SearchCap: Google My Business API, challenges faced by agencies & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Bridging the gaps in the Google My Business API
  Jun 24, 2016 by Brian Smith
  Each update to the Google My Business API makes life easier for those of us managing locations at scale, but columnist Brian Smith notes that gaps in the automation process have yet to be addressed.
• Search in Pics: Google Father’s Day gift, Gary Illyes’s iPhone & Google Jedi
  Jun 24, 2016 by Barry Schwartz
  Here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more.
• Overcome 14 common challenges agencies and media companies face
  Jun 23, 2016 by Digital Marketing Depot
  Every agency and media company today faces a growing list of challenges that keep them from entering or sustaining success in the local digital space.

Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:

• How “Do It With Me” marketing services can help SMBs access the latest marketing practices
• Influencing with ad copy: how to truly drive action
• Fishing for B2B success: How to use AdWords to “land a big one”
• Why retailers shouldn’t overreact to the voice search revolution
• New Lytics Personalization promises greater simplicity and sophistication
• Retail survey: 51% of shoppers want digital coupons; 67% find facial recognition creepy
• From leads to data: how changes in the media business affect B2B marketers
• Bubble, bubble, toil and trouble: Tough times ahead in digital
• MarTech Today: Keen IO’s “analytics-as-a-service,” InMobi’s location deception & all about RankBrain
• YouTube adds mobile live-streaming to catch up to Facebook, Periscope
• Discover the link between SEO data and influencer marketing
• Forecast: 33 percent of internet users will be ad blocking by next year
• Facebook is getting closer to putting ads in Live videos

Search News From Around The Web:

Industry

• Ask Google Anything: Gary Illyes Talks RankBrain, Panda & Penguin, BruceClay.com
• Google putting down roots in San Diego, SanDiegoUnionTribune.com
• Latest Ways to Amplify SEO, Including Employee Advocacy – #SMX, BruceClay.com

Link Building

• Ready for some changes with the Site Explorer?, Majestic Blog

Local & Maps

• Now you can find the butcher, the baker and the yukata maker with Google Maps, Google Asia Pacific Blog

Search Marketing

• Enterprise Marketing Survey 2016: Search Marketing Results, Clutch.co
• Video: Google Authorship, Rich Results, RankBrain, Panda & More, Search Engine Roundtable

Searching

• Google continues working on a new interface, allgoogletesting.blogspot.com

SEM / Paid Search

• Behold The Hidden Feature Of Custom Labels, PPC Hero
• How Do Online Reviews Affect Your Search Engine Rankings, Search Engine People
• The Benefits of Using AdWords Shared Budgets, Marketing Mojo
• What are AdWords Location Extensions?, Portent

SEO

• SEO as Pay For Performance, Pedro Dias
• Google AdSense Penalties Do Not Impact SEO Or Rankings, Search Engine Roundtable
• Google Search Console Team Working On More Historical Data, Search Engine Roundtable
• Long Tail SEO: When & How to Target Low-Volume Keywords – Whiteboard Friday, Moz
• The 6 Ways Small Businesses Can Stay Competitive in SEO, Search Engine Guide