Topic: Google Hummingbird

SMX East 2014 Day Two Live Blog Coverage

Day two of Search Marketing Expo East is now complete and below is some of the live blog coverage we found throughout the day. BuzzFeed Founder Jonah @Peretti Talks SEO, Social at #SMX, BruceClay.com #SMX Liveblog: 25 Examples of Structured Data You Can Use Now #22a, BruceClay.com #SMX Liveblog: Creating, Testing, Optimizing Paid Search Ads, […]

Up Close @SMX Advanced: The Periodic Table Of SEO Elements

This SEO ranking factors session has become a much-anticipated tradition at SMX Advanced, as the substantial early morning crowd in attendance this year testified. Each year, a panel of SEO data experts present their up-to-date findings, test results, and best guesses as to what factors are primary in Google’s ranking algorithm. There are always surprises, […]

10 Key Takeaways From Meet The Search Engines @ SMX West

Another SMX is in the books! This show definitely had one of the most engaged attendee groups I have ever seen at any conference in recent memory. The polite, attentive search engine marketers weren’t there to just network and enjoy the San Jose sun. They were interested and looking for answers. And on day three […]

Googling The Weather: From 20% Project To Sophisticated Query Analysis

Millions of us have asked Google to play weatherperson. In order to get an answer to one of our oldest and most basic questions, we type a variety of words and numbers — city names, neighborhoods and ZIP codes, plus words like “weather,” “forecast” or maybe “temperature” — into the Google search box, and Google […]

Google Is Not Broken

In spite of what many think, Google is not broken. But wait, naysayers will say, Look at this search result, it stinks! This spammer is succeeding in ranking high, they emerged from nowhere and are now in the top three results! It’s true — there are many such examples that you can point to. Making […]

SearchCap: The Day In Search, January 27, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SMX West Rates Increase Saturday – Register Now, Save $200! Early Bird rates for Search Engine Land’s SMX West conference expire Saturday. Register now and get three days of exceptional content […]

SearchCap: The Day In Search, December 31, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Infographic: The Biggest Changes To Google Search In 2013 What were some of the biggest changes to Google Search in 2013, in terms of how its search algorithms ranked and displayed […]

SearchCap: The Day In Search, December 30, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 2014 SEO Playbook: Off-Page Factors Are you ready for 2014? Today’s column marks the third and final entry in my annual SEO Playbook. Part 1 primarily focused on what Hummingbird will […]

SearchCap: The Day In Search, December 17, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Retailers Spending Record Levels On Paid Search In 2013 Holiday Season An early look at the paid search performance this holiday season shows retailers invested at record levels, beginning earlier, and […]

SearchCap: The Day In Search, December 4, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Consumer Watchdog Claims Google Shopping Makes Consumers Pay More, Further Evidence Of Google’s “Search Monopoly” Consumer Watchdog has lodged a new complaint about Google’s “search monopoly” with the US Federal Trade […]

SearchCap: The Day In Search, December 3, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Shopping Outpaces Amazon Same-Seller Sales On Cyber Monday, Black Friday Over the extended holiday shopping weekend, Google Shopping same seller sales have been growing faster than Amazon among large retailers. […]

SEO Changed Forever In 2013. How To Adjust And Thrive In 2014

If there’s ever been any question that SEO marketers need to put user needs first, 2013 was the year the search engines made it clear. Nearly every innovation in search — algorithm updates like Google Hummingbird, SERP enhancements, social integrations — was aimed at creating a better experience for the searcher. These innovations require SEO […]

SearchCap: The Day In Search, November 22, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Shopping Adds New Consumer Features Ahead Of The Holidays Google is continuing to tweak the Google Shopping experience ahead of the holidays. With its sights set on Amazon, this week, […]

If Link Building Really Is Dead, What Do We Do Now?

“He’s dead, Jim.” It’s been shouted from the rooftops, from here to Moz and every blog in between, but I guess it isn’t official until the doctor says so: Link building is dead. Depending on how much you agree with that statement, you’re somewhere in the five stages of grief with the impending death of link […]

SearchCap: The Day In Search, November 18, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Matt Cutts: Don’t Duplicate Your Meta Descriptions Google’s Matt Cutts, the head of search spam, released a video today providing an SEO tip on meta descriptions. Matt said, do not […]

SearchCap: The Day In Search, November 11, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Homepage Showcases Art Installment Of 2,000 American Flags To Celebrate Veterans Day Bing is celebrating Veterans Day today by featuring an image on its homepage from the Covina Rotary’s Club […]

SearchCap: The Day In Search, November 7, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: SEMPO Asks Search Marketers To Take 9th Annual State Of Search Survey Just after publishing its annual salary survey results, SEMPO is calling for participants to take part in its 9th […]

SearchCap: The Day In Search, November 4, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google AdWords Yellow “Ad” Icon Spotted On Desktop SERPs In UK The bold yellow “Ad” icon that started showing up in Google search results on smartphones in September, now appear to […]

SearchCap: The Day In Search, October 30, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Webmaster Tools Adds “Security Issues” Section Google has announced the addition of a new section within Webmaster Tools named “Security Issues.” This new section is aimed at better communicating to […]

SearchCap: The Day In Search, October 29, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Did Hummingbird Just Kill Your Local SEO? Let’s cut to the chase: no, it didn’t (see Betteridge’s Law of Headlines). But Search Engine Land tells me the Hummingbird stuff really drives […]

SearchCap: The Day In Search, October 23, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Yahoo-Microsoft Search Tensions On Public Display In Court Ruling Microsoft has essentially had to sue Yahoo to get the company to fully comply with the terms of their 2010 “Search Alliance” […]

SearchCap: The Day In Search, October 18, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Expands International Targeting In AdWords Google has tweaked how location targeting works for international searches. It’s a change that allows ads to be seen across countries, not just within countries, […]

SearchCap: The Day In Search, October 16, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s [Not Provided] At 87% Of Google Search Traffic To Major News Sites [Report] If you’ve been hoping that the hypocrisy of Google hiding keyword referral data from natural search traffic […]

SearchCap: The Day In Search, October 14, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Images: Search By Image Not Working For Many Google’s Search By Image feature is currently not functioning for many searchers. The search by image feature allows a searcher to take […]

SearchCap: The Day In Search, October 11, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Ads Analysis Tools Go Live: Dimensions Tab, Performance Comparison Graph Bing Ads launched two very handy tools today that make account analysis from within the web interface a reality. The […]

SearchCap: The Day In Search, October 10, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Facebook To Retire “Who Can Look Up My Timeline By Name?” Search Setting For All Users As of today, Facebook announced that it is completing the removal of its “Who can […]

SearchCap: The Day In Search, October 9, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Bing Places Expands To Canada, UK Bing Places is finally available beyond U.S. borders. The company announced today that local businesses in Canada and the United Kingdom — and search marketing […]

SearchCap: The Day In Search, October 8, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: How Will Google Hummingbird Impact Links? Here Are 6 Ways So you have a question you would like answered, and that question is: “How Will Google Hummingbird Impact Links?” It’s still […]

SearchCap: The Day In Search, October 7, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Penguin 5, With The Penguin 2.1 Spam-Filtering Algorithm, Is Now Live The fifth confirmed release of Google’s “Penguin” spam fighting algorithm is live. That makes it Penguin 5 by our count. […]

Penguin 5, With The Penguin 2.1 Spam-Filtering Algorithm, Is Now Live

The fifth confirmed release of Google’s “Penguin” spam fighting algorithm is live. That makes it Penguin 5 by our count. But since this Penguin update is using a slightly improved version of Google’s “Penguin 2” second-generation technology, Google itself is calling it “Penguin 2.1.” Don’t worry. We’ll explain the numbering nonsense below, as well as […]