Google search tests new interface for movie, TV show streaming options
Do you work at a movie and TV streaming service? If so, take notice of this new feature Google is...
Barry Schwartz | Jan 2, 2019 at 11:34 am ET
Google emphasizes ‘Message this business’ in new local search test
Take notice, Google is testing a more prominent look for the messaging feature in the local search results. Is your business ready to manage...
Google’s Mueller spent New Year’s helping SEOs tackle hacked content, slow website issues
Google is helping webmasters and SEOs on New Years and other...
What you need to know about Yelp’s latest update dubbed ‘Ghost’
Something major happened to Yelp’s recommendation software around late October and the update seems largely...
Shopping ads for the small budget: Here’s what to expect in 2019
This year may (finally) see the end of feeds, but we can also expect an increasing adoption of smart shopping campaigns and more advanced...
2019 in search: Find your seamlessness
Companies should focus on working seamlessly across all channels, consolidating recurring tasks, leveraging data and instilling credibility in...
‘Hey Alexa, how do I get my product visible in Amazon search in 2019?’
Implementing a hybrid approach to your Amazon marketing strategy for both paid and organic optimizations will ensure visibility across results...
Google Shopping is largest growth opportunity for most online retailers in 2019
Brands need to invest resources into feed management and utilize format variations to ensure they appear in as many relevant queries as...
Bing Ads offers agencies chance at prizes for accreditation, new accounts, more
The sweepstakes offers incentive for agencies to increase their participation with Bing...
Google featured snippets can now jump to section of content it is sourcing
For those that get a lot of traffic to their AMP pages and show up in the featured snippets section, you may want to watch your metrics...
What Amazon Advertising’s big 2018 advancements will mean for 2019
The e-commerce giant's ad business continued to grow as it made significant updates to its advertising systems and...
7 inspiring email templates
Email allows marketers to reach their buyers at the scale of their business, and forms a critical part of how marketers create the personalized...
Mueller: Focus your SEO on Google’s status quo
Sometimes it is a good idea to keep it simple with your web...
Year in Review: Top 10 expert PPC columns of 2018
Here's a roundup of the most read paid search columns this...
Ask an SMXpert: New approaches in customization can build better analytics reports
Data-driven digital marketing expert Simon Poulton outlines opportunities in various solutions to customize dimensions for more focused...
Year in Review: Top 10 SEO expert columns of 2018
Here's a look at the most read columns from our SEO experts that stood above the rest this...
PPC 2018 in Review: These changes will have the biggest impact on advertisers in 2019
Significant shifts toward more automation affected nearly every aspect of the paid search landscape in 2018, and there were other important...
Ask an SMXpert: Link prospecting and helpful tools to manage outreach
Content-led link building expert Paddy Moogan offers some practical tips on driving inbound links and collaboration tools to manage outreach...
Can searchers tell the difference between ads and free listings? Google engineer says ‘yes’
Should Google take concerns over their search ads blending into their organic listings...
Why one marketer thinks smart speakers have their work cut out for them
Rebecca Stone, LiveRamp's VP of Marketing, discusses what needs to happen for smart speakers (and displays) to realize their marketing and...