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Everything you need to start your content strategy, whether you're a small team just starting out, or a larger team looking to iterate on your process.
Learn how Google is expanding into a surface ecosystem and why followership matters for brand visibility today and beyond.
Google Search Organization markup adds name, address, contact information, and other business identifiers
Google has updated the Search Console and Rich Results test reporting to support these new additions.
The big focus of changes this year is around user intent and whether Google's search results meet the expectations of users.
Recent breakthroughs indicate that AI systems can replace human raters in search evaluation. Still, concerns remain over quality and bias.
Learn how to harness UGC to boost your SEO, strategies to integrate it into your workflow, and tips to maximize value while minimizing risks.
The lawsuit alleges two men created over 65 Google accounts and submitted hundreds of thousands of fake DMCA takedown requests to remove competitors from the search results.