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The revised Google search quality guidelines are out; Wednesday’s daily brief
Health insurance ad formats for Microsoft...
SEO
SEO
Google search quality guidelines update expand YMYL category, defines lowest quality content and more
One year later, Google has refreshed the search quality raters...
SEO
10 reasons to attend SMX online Nov. 9-10
At SMX, you'll learn actionable tactics, expert advice, and trusted best practices that can help propel your campaigns, company, and career to a...
SEO
After 13 years, Frédéric Dubut, principal product manager, core search & AI, departs Microsoft
Dubut’s contributions to the industry have furthered our understanding of both Bing and how search systems...
SEO
Index when? IndexNow, say Bing and Yandex; Tuesday’s daily brief
Plus, industry insights for technical SEOs and the brands that hire them, courtesy of Aira and Women in Tech...
SEO
IndexNow – new initiative by Microsoft and Yandex to push content to search engines
Google seems to currently not be participating in this initiative....
SEO
Messy SEO Part 3: How to find cached images and improve user experience
Anyone who’s worked with website moves and merges knows redirecting the old pages to the new domain is just part of the story. User experience...
SEO
The possibilities are infinite (or at least the mobile SERPs are); Friday’s daily brief
Plus, how to build a marketing team that...
SEO
Podcast knowledge panels go live in Google Search
Many podcasters are noticing that searching for their podcast show's name shows a new knowledge panel in Google...
SEO
Google rolling out continuous scroll on mobile
This is gradually rolling out today for most English searches on mobile in the...
SEO
Search results, but without the search results page; Thursday’s daily brief
Plus, leaked documents suggest Amazon is abusing its position in...
SEO
What is with Google Search updating all the time?; Wednesday’s daily brief
Google vet known for his stylish shirts and more to join Stanford’s Human-Centered AI...
SEO
Neeva’s ‘FastTap Search’ feature presents direct links instead of a results page
FastTap Search is a reimagining of the search results that’s only possible because Neeva doesn’t rely on ad...
SEO
Google Search Console’s public-facing tools to match URL Inspection tool; Tuesday’s daily brief
Plus, Microsoft adds some nifty features to its Smart Page site...
SEO
NerdWallet blames Google ranking issues in S-1 filing
This shows the importance of traffic diversification for both small and large companies....
SEO
3 tips for winning with real-time, inventory-driven ads
Automating search ads is the secret to success against supply chain challenges, rising shipping costs, and pandemic...
SEO
Peter Norvig is stepping back from Google after 20 years
He is joining Stanford's Human-Centered AI Institute as a Distinguished Education...
SEO
Google Search Console testing tools to match URL Inspection tool
The AMP, Mobile Friendly, and Rich Results testing tools will "align" with the URL Inspection tool, said...
SEO
Meet the search marketing experts you’ll train with at SMX
Don’t miss your final chance to attend two days of tactic-rich SMX training in...
SEO
Google publishes new help documents on controlling titles and descriptions in search
Plus, Google has introduced a new term, "title link," for the title of a search result on Google...