• http://chrisaleone.com Chris Leone

    @Patricia – this is easier said than done, but incredibly powerful once it’s in place. You can gain an entirely new perspective on how your campaigns are doing when you consider all your micro-conversions.

    Kudos for bringing more attention to this topic. Unfortunately, it’s seldom practiced!

  • http://mklofurno mklofurno

    @Patricia – nice to see an article from you. Understanding the impact of micro-conversions is key. That is why GA event tracking and be very beneficial.

    Nice job.