• http://www.brickmarketing.com/ Nick Stamoulis

    A few weeks ago I was looking into buying a domain from a competitor that had closed up shop. On the surface it looked great–a ton of inbound links and a well-trusted website. But when I started digging I realized they had actually blown up a large portion of their site (including the blog) which amounted in thousands of 404 errors. What’s worse is a huge chunk of the site had also been deindexed. In the end I had to pass because it just was going to be too much work to reap any value from that domain.

  • Troy Curfman

    Great overview! would have like to see how you see site structure, a clients site is getting hit and their structure is bad and I would like to see visually the link structure. Your post was very informative.

  • Deepti Aggarwal


  • Deepti Aggarwal


  • http://localsearchforum.catalystemarketing.com/ Linda Buquet

    Thanks Eric,

    I’m on the flip side and getting ready to sell a major affiliate marketing destination site I’ve owned for over 10 years. This gave me food for thought about the types of things I need to cover in the info I’m putting together to sell it. Good stuff!

  • ezras

    I would include looking up the domain name history (how many changes have been made over the years, who owned it) and how long until it expires.

  • Sharon M. Mullins

    just as Martin replied I am alarmed that a mother can get paid $4384 in one month on the internet. did you read this page w­w­w.K­E­P­2.c­o­m

  • http://www.firegang.com/ Jacob Puhl

    Linda – great point. Alternatively the title could be “How to Maximize the Sale Price of Your Website”… ie cover these things. Good checklist here.