Meta to charge $14 a month for ad-free Instagram and Facebook subscriptions
The paid-for versions of the apps are reportedly being rolled out in Europe in response to the EU's Digital Services Act.
Topic: Sheryl Sandberg
Meta may remove ads on Facebook and Instagram for subscribers in Europe
The company is exploring ad-free versions of its apps in response to the EU's impending Digital Services Act.
This day in search marketing history: March 4
Sheryl Sandberg leaves Google for Facebook, plus: new GA4 homepage, Wikipedia turns PPC into SEM, goodbye Scroogled and more.
Meta rumored to develop ‘Basic Ads’ in response to recent privacy changes
The Basic ads may work for brand advertisers but not so well for any companies that need granular targeting and lead generation.
Facebook revenue almost doubled: Here’s what it means for advertisers
In addition to a decrease in overall metrics, some marketers reported a decline in the performance of lookalike audiences.
The growing force of women in tech
While they comprise half of the U.S. workforce, women still hold less than 20 percent of all tech jobs. By comparison, women will represent 23 percent of the incoming 116th Congress. Let’s let that sink in for a moment. Congress, by the numbers, is now more progressive and less of a “boys’ club” than the […]
SearchCap: Google says yes to reviews from Yelp, Google Maps, algorithm change impacts local search & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Using Voice Search to Transform Your Local Search Strategy Sep 6, 2018 by Digital Marketing Depot More than 43 million people in the U.S. now own a smart speaker, and, as […]
War And Peace: Bloomberg’s Massive History Of Google’s EU Antitrust Case
If you want a history of Google’s search battles with European antitrust regulators, a new article from Brad Stone (and colleagues) at Bloomberg will more than satisfy you. While there’s very little truly new information, the well-researched (and lengthy) piece is nearly comprehensive and captures all the intrigue, as well as the evolving nature of the dispute. The article is provocatively […]
SearchCap: Google Panda Losers, Right To Be Forgotten & Google’s 16th Birthday
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: An AdWords Script To Make Exact Match, Well…Exact Many of you will have heard about Google’s decision to terminate exact match (at the same time as telling us that it’s for […]
SearchCap: Google Keyword Planner Enhanced, Yandex Earnings & AdWords Scripts
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yandex Reports 62% Share Of Russian Search Market With Q1 2014 Revenue Up 36% Yandex 2014 first-quarter earnings release shows the Russian search engine’s revenue was up 36 percent year-over-year since […]
With Nadella’s Appointment, The “Search CEOs” Now Run Google, Yahoo & Microsoft
Satya Nadella being named CEO of Microsoft isn’t just big news for Microsoft. It’s big news for search. For the first time in ages, the three major search companies in the US are all run by CEOs who either came out of a search-background or have a solid understanding of it. Despite the attention search […]
SearchCap: The Day In Search, February 25, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Panda Two Years Later: The Real Impact Beyond Rankings & SEO Visibility (Editor’s Note: This is the second in a series of articles looking at the aftermath of Google’s Panda […]
SearchCap: The Day In Search, December 10, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: On Hanukkah Google Adds Festivus Decorations But No Dreidels This week is Hanukkah and typically Google adds holiday decorations in the form of Jewish Stars, Menorahs, Dreidels or other Hanukkah related […]
2012 Yahoo! Year In Review: Over 500 Top Searches In 50+ Categories
Last year, Yahoo! celebrated ten years of sharing its annual Year In Review feature, marking the occasion by releasing 30 categories of the most popular searches on Yahoo! in 2011, one of the biggest lists up to that point in time. For 2012, Yahoo! one-upped themselves by providing us with the top 10 most popular searches […]
A Yahoo-Facebook Search Partnership? Reality Check Time!
The world, it seems, just cannot wait for Facebook to come along and start its own search engine and knock Google off the top of search mountain. The rumors and expectations of this go back for years. Now the latest twist: Yahoo and Facebook will team up together. If you’re banking on that potential alliance […]
SearchCap: The Day In Search, July 30, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft Explains Removal Of Age And Gender Targeting From AdCenter What do you do when you figure out that a lot of self-reported data you’re using to target ads is inaccurate […]
Developing Better Search A Key To Facebook’s Future
During last week’s Facebook earnings call COO Sheryl Sandberg argued that the company could and would compete for marketing dollars “throughout the entire marketing funnel.” That is, from branding and awareness at the “top” of the so-called funnel to “demand fulfillment” at the “bottom.” Below is the quote in broader context: We believe we are […]
Ironically, Search Might Be Less A Priority At Yahoo As Google’s Marissa Mayer Takes The Helm
Wow. Wow. Wow. That’s all that keeps running through my head as I digest the news that long-time Google executive Marissa Mayer is to take over as president and CEO of Yahoo. Smart move for Mayer. Smart move for Yahoo. And as I’ll explain more, perhaps a move that finally takes Yahoo out of the […]
SearchCap: The Day In Search, June 25, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Current State Of PPC Keyword Match Types I’ll start with a big thank you! It’s been a busy few months with advertisers and Google forcefully exchanging opinions back and forth […]
“Don’t Be Evil” Tool — Backed By Facebook & Twitter — Shows Google’s “Search Plus Your World” Can Go Beyond Google+
I’ve written that Google has plenty of public data to allow parts its new Search Plus Your World feature to be inclusive of rival social networks like Facebook and Twitter. Now, those networks are proving that true, through a new “Don’t Be Evil” tool that lets anyone leverage Google’s own results to see this. The tool […]
Now It’s Facebook’s Turn For 20 Years Of FTC Privacy Audits
According to the New York Times and Wall Street Journal the world’s largest social network is nearing a settlement with the US Federal Trade Commission (FTC) that will subject the company to 20 years of “privacy audits.” A nearly identical punishment was imposed earlier this year on Google over “deceptive privacy practices in Google’s rollout […]
SearchCap: The Day In Search, November 8, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Facebook’s Zuckerberg To Charlie Rose: “We Just Do One Thing” Asked to reflect on the cultural differences between Google and Facebook, current Facebook COO and former Googler Sheryl Sandberg told Charlie […]
Facebook’s Zuckerberg To Charlie Rose: “We Just Do One Thing”
Asked to reflect on the cultural differences between Google and Facebook, current Facebook COO and former Googler Sheryl Sandberg told Charlie Rose that “Google is fundamentally about algorithms and machine learning . . . We start from a totally different place. We start from an individual: Who are you? What do you want to do? What do […]
SearchCap: The Day In Search, November 7, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Brands & News Sites Among Winners From Google’s Freshness Algo Update, Report Says Major brands and a variety of news sites — from established outlets to internet-only gossip sites — are […]
With Carol Bartz Out As CEO, Yahoo Needs To Find Its Own “Steve Jobs”
The not-so-shocking news came yesterday afternoon that embattled Yahoo CEO Carol Bartz was fired. When Bartz came to power in January 2009 I compared her to then newly elected Barak Obama. Both confronted crises and high expectations. Both have seen goodwill erode and give way to disappointment. Low Employee Approval The task of both chief […]
Facebook IPO Coming In 2012, Could Be Worth $100 Billion
Everyone knows that Facebook is going public. When was the only question. Now it appears that it will be early next year. Facebook apparently is being compelled go public by an obscure SEC rule that requires companies with 500 or more shareholders to start disclosing financial information even if they haven’t gone public. Thus Facebook […]
Has Facebook Become The Master Key To Unlocking The Web?
When Facebook rolled out its Send button last week, I laughed. I even mocked on Twitter that Facebook wouldn’t be happy until our pages were full of buttons. But the Send button, as well as integrating other aspects of Facebook into websites, does make a lot of sense. In fact, it’s beginning to make so […]
Schmidt & Privacy: Google Anyone Other Than Me
Google CEO and soon to be Executive Chairman Eric Schmidt has made a number of interesting and often controversial statements about privacy. While the official line from Google is that the company is fully committed to respecting the privacy of others, Schmidt has seemingly contradicted that, at one time saying “There is what I call […]
Microsoft & Facebook No Longer Friends After Employee Poaching Accusations
Kara Swisher reports Microsoft is considering taking legal action against Facebook for allegedly poaching their employees. Facebook recently hired Microsoft’s global ad sales head Carolyn Everson. That sparked a deeper look at how Facebook may be going after Microsoft’s talent. And Microsoft may potentially use legal action to prevent Everson from working at Facebook. It […]
Facebook’s Goldman Investment An IPO Delaying Tactic?
There’s a fascinating discussion developing around the question of what the Goldman Sachs $450 or $500 million investment means for a future Facebook IPO. Does it mean it’s around the corner? Alternatively does it do the opposite and delay an IPO a year or more? At the center of the debate is an obscure SEC […]
Gender And Tech Companies: Where Are The Women?
Google’s Marissa Mayer is profiled in a Q&A interview in Newsweek. It’s both about her past and about women in technology — why there are so few of them in Silicon Valley engineering roles. Mayer says she never really encountered any obstacles as a female computer science/math student at Stanford. She also discusses Google’s early […]
Facebook: You’ve No Right To Export Email Addresses (Unless It’s To Yahoo & Microsoft)
The Google-Facebook wars have heated up this past week over the ability for people to swap contacts between the services. In the latest round, a Facebook engineer says people have no right to export the email addresses of their contacts. Unless, of course, you’re exporting to Yahoo and Microsoft. I’ve been watching the events unfold […]
On Google Growing Up, Losing Employees & Being The New “California”
Google’s lost yet another high profile employee, apparently to Facebook. Another sign that Google’s slipping, to some. Perhaps. For me, Google has become the new “California,” stealing that role away from Yahoo. Come along a tale of equity refugees and companies growing up. California: The Former Golden State I’m a California native. I grew up […]
Blame One Of Calacanis’s Own 5,000 Facebook “Friends” For Putting Him In The NAMBLA Group
Jason Calacanis was a bit upset with Facebook’s new Facebook Groups feature, after he discovered someone added him to a supposed NABMLA group on Facebook. But it wasn’t some stranger that added Jason. It was one of his own Facebook friends. Facebook: Where 5,000 Friends Know Your Name Jason has nearly 5,000 friends on Facebook. […]
Need Pre-Facebook Movie Drama? Go Read “Googled” This Week
With the Facebook movie’s debut a week away, how about something to keep you entertained while you wait? A book. About that other major internet drama story, Google. The book? “Googled, The End Of The World As We Know It,” by Ken Auletta. Googled came out at the end of last year, and I’ve been […]
Mobile Social Strategy With Platforms You Already Know
You actually don’t have to be a mobile expert to do mobile marketing. Believe it or not, you actually don’t even need mobile-specific technology to do mobile marketing. You just need to be creative and use existing mobile platforms—especially social networks—to distribute your mobile marketing message. One of the coolest things about mobile social networking […]
SearchCap: The Day In Search, June 25, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Facebook “Search War” With Google Mostly Sound And Fury The people running Facebook are an ambitious crew; they see Facebook as a successor to Google in many respects. In fact many […]
Facebook “Search War” With Google Mostly Sound And Fury
The people running Facebook are an ambitious crew; they see Facebook as a successor to Google in many respects. In fact many of the executives used to work at Google, including CTO Bret Taylor, COO Sheryl Sandberg, Advertising VP David Fischer and Communications VP Elliot Schrage, among others. However as a search property Facebook has, […]
SearchCap: The Day In Search, June 17, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing To Rollout Red Carpet In Hollywood Along With New Features What’s the hottest trend in Hollywood right now? Ding, ding, it’s Bing. Google’s so 2009. As previously reported by CNET, […]
Drill (Down), Baby, Drill: Facebook’s New “Simple” Privacy Settings Still Pretty Complex
Today, Facebook announced new simplified privacy controls designed to ease a settings overload problem that it admitted has challenged its users. Did it succeed? I’d give it an A for effort but a C+ to B- for actually solving the overload problem. Rather than a “one click solution” or a single-page recap, there remains a […]