The rise of Google Shopping in search marketing

Learn how top retailers have leveraged the rise of Google Shopping in search marketing, driving increased online sales.

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The global pandemic has accelerated the trend to shopping online by approximately five years. People all over the world either increased the frequency of online shopping or tried it for the first time – and the first timers have now fully embraced the benefits of ecommerce.

This playbook from Bidnamic explores how top retailers have leveraged the rise of Google Shopping in search marketing, driving increased online sales and profits. You’ll learn about:

  • The input metrics used by campaign managers to beat the competition
  • The latest technologies to optimize each step in the customer journey
  • How to decide if Google Smart Shopping is right for you

Visit Digital Marketing Depot to download the Google Shopping Playbook from Bidnamic.


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Digital Marketing Depot
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Digital Marketing Depot is the resource center for digital marketing strategies and tactics. Created by Third Door Media, Digital Marketing Depot features a robust library of hosted white papers, eBooks, original research, and webinars on a wide range of digital marketing topics- from advertising, analytics, data and content management, to email marketing, SEO and PPC campaign management, and much more. Visit us at http://digitalmarketingdepot.com.

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