Conductor CEO Seth Besmertnik steps down after 20 years
Wei Zheng takes over as CEO after five years as Conductor’s chief product officer, where she oversaw product strategy and AI development.
Topic: Searchmetrics
This day in search marketing history: March 10
Google and Bing exception lists, plus: key moments, HTTPS URLs not showing, Google's block sites feature, searchers ignore PPC ads and more.
This day in search marketing history: March 5
Google confirms Vince Update, plus: mobile-first indexing, webspam, Google adds page load time to Quality Score algorithm and more.
This day in search marketing history: February 10
Google refreshes Page Layout Algorithm, plus: Google's ads impact on advertisers, poor grammar, Google Buzz reaction and more
Conductor acquires Searchmetrics in big enterprise SEO merger
Conductor said the deal will help it better support global organizations. Both platforms will eventually become one unified platform.
This day in search marketing history: January 23
Expedia buys Travelocity, plus: Don't Be Evil tool, semantic search, Position 6 penalty, unlimited site exclusions and more.
Google brand SERPs: Why you must dominate People Also Ask
It's time to pay attention to People Also Asked questions asked around and about your brand in Google's SERPs. Here's why.
How analyzing search data can improve your decision-making
Search data provides a wealth of insights for marketers. At SMX Next, Matt Colebourne shows how to use this information to make better business decisions.
NerdWallet blames Google ranking issues in S-1 filing
This shows the importance of traffic diversification for both small and large companies.
Core Web Vitals: Google is not backing down in the fight against the slow web
Core Web Vitals fixes and industry-specific benchmarks
Google’s June 2021 core update was slow to roll out; here is what the data providers saw
This update took longer to roll out than previous core updates; we are expecting more from the July 2021 core update.
The Google product reviews update was big, just not big for everyone; Wednesday’s daily brief
And, no, tCPA and tROAS aren’t going away.
Google product reviews algorithm update was big but not like a core update, say data providers
Here is a roundup of the impact of Google's most recent algorithm update that touched down on April 8, 2021.
Google’s December 2020 core update was big, even bigger than May 2020, say data providers
The update rolled out on Dec 3, but the impact was mostly felt on Dec. 4.
Google’s May 2020 core update was big and broad, search data tools show
This update was an "absolute monster" said Mordy Oberstein from RankRanger.
The latest data on the January 2020 Google core update
We asked several data providers for some more insights into the latest Google update.
The big list of 2019 Google search algorithm updates
From core updates to BERT, here are the big algorithm changes that shook up search rankings in 2019.
What’s up with the unconfirmed Google search ranking updates in July?
Google's Maverick update is still being talked about in the SEO industry but Google has yet to officially comment on it.
Searchmetrics: Google’s diversity update did impact search results
Here is another study on the Google diversity update that shows the update did help with diversity.
Early data around the Google June 2019 core update shows some winners, losers
This Google update that began rolling out on Monday seems like it was pretty big and the scary part, it isn't done rolling out yet.
SearchCap: Google Ads management, search click data & new writers
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Data: Google organic search CTRs decline on desktop, see big drop on phonesJan 24, 2019 by Greg Sterling Mobile organic clicks on declined roughly 10 points between 2016 and 2018. Google […]
Report: Google PLA antitrust remedy turning comparison engines into agencies
Google shopping competitors now 32 percent of results in UK, Germany, France.
SearchCap: Bing features, Amazon sponsored ads and link building
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing adds election information, redesigns image search, provides NFL answers, and word of the dayOct 30, 2018 by Barry Schwartz Bing highlights some search features that are popular during the upcoming […]
SearchCap: Google mobile-first indexing notices, Bing AMP for news & Google Ads call reporting
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google floods webmasters with ‘mobile-first indexing enabled’ notificationsSep 20, 2018 by Barry Schwartz Did you get a notice from Google that your site is now enabled for mobile-first indexing? You’re not […]
SearchCap: Google admits bad EU search experience, SEO table stakes, Bing Webmaster Tools & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is SEO table stakes? (Hint: No!) Sep 13, 2018 by Simon Heseltine Anyone know why the idea that SEO is no longer a specialized practice and has turned into table stakes […]
SearchCap: Google Search Console adds features, Amazon advertising, Bing Webmaster Tools & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The ultimate guide to using Bing Webmaster Tools – Part 3 Aug 15, 2018 by Christi Olson Bing Chief Evangelist and contributor Christi Olson reviews the Diagnostics & Tools and Security […]
SearchCap: SMX East early bird rate ends soon, better reporting in Google Search Console & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Don’t miss out on the best offer to attend SMX East Aug 7, 2018 by Search Engine Land Struggling with how (and why) to optimize your site for speed, whether to […]
SearchCap: Google adds dataset schema, Bing maps update, HTTP status code guide & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google search adds dataset schema support to search results Jul 31, 2018 by Barry Schwartz Data nuts, here is your chance to get your data and charts looking pretty in the […]
SearchCap: Save big on SMX East, Google Image search, lawsuit settled & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google releases speakable markup for news publishers interested in Google Assistant Jul 24, 2018 by Barry Schwartz Google has released new markup and schema aimed at bringing more news content to […]
BrightEdge and Searchmetrics settle patent infringement lawsuit
After a 4-year patent infringement lawsuit brought by BrightEdge against competitor Searchmetrics, the two have settled their differences.
SearchCap: Google Image search, Google AMP Stories, picking link partners & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 15 checks you should make when choosing a link partner Jul 17, 2018 by Julie Joyce How can you best evaluate a site to determine whether it’s a good linking partner? […]
SearchCap: SMX East agenda, Google Marketing Live recaps, Bing Ads & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Check out the new SMX East agenda Jul 10, 2018 by Search Engine Land Now more than ever, it’s important to stay on top of the latest changes in search marketing. […]
SearchCap: Google Merchant Center feed changes, Searchmetrics legal win & local search industry
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Side by side: Comparing two performance marketing tools/agenciesJan 24, 2018 by Andreas Reiffen Columnist Andreas Reiffen shares his method for testing two different AdWords tools/agencies — a process which could also […]
Searchmetrics wins important victory in patent infringement lawsuit
Federal judge invalidates five patents SEO platform provider Brightedge claimed in lawsuit against competitor Searchmetrics.
Google confirms mid-December search ranking algorithm updates
As the updates continue to roll out, early indications suggest disruptions in mobile SERPs, sites with no schema data & those relying on doorway pages being most impacted
SEO Ranking Factors in 2017: What’s Important and What’s Not
What are the most crucial search engine ranking factors these days? Panelists at SMX East discussed their findings and provided practical advice for putting this data into action.
SMX West: Solving SEO Issues in Google’s Post-Update World
Now that Google no longer regularly announced algorithm updates, it can be hard to tell when your site's been hit by one. Luckily, there are steps you can take to determine if you've been hit. Contributor Mark Traphagen sums up a session from SMX West on this topic.
SearchCap: Google AdWords connects with Data Studio, Searchmetrics ranking factors & mobile popup study
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Data Studio beefs up AdWords MCC integrationFeb 10, 2017 by Ginny Marvin A new “Manager Accounts” option lets MCC account holders select individual sub-accounts for reporting. Here’s how Google’s own […]
Searchmetrics e-commerce ranking factors study says easy e-commerce sites rank higher in Google
Want to know what makes an e-commerce site rank well in Google? This study explores those ranking signals.
SearchCap: Google mobile books, Google Dance & SEM ROI
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Attention search marketers: ALL keywords are branded keywords!Jan 23, 2017 by Larry Kim Columnist Larry Kim explains how brand affinity impacts both paid and organic search performance — and how you […]