SEO
10 reasons to join us at SMX Advanced online this June
TL;DR: Advanced. Actionable. Virtual. Free.
SEO
SEO
Vimeo adds structured data to all public videos to improve Google Search visibility
These changes should help the videos you upload to Vimeo gain more visibility in Google's search results.
SEO
Google Search Console page experience report now tracks more desktop search features
This may lead to an increase in impressions in your page experience report and performance reports.
SEO
What’s your SEO learning style?
Find out the best way to get and retain an SEO education based on learning preferences and lifestyle.
SEO
Microsoft Bing drops anonymous sitemap submission due to spam issues
You can now only submit sitemaps to Bing using robots.txt or Bing Webmaster Tools.
SEO
Google Search Console adds translated results search appearance filter
This lets you drill down to how searchers who get translated results interact with your content in Google Search.
SEO
The anatomy of personalized search
Unlock magical customer experiences that foster customer loyalty online with personalization and AI.
SEO
Entities and E-A-T: The role of entities in authority and trust
Learn the relationship between entities and expertise, authority and trust, or E-A-T evaluation of authors, publishers and companies.
SEO
Link building: the least favorite part of SEO
We asked our audience: What is your least favorite part of SEO? Link building was named most often, with Google a close number two.
SEO
Google Search Console to release new video page indexing report
Soon you will be able to better debug your video indexing issues with Google Search Console.
Diversity and Inclusion
Google reveals new image ranking signal, inclusive schema
Google will use the MST scale into image ranking and wants brands and publishers to start labeling images using inclusive schema.
Content
An SEO guide to audience research and content analysis
Target audience research is crucial for understanding the buying stages of your ideal customers. Here's how to do it.
SEO
New Education Q&A structured data help document from Google
This document can help you technically implement Quiz structured data to your flashcard pages.
SEO
Google’s digital marketing course offers bad SEO advice
No, having 2% keyword density and a minimum 300-word count is not an “industry standard.”
SEO
Google adds new valid page metadata help document
Google has also updated the title links help document with a new "no clear main headline" line.
SEO
Virtual environment optimization (VEO): The next evolution of SEO?
Are the worlds of virtual reality, augmented reality, the metaverse, commerce and SEO converging? Learn what the latest trends reveal.
SEO
Outrank in organic search with these 5 SEO tactics
Learn the secrets to driving your SEO success.
SEO
Why SEO is a great investment, not just a cost
SEO, unlike SEM, is not an immediate growth channel. But with the right investment, big results will happen over time.
SEO
How to gain insider expertise as an outside SEO vendor in 4 steps
If you aren't a subject matter expert in what your client does here's how you can earn their trust.
SEO
Google removing support for some video and image sitemap extension tags
These sitemap extension tags are being deprecated on August 6, 2022.