SearchCap: The Day In Search, Feb. 19, 2007

Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web:

From Search Engine Land:

• 
  Google Finance Plus Signs In Google Search Results
  Vygantas Lipskas spotted plus signs within Google search results that contain Google Finance information. A search at one Google data center on computers brings back the follow results:…
• 
  Understanding Link Reputation
  There was an interesting comment made in a private discussion list I’m a member of related to paid links. Someone I have great respect for gave an example of a page that had several links on it, one of which was paid for, the others which were not paid…
• 
  Google Docs & Spreadsheets Coming To Apps In Weeks
  PC World reports that Google Apps will be adding Google Docs and Spreadsheets to the suite this quarter and possibly within a few weeks. We expected this to come sooner than later after Google decided to roll out fee-based Google Apps. PC World has quotes from lots of organizations that…
• 
  Google Issues Paper On Hard Drive Failures
  Google has issued a paper on the reliability of certain types of hard drives named Failure Trends in a Large Disk Drive Population. Engadget sums up the study via Slashdot saying the following:…
• 
  Google Sues Group Of Polish Poets Over Gmail.pl Name
  Google sues Polish poets over gmail.pl via the AFP reports that Google is now going after a group of Polish poets for the domain name gmail.pl. Gmail.pl is the domain name for “Grupa Młodych Artystów i Literatów” (GMAiL), but Google claims they poets have no rights to the name. Krawczyk…
• 
  Google Sending Wikipedia A Ton Of Traffic
  Google Traffic To Wikipedia up 166% Year over Year by Hitwise’s LeeAnn Prescott gives us some of the data search marketers have been craving for years. We all knew that Wikipedia tends to rule in the Google results but these statistics show us by how much. 70% of Wikipedia’s upstream…
• 
  Vacation & Brief Blog Downtime
  I’m officially on vacation, back on the blog again beginning February 26. The blog itself is also taking a very short break. Tomorrow — Saturday, February 17 — it will go offline for an hour or less at 10PM Pacific time, as we test a new server configuration that we…
• 
  Google Customized Search Engines to Harness The Wisdom of Experts?
  Back in October, 2006, Google announced on the Official Google Blog that they were enabling people to create their own custom search engines. If you asked yourself why they were doing this, and how it might provide benefits to individual site owners, searchers as a whole, and Google itself, there…

Search News Headlines From Elsewhere

Business Moves:

• AOL
  Finance Chief to Leave Firm, WSJ.com
• Now
  starring on YouTube: Google, Washington Post
• Google’s
  Grainy Video Strategy, Forbes.com
• ASU
  set for move to Google service, AZ Central
• Judge
  Weighs Dismissal Of Google Trademark Case, InformationWeek
• Erasmic
  finds limited partner in Google, The Economic Times
• The
  Cat is Out of the Bag…, Bill Wise

SEO:

• Site
  Down Time Can Remove You From Google Index, Search Engine Roundtable
• Google
  Fixes AdWords CPC Price Gouge Bug, Search Engine Roundtable

• Google
  AdSense Geo Targeting Break?, Search Engine Roundtable

• Online
  Poker – Too Competitive for White Hat SEO?, SEOmoz
• Updated
  We Build Pages SEO Tools, Jim Boykin
• Selling
  SEO: How I Lost a Big Potential Client, SEO Speedwagon
• Dmoz
  Abuse Report Form up again – While the Rest of the System is still
  trashed, Search Engine Journal

• Alexa
  add geographical info to traffic stats, SEOptimise

• SES
  London Session Recap – Auditing Paid Click and Click Fraud,
  Bruceclay.com
• How
  to Build Trusted Links, Link Building Blog

• Ultimate
  Social Media Optimization List, SEOptimise

• Help!
  My Site Is Not Being Crawled By Google, V7N
• Using
  honey pots and sleepers to get higher search engine rankings, Pandia

• Rev
  Up Your Local Web Marketing, Entrepreneur.com

Paid Search:

• AdWords
  Editor Invalid String Errors, eWhisper
• Low
  Quality Keywords CAN Lower Other Keyword’s Quality Scores, eWhisper
• Microsoft
  adCenter advertising on TV, eWhisper
• AdSense
  Arbitragers Using Free Domain Names Thanks to Loophole, Marketing
  Pilgrim
• How
  to Not to Get Sales Increases from Current Affiliates (and Piss Them
  Off), Sugarrae

Feeds & Social:

• When
  Did Google Kill Bloglines?, Cartoon Barry
• Wow.
  Google is Kicking Bloglines’ A–, Small Business SEM
• Google
  Reader Starts Reporting Subscriber Numbers and Shows How Much Ground They’ve
  Taken from Bloglines, Problogger
• Did
  Your Feedburner Stats Just Increase, ShoeMoney
• The
  Secret List of Sites Banned by Digg, Naffziger’s Net
• Finding
  Custom Search Engines, Google Operating System
• Latest
  MyBlogLog Spam — Adding Coauthors?, Daggle
• StumbleUpon
  Replaces Search With Browse, MarketingShift
• The
  Lisa’s Problem With Wikipedia Explained, Bruceclay.com

Other Stuff:

• Amazon.com
  Adds More Info for “Search Inside The Book” Titles, ResourceShelf
• Google’s
  Page urges scientists to market themselves, News.com
• 
  Google at work on AI?, News.com
• Google
  hears static on radio bid, News.com
• A
  Cool JSF and Maps Mashup, Google Maps API
• Is
  Google overrated? Tapped out? Due for a fall? Two experts take sides,
  Fast Company
• Google
  lets you suggest a better translation, Googling Google
• LondonSEO.org
  Party Photos, SEO blog UK
• Massive
  Google hard drive survey turns up very interesting things, Engadget
• MSN
  Soapbox Public Beta Out, Techtree.com
• Google
  should make a Linux, The Inquirer
• Google
  edges into wireless e-mail, globeandmail.com
• New
  Logo, New Decade!, ClickZ
• Gung
  Hay Fat Choy!, Yahoo! Publisher Network
• Google
  News isn’t top dog in UK news search, either, Search Engine Watch Blog
• Gothamist
  Goes To Google, Gothamist
• Google
  Earth, Presented by a Google Employee, Google Operating Systems