Google search quality guidelines update emphasizes users of diverse backgrounds
Evaluators are reminded not to base ratings on personal...
SEO
Package tracking on Google’s search results page is coming to more carriers
Shipping companies around the world can now opt into the early access...
Now is the time to position your site for a successful start to 2020
If your strategy has a heavy focus on link acquisition, the end of the year is a good time to shift some of your efforts to other...
Google Search Console messages can now be viewed without leaving reports
Messages are also categorized by...
Video: Jeff Selig on the early days of SEO, Google algorithms & international SEO
Is there ROI in international SEO? How do you build sites that rank after Google algorithm...
Genius sues Google and LyricFind for more than $50 million in damages
The company alleges breach of contract, unfair competition and lost ad revenue....
How to breathe fresh life into evergreen content (and get fresh traffic, too)
John Shehata discusses how to attract more visitors through consolidating and optimizing existing...
More EU antitrust heat for Google (and Facebook) over data collection
In a separate matter, 41 shopping comparison sites want the European Commission to further penalize Google in shopping search....
Google confirms Nov. 2019 Local Search Update
Google added neural matching in local search, which is why many are seeing local ranking changes in the past...
How to use Schema to create a Google Action
A new update makes Google Actions accessible to a broader range of marketers to build an Action from...
The Ultimate Guide to Selling SEO
Find out which business buy the most SEO services and learn the best ways to sell...
Google search results eye candy: How users navigate search features and what it means for SEO
Search behaviors are changing as users "ping pong" their attention across search results...
Google Search Console adds Product results filters to performance report
Google announced you can now drill deeper into how your product rich results are doing in...
Preview your recipe results on Google Home Hub devices
Google has updated the rich results testing tool to preview recipes on smart displays using Google...
Image search click data dropped by Google Search Console
Between November 14 and 19th, Google said it lost image click data in the Search Console performance reports....
Video: Frédéric Dubut of Bing on core ranking, spam fighting and much more
The Lead PM of Bing’s Core Ranking Team sat down and answered some questions around how Bing Search...
Google for Jobs: Everything you need to know to optimize for better ranking
This tool gives in-house SEOs an edge to rank organically with job ads in a fiercely competitive recruiting...
Rich answers in Google mobile search more than doubled since 2018, study finds
Image carousels also occurred 151% more often than the previous...
Soapbox: The compromise between UX and revenue is not so simple
Finding the sweet spot where revenue and user experience live in harmony is not part of a corporate...
Bing says it has been applying BERT since April
The natural language processing capabilities are now applied to all Bing queries...