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Channel

SEO

SEO reporting to impress: How to successfully report your SEO process, efforts and result

SEO reporting is critical for SEO success, and you should prioritize it accordingly.

Aleyda Solis | May 26, 2022 at 8:00 am ET

SEO

9 ways to become an SEO problem-solver

Learn why all SEOs should adopt a problem-solving mentality and how you can build it into your approach.

Corey Morris | May 26, 2022 at 6:00 am ET

SEO

More FAQ rich results being displayed in Google Search

RankRanger data and SEO evidence shows Google is displaying more FAQ rich results.

Barry Schwartz | May 25, 2022 at 3:00 pm ET

Social

Webinar: Benchmark your social media performance for a competitive edge

Get the trends and real-life examples of brands outperforming on social.

Cynthia Ramsaran | May 25, 2022 at 2:33 pm ET

SEO

Google releases May 2022 broad core update

Over six months since the last core update, Google is now rolling out this new broad core update.

Barry Schwartz | May 25, 2022 at 11:51 am ET

PPC

Spotify, Meta update political ad offerings for 2022 election cycle

New inventory and updated location targeting should help political advertisers during the 2022 U.S. midterm elections.

Greg Finn | May 25, 2022 at 10:02 am ET

Content

Take web hosting to the (NVMe) extreme

Unleash your business website on powerful virtual servers with more RAM, CPU and the fastest available NVMe Solid-State drives (SSD).

InMotion Hosting | May 25, 2022 at 7:00 am ET

SEO

How to audit your site’s backlink profile

Auditing your backlinks is a process that should be part of your regular SEO routine. Here's a guide on how to do it.

Marcela De Vivo | May 25, 2022 at 6:00 am ET

Content

4 elements of good content, according to Google research 

What makes a piece of content good? Google's research says it should be intellectual, sensorial, stimulating and emotional.

Danny Goodwin | May 24, 2022 at 4:04 pm ET

PPC

Google Ads bug inflating some cost-per-click (CPCs) for non-US campaigns

There is no ETA for a fix but Google is aware of the issue and working on a resolution.

Barry Schwartz | May 24, 2022 at 3:19 pm ET

PPC

3 changes coming to Google Ads audience features

Advertisers will be able to reuse audience across campaigns. Google is also redefining some terms and reorganizing reporting.

Danny Goodwin | May 24, 2022 at 12:53 pm ET

Content

Chrome will show Google Lens results in the same browser tab

Instead of Google opening a new window, the Google Lens results will be on the right side of the page.

Barry Schwartz | May 24, 2022 at 12:00 pm ET

PPC

7 updates coming to Google Performance Max campaigns

Google is bringing new insights, recommendations and in-store goals to Performance Max. Here's everything advertisers need to know.

Greg Finn | May 24, 2022 at 11:45 am ET

PPC

Google shopping ads get a ‘swipeable’ makeover

Google shopping ads combine with organic product listings in a new visual implementation for apparel.

Greg Finn | May 24, 2022 at 11:45 am ET

PPC

Google Marketing Live 2022: Everything you need to know

Here's a recap of all the Ads and marketing news from Google's annual event, including Automation, Performance Max, YouTube Shorts and more.

Greg Finn | May 24, 2022 at 11:45 am ET

Analytics & Conversion

Why you should give Google Analytics 4 a chance

There are a lot of big and valid complaints about Google Analytics 4. But you should go all-in. Here's why.

Krista Seiden | May 24, 2022 at 6:00 am ET

Analytics & Conversion

Webinar: Overcome third-party data challenges for CX success

Data-driven strategies and first-rate technology make a sublime customer experience.

Cynthia Ramsaran | May 23, 2022 at 4:09 pm ET

SEO

Is Google Search showing fewer sitelinks

Google use to show as many as six sitelinks in its search results - now it seems to show at most four. Maybe this was a layout change to vertical sitelinks?

Barry Schwartz | May 23, 2022 at 2:37 pm ET

Content

Google News new design being tested

This is currently a limited trial but changes to Google News may impact some publishers.

Barry Schwartz | May 23, 2022 at 9:04 am ET

Analytics & Conversion

How privacy changes affect B2B paid search marketing

B2B search marketing is about to get even more challenging. What’s the solution? First-party audiences.

Melissa Mackey | May 23, 2022 at 6:00 am ET
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