OpenAI expands ChatGPT ads globally and builds out its ad stack
OpenAI has expanded ChatGPT Ads, alongside new tools for audience targeting, conversion measurement, and reporting
Topic: Middle East
Shopify revenue and merchant statistics
Interesting Shopify stores stats. Includes data on merchants, sales, revenue and more.
TikTok statistics you need to know
Dive right into all the company’s official TikTok & Douyin’s user statistics - Monthly & daily active users, growth figures, demographics & much more.
What is influencer marketing and how to navigate it
Influencer marketing drives trust and reach. Learn how it works, why it’s effective, and how to build campaigns that convert followers into customers.
International SEO execution: Keyword research, link building & UX that converts
Learn how to structure, localize, and optimize your website for international audiences. This guide covers hreflang, geotargeting, multilingual SEO, and more.
YouTube trends report reveals 7 significant shifts
Find out how YouTube’s massive user base and creator-driven trends are reshaping the landscape of digital marketing and pop culture.
AI-enhanced YouTube marketing: Insights from 3 case studies
These case studies demonstrate what AI can and can't do to make your YouTube video ad campaigns more effective.
Microsoft Advertising nearly doubles available markets with 29 more countries
This update may make Microsoft Advertising more attractive to advertisers that sell products or services internationally.
Google provides some reasons why it won’t use your HTML title tags; Monday’s daily brief
Plus, Instagram tests ‘Map Search’ and last-minute holiday shopping SEO tips.
Google expands GMB profile editing capabilities in Search and Maps
Google is also offering Pointy, a platform that enables local businesses to get their inventory discoverable online, for free to eligible businesses until September 30.
SEOs say bias, discrimination are bigger problem within the industry than their companies [Report]
Roughly 90% of both BIPOC and white SEOs say bias is a problem in the industry.
Helen Rodríguez Trías Google doodle honors physician who fought for women & children’s right to healthcare
Dr. Rodríguez Trías's advocacy work earned her the Presidential Citizen Medal in 2001.
Google rolling out support for AMP landing page in AdWords search campaigns globally
All advertisers will be able to point mobile search text ads to Accelerated Mobile Pages.
SearchCap: Google Project Owl, trillions of searches & local reviews
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s ‘Project Owl’ — a three-pronged attack on fake news & problematic contentApr 25, 2017 by Danny Sullivan Google hopes to improve by better surfacing authoritative content and enlisting feedback about […]
Yahoo & Google Together Again In New Search Deal
Three-year deal to put Google's results and ads into some of Yahoo's search results needs US Department of Justice approval and still might get vetoed by India or EU action.
Only 3 Weeks Until SMX Israel, Taking Place In Jerusalem
Don't miss the best search marketing conference in the Middle East, SMX Israel, on November 1, 2015, in Jerusalem.
SearchCap: Google Trends, AdWords URLs & Direct Answers
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Enterprise Social Media Management Software Marketer’s Guide- Updated for 2015 Does your company need social media management software? Google Trends Now Tracking YouTube & Google News To Identify Trending Topics In […]
Strong Start: Paid Search Grew 25 Percent In Q1, Mobile Shot Up 135 Percent YoY [Covario]
Covario released its Global Paid Search Spend Analysis for the first quarter of 2014 today. Its client set — made up of enterprise technology, consumer electronics, and retail advertisers –increased paid search spend on mobile devices by 135 percent year-over-year and 35 percent over the previous quarter. Mobile now accounts for 25 percent of paid […]
SearchCap: The Day In Search, November 8, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Offer Extensions Get Shut Down In Favor Of Google Offers In February, Google announced the limited release of AdWords Offer Extensions, which allowed advertisers to dedicate extra real estate in […]
New AdWords Terms & Conditions Roll Out In Europe, Middle East, Africa
Today, Google announced the roll out of a new set of Terms and Conditions for AdWords in Europe, the Middle East and Africa. The changes are part of Google’s efforts to update AdWords T&C globally, in part, to reflect the impact of new capabilities. Mark Martel writes in the announcement that the new set of […]
Bing Ads Expands To 5 Southeast Asia Countries
As of today, advertisers in Malaysia, Indonesia, Thailand, Philippines and Vietnam have access to Bing Ads. The roll out of Bing Ads means marketers in these countries can use one platform to advertise on both Yahoo and Bing. It also expands the geographic targeting capabilities for existing customers to reach users in Southeast Asia. Microsoft […]
SearchCap: The Day In Search, March 29, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: 5 Simple Ways To Debug Your Google Analytics Installation As you might guess, we QA a lot of Google Analytics installs. It is often a maddening task that makes you want […]
Apple Hiring ‘Ground Truth’ Managers To Improve Maps
If job listings are any indication, Apple remains committed to improving its iOS Maps app. As the iDownload Blog spotted, Apple currently has seven job listings for what’s called a “Maps Ground Truth Manager.” The positions are based around the world — U.S., Western Europe, Eastern Europe, Japan, Asia-Pacific, the Americas and Middle East/Africa. The […]
2012 Yahoo! Year In Review: Over 500 Top Searches In 50+ Categories
Last year, Yahoo! celebrated ten years of sharing its annual Year In Review feature, marking the occasion by releasing 30 categories of the most popular searches on Yahoo! in 2011, one of the biggest lists up to that point in time. For 2012, Yahoo! one-upped themselves by providing us with the top 10 most popular searches […]
SearchCap: The Day In Search, November 7, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Most Frequently Asked Questions In Search Retargeting Since we first brought true Search Retargeting to the market several years ago, we have seen a shift in the questions that prospects […]
SearchCap: The Day In Search, September 6, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Offers Own Version Of “Pepsi Challenge” Against Google: “Bing It On” Surely you remember (or have heard about) the now classic “Pepsi Challenge” ad campaign from the 1970s and early […]
SearchCap: The Day In Search, April 20, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Shuts Down Patent Search, Google Related Toolbar, One Pass & Vaccine Finder After only eight months, the Google Related toolbar is headed to the dead pool. That’s one of several […]
Google Street View Images Now Online In Israel
Although a formal launch is planned for this weekend, Google’s Street View imagery for Israel is already online. It marks the first time Google has put street photographs online from any Middle Eastern country. Shown above is a screenshot of the Wailing Wall (also called the Western Wall) in Jerusalem, one of the city’s most […]
SearchCap: The Day In Search, December 6, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SMX West Super Early Bird Rates Expire Soon – Register Now, Save $400 February 28 – March 1 in San Jose, CA Attend SMX West and get expert insights and real-world-proven […]
Bieber Tops Bing’s List Of Most Popular Searches In 2011
First out of the gate this year in the annual rush to declare search winners is Bing, who earlier today unveiled the top searches of 2011 at BingTrends.com. Bing.com also created an original video to recap the year in search, ending the clip with the Twitter hashtag #My2011. Video: Bing Originals: Decisions That Shaped 2011 […]
5 Ways To Improve Your International SEO Strategy
If North American-based businesses are to reach the rapidly expanding, increasingly sophisticated international Internet audience, they must get smarter about international search engine optimization. Just like domestic SEO, the international version boosts the likelihood that a particular website will rise to the top of search results, thereby enabling increased conversion rates. The challenge internationally is […]
Report: Paid Search Rebounded In Q3 2011
Paid search advertising grew 24% in the third quarter of 2011 as compared to the year-ago period, according to a new report by interactive marketing agency Covario. A second report on the quarter conducted by Marin Software finds that click volume increased by 22% year-over-year while cost-per-click prices were lower, indicating marketers achieved increased efficiency. […]
Yandex Expands To Turkey, First Shots Fired In New Google, Baidu & Yandex Stand Off
Did you think the search engine war was over and that Google had won? Perhaps you believed that there were a few outposts still resisting the Google conquest, but expected that they’d give in eventually? If so, you’d better sit down and take a strong drink as the first salvos in the new Search Engine […]
Google, Yelp, Others To Appear At Antitrust Hearing Wednesday
Next week on Wednesday the Senate Judiciary Committee Subcommittee on Antitrust, Competition Policy and Consumer Rights will hold antitrust-related hearings on Google. This is a proceeding separate from but broadly related to the wide-ranging FTC antitrust investigation. The title of the hearing is “The Power of Google: Serving Consumers or Threatening Competition?” This title perfectly anticipates the two […]
SearchCap: The Day In Search, August 22, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Dominates Online Video, In Hunt For Hulu By unique viewer count (per comScore) YouTube is more than two and a half times the size of the next largest US video […]
Google’s Street View Gets OK To Launch In Israel
Google’s Street View service is headed to the Middle East. As expected, the Israeli government has given Google a green light to begin driving through the country and placing panoramic images online. The Ministry of Justice’s decision comes after months of discussion with Google about how to allow Street View in the country while still […]
Russia’s Search Engine Yandex Steathily Moves West
Yandex now has deeper cash pockets following its IPO -- so where and in what type of expansion is the company going to expand? Moving west and south perhaps? There are good competitive reasons why Yandex needs to take its battle with Google to other markets -- but it also needs to be secure at home -- in Russia.
Report: Tech/Electronics Q1 Search Ad Spending Surpasses Q4
Search ad spending among tech and electronics companies is way up so far in 2011, so much so that Q1 spending surpassed Q4 levels for the first time. That’s the word from Covario’s Global Search Advertising Spend Analysis, which tracks about $400 million in annual spending around the world. Covario says Q1 spending was up […]
Deadline Threatens Google Maps’ Existence In China
Maybe the sequel to John Adams’ seminal modern opera “Nixon in China” should be called “Google in China.” Its on-again-off-again dance with the world’s largest and most strictly controlled internet market is the stuff of melodrama. Renewing Google Maps’ License The latest episode in the ongoing saga poses the question whether Google will be able […]