SearchCap: Aivon launches blockchain-based protocol, increasing PageSpeed, memorable PPC ads & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Industry
Forget me not: 3 steps to make your PPC ads more memorable
What makes text ads memorable? Contributor Purna Virji looks at ways to keep text ads fresh and top of mind by optimizing ad targeting and...
You Got The Click! Now What?
Digital ad spend keeps rising: 70 percent of marketers expect to increase their paid social budgets this year, while 65 percent plan to spend...
Aivon launches blockchain-based protocol for ‘first decentralized video search engine’
The Singapore-based organization is launching a non-profit community composed of token-incentivized humans who validate AI-generated...
How to increase your PageSpeed in WordPress
With over 59% of websites using WordPress as a CMS, optimizing them to load quickly is a good idea. Contributor Dave Davies walks through key...
SearchCap: Link building tools, Salesforce gets a new co-chief executive & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Link-building tools you may not know about
Contributor Julie Joyce breaks down the nuts and bolts of four unique link-building tools and shares how each can help analyze web pages and...
SearchCap: Google launches video cameos, state of local marketing report & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Cameos on Google: How famous people get their video answers into Google search
With new iOS app, celebrities answer questions in short videos that then appear in search results....
State of Local Marketing Report 2018
BrandMuscle’s ‘State of Local Marketing Report’ analyzes key trends that impact marketing leaders, serving as a yearly barometer...
Search in Pics: Android Pie statue, IE logo Post-it notes & Google’s yellow submarine
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies,...
SearchCap: Google’s latest algorithm update, local SEO myths & the Mary G. Ross doodle
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Google extends added character benefits of Responsive Search Ads to text ads
The new text ad format will continue to roll out this fall. In the meantime, standard text ads can get longer, too....
Google’s Aug. 1 core algorithm update: Who did it impact, and how much?
A week after the big Google algorithm update, nicknamed the Medic Update, here is everything we know about it, including official information...
Report: Google building China search query ‘blacklist’ with aid of 265.com
The site was purchased by Google in 2008 and has been used to compile lists of keywords and websites that will be banned....
How to defend yourself against an ongoing negative SEO campaign — Part 4
There are a variety of ways to unmask people targeting your site with a negative SEO campaign. In Part 4 of our six-part series, contributor...
5 local SEO myths and misconceptions that Will. Not. Die.
Like a bad penny, there are certain local SEO myths that keep turning up. Contributor Joy Hawkins lists a number of misconceptions and explains...
First American Indian female engineer Mary G. Ross gets a Google logo
Check out the out-of-this-world Google doodle honoring Mary G. Ross and her contributions to the aerospace...
The ultimate guide to using Bing Webmaster Tools – Part 2
In Part 2 of this series on Bing Webmaster Tools, contributor and Bing Chief Evangelist Christi Olson reviews four BWT sections: My Sites,...
SearchCap: Ask an SMXpert, Google update fully rolled out, paid search campaigns & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
