A closer look at Chrome’s User Experience Report
Google's Ilya Grigorik offered this breakdown at the SMX Advanced event in June. Here's a...
How to recover from a negative SEO attack – Part 5
As our series continues, we look at the cleanup process and show how to recover content, links and user signals after being hit by negative...
Google’s exact match close variants expand again: Now include same meaning variations
Exclusive: The latest machine learning-powered update to close variants means exact match will match to the intent of the...
SearchCap: Google says yes to reviews from Yelp, Google Maps, algorithm change impacts local search & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Using Voice Search to Transform Your Local Search Strategy
More than 43 million people in the U.S. now own a smart speaker, and, as of January 2018, there were an estimated one billion voice searches per...
6 ways the August core algorithm update impacted local business
Was your site affected by the recent core algorithm update? Here's a look at the changes made to local and small business sites after the...
Google gives thumbs-up on placing your local reviews from Yelp, Google Maps and others on your own website
The only exception here: Make sure not to mark up those copied reviews with review structured data and schema. That would be against Google's...
SearchCap: Google launches Google Dataset Search, insider look at SMX East & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Here’s an exclusive insider look at SMX East
Search Engine Land’s SMX® East returns October 24-25. We’re bringing a revamped, updated agenda and more than 50 world-class...
Avoid the 8 most common pitfalls of automated bidding
With more and more PPC tasks becoming automated, it’s important to understand the limitations of automation. Here are eight of the most common...
Google Dataset Search: A new search service to find data from sciences, government, some news organizations
Using dataset schema, you can mark up your data to get it included in the new Google Dataset Search...
Here’s how to ‘expertly’ hit a link-building home run
Use expert opinions in content so when you build it, the links will...
Google Chrome now shows search result answers in the omnibox by default
Chrome 69, Google's latest browser version, also removes the green label for HTTPS...
SearchCap: Google and Facebook accused of plundering, GSC gets new features, IF functions & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
European publishers accuse Google and Facebook of ‘plundering’ their content
Publishers and media companies have stepped up lobbying for a restrictive copyright law that would effectively create 'link taxes.'...
Google Search Console out of beta, adds more features
Google has added a manual actions section to the new Google Search Console, and the URL inspection tool now works in real...
Find anomalies in your campaign spending with this Google Ads script
Contributor Daniel Gilbert shares a customizable script that lets you check for overspending or underspending in your Google Ads account by...
Google’s somewhat-new guide to totally excellent ads
As responsive search ads make their way to an account near you, contributor and Googler Matt Lawson shares suggestions on how to implement all...
How to use IF functions to speak to different audiences
If you have several remarketing audiences created, contributor Joe Martinez explains how to use IF functions to advertise to each user group...
Google speeds up some searches by 2x with use of Service Worker and Chrome for Android
Google's pursuit of speed has led it to use Service Workers to make some repeated searches twice as...
