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Earlier this year Google announced another change to Local and Smart Shopping campaigns. Well, that time - and tool - has come.
Applying these insights to your campaigns to optimize customer experience, attribution, and consumer engagement can help drive more sales.
Fake business names, virtual offices, multiple rankings... Google has a spam issue with LSAs and getting it fixed is easier said than done.
The new report is a way for ad buyers to confirm that no hidden fees will be taken from their gross revenue, without compromising privacy.
In a bold move, even for Google standards, some advertisers may see their attribution models automatically switched to data-driven.