comparison Shopping Engines
SearchCap: Google authority score, hotel reviews & Bing image backstory
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How Google assesses the ‘authority’ of web pagesMay 3, 2017 by Danny Sullivan Google has no single authority metric but rather uses a bucket of signals to determine authority on a […]
Due to a bug, AdWords Partners are told their Search Ad specializations have expired
The bug is also affecting company specialization data in Partner accounts.
Google Maps adds “Wi-fi only” feature & ability to save areas to SD card
In addition to the new offline features, Google Maps has added more international ride-service options to compare rates in a number of countries.
The power of “Anchor Influencers”
Producing linkworthy content is a big investment, and columnist Eric Enge explains how relationships formed with key influencers can accelerate your SEO efforts and help you maximize your content investment.
Google adds Featured Snippets to 10 new European locales
Google expands featured snippets in 10 new European locales, expanding it to more than 20 different regions.
SearchCap: Google AMP, knowledge graph & auto ads
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google adds share feature to Knowledge Graph panelMar 30, 2016 by Barry Schwartz Google now lets you share a Knowledge Graph panel on social via Facebook, Twitter, Google+ and more. Google […]